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The author:(作者)左published in(发表于) 2013/11/12 12:28:31 A small symbol， change Twitter Kingdom of destiny
A small symbol changed Twitter destiny of the Kingdom of-Twitter, Twitter,-IT information A small symbol, change Twitter Kingdom of destiny
Just listed on the Twitter, # (hashtag, topic tags) can be said is the cornerstone of the entire Kingdom of Twitter, this symbol was born in 2007 on the Twitter is now ubiquitous, more habit has changed the way people share information over the Internet.
Today, the most influential social networks, Twitter, Pinterest, Instagram, and has just joined Facebook without # feature is not supported.
A topic label, runs through the same conversation on Twitter, turn otherwise unrelated people, because the same thing while connected.
Dare say, if no one has invented the "#" usage, probably today, Twitter has a whole new ballgame. Emergence of the topic label, is an interesting story.
First invention topic labels on Twitter usage called Chris · Messina (Chris Messina), he is an advocate of open source geeks and hackers Conference BarCamp founder, a good relationship with the media.
In August 2007, he was raised in a Tweet "#" usage:
BarCamp Conference Tweet together using "#BarCamp" how to unify the subject?
Chris is intended, in a simple way, connects the geeks on the BarCamp news. And when his Nokia mobile phone, most likely to press the special symbol, is located on the keyboard on the edge of the "#" key. Can be said that the birth of this usage, over countless fans long for group chat on Twitter these days.
But should have wrote the pioneering work, at the beginning, once regarded as a joke.
As far as Chris recalls, we are not ready for this kind of games are played from the start, many people think that it is a very stupid thing: Twitter was ugly enough, could you append a bunch of Mars symbol.
Even then, that Chris has personally visited Twitter team to promote the topic label concept, founder of Bizi·sitong and Aiwen·weilianmusi is buying it, in their view, this usage is prepared for technology, weird, but in mainstream social space, this little "#" never caught on.
Twitter was disdain for topic tags, they think there's a better place information practices, such as adding new algorithms, add a group chat functionality for users. Chris founders assured: "trust us, you don't need to carry a '#' communication with people. ”
But Chris has his own ideas, he still insists on promotion of the more populist, effective practices, Chris began publishing articles promoting benefits topic tags, set up a "# channel", then there is the mail, information, Google Docs file name ... ... Chris found under the topic tags help, search has become even more powerful.
Soon, people around Chris found that topic tags have become ubiquitous.
However, a natural disaster may end up #--this is ignored by industry heavyweights were obscure symbols, overnight became key key sets in the dissemination of information.
On October 21, 2007 in United States San Diego fire, is United States history area is the most widespread and longest burning fire. Estimated losses of $ 6 million, get the attention of people across America, a man named naite·liteer (Nate Ritter) for young people to become witnesses of the fire.
22nd, Ritter disaster on Twitter made a article about Santiago's Twitter:
OK, now I will live here live San Diego fires.
Ritter moves accidentally played the biggest role of the media, his Twitter received the attention of television, radio, Ritter more alone in the frontline to receive first-hand information, for those who might otherwise be spread to residents, provides a great deal of help.
But on the Web, only 350 fans Ritter, whose influence remains limited.
At this time, Chris had once again become the main thread of the story. Chris Ritter is known in the BraCamp of the original buddy, in view of this, Chris immediately leave a message on Twitter: "heard the topic label it? Hurry up before the in your Tweets and #sandiegofire! ”
An hour later, #sandiegofire began to appear in this fire frontline broadcast on Twitter. Soon, other netizens, they started on the pushing in connection with the fire, joined the same topic tags.
The topic tags brought about by the sheer speed of change, people get disaster updates on Twitter, start from individuals like Ritter, conversion to a topic on the circle.
Chris recalls: "fire to obtain the latest news, we were planning to go, at least 14 different sites, still depends on TV and radio. "But now whenever I search sandiegofires on Twitter, all the information in one place.
It is clear that topic tag performance in the fire, forever changed Twitter executives to the "grassroots inventions" have a change of heart. In 2009, Twitter officially absorbed the idea of Chris, and give the topic tags hyperlinks, and using algorithms and statistics in real time the most popular topic, appears in the user's home page. Later, this small symbol to bring Twitter change more dramatic, topic tags Super message collection into the social networking platform, the Internet began to have a formal "topic" concept, Twitter won the ability to detonate potent issue worldwide.
Because of this influence, Kingdom of the world people invariably joined Twitter this information, but then we have the Arab spring, jieke·duoxi and United States presidential challenge on the same stage, let alone brought a bonanza to Twitter Topic Tags ads.
Just imagine, if not this easy, "#", but their top executives, "join a chat group" approach, Twitter is likely to fall short of today's height.
Which is committed to promoting the standard of Chris · Messina, become a hero behind this successful scene. Of course, you may also wish to be just like other Twitterers, #ThankYouMessina with the topic label, to the "#" the father of compliments, thank him for his contribution to the world of information flows.
一枚小小的符号，改变了推特王国命运 - Twitter,推特 - IT资讯一枚小小的符号，改变了推特王国命运
对于刚刚上市的Twitter来说，#（hashtag，话题标签）可以说是整个大推特王国的基石，这枚在2007年诞生在Twitter上的符号现在已经无处不在，更改变了人们在网上分享讯息的习惯。
今天，最有影响力的社交网络，Twitter、Pinterest、Instagram以及刚刚加入的Facebook无一不支持#功能。
一枚话题标签，可以贯穿Twitter上同一个话题，让本来毫无关联的人，因为同一件事而连接起来。
大胆地说，如果没有人发明了“#”的用法，很可能今天的Twitter已经完全不一样。而话题标签的诞生，是一个有趣的故事。
原来在Twitter上第一个发明话题标签用法的人叫克里斯·墨西拿（Chris Messina），他是一名主张开源的极客，同时也是黑客研讨会BarCamp的创始人，与媒体关系不错。
2007年8月，他在一条推上提出了“#”的用法：
如果为BarCamp大会发推，大家一起使用“#barcamp”来统一话题如何？
克里斯的用意是，用一个最简单的方法，将BarCamp上极客们的消息连接起来。而当时他的诺基亚手机上，最容易按到的特殊符号，就是坐落于键盘边缘上的“#”号键。可以说这一用法的诞生，从此了结Twitter上无数粉丝渴望群聊的夙愿。
不过本来应是神来之笔的创举，在一开始曾被视为笑柄。
据克里斯回忆，一开始大家并不愿意接受这种玩法，很多人认为这是一种非常愚蠢的做法：Twitter本来已经够丑了，麻烦你不要再追加一堆火星符号了。
甚至乎，克里斯曾亲自拜访Twitter团队推广话题标签的理念，但是创始人比兹·斯通与埃文·威廉姆斯都不买账，他们认为，这种用法是为技术怪咖们准备的，但在主流社交空间，这枚小小的“#”永远不会流行起来。
Twitter当时对话题标签不屑一顾，他们认为有更好的归集信息的做法，例如加入新算法，为用户添加群聊功能。两位创始人向克里斯保证：“相信我们，你真的不需要背着一个‘#’和人沟通。”
但克里斯有自己的想法，他仍坚持大力推广这种更亲民、有效的做法，克里斯开始发表文章推广话题标签的好处，建立了一个“#字频道”，接下来还有邮件、信息、Google Docs文件名……克里斯发现在话题标签的帮助下，搜索已变得如虎添翼。
很快，克里斯身边的人发现，话题标签已变得无处不在。
然而一场自然灾难，最终让#——这枚曾被业界大佬们无视的卑微符号，一夜之间成为牵动信息传播的关键之匙。
2007年10月21日发生于美国圣地亚哥的一场火灾，是美国有史以来燃烧的面积最广、历时最久的火场。估计损失600万美元，获得了全美民众的关注，当中一名叫奈特·里特尔（Nate Ritter）的年轻人成为这场火灾的见证者。
22日，里特尔在Twitter上发了第一条关于圣地亚哥灾情的推特：
OK，现在开始我会在这里直播圣地亚哥火灾实况。
里特尔举动无意间发挥了自媒体最大的作用，他的推特获得了电视、电台的关注，里特尔更孤身在前线获得第一手资料，这为那些有可能被火势蔓延到的居民，提供了巨大的帮助。
但在网上，只有350名粉丝的里特尔，影响力仍然有限。
这时候，克里斯再一次成为故事的主线。原来克里斯与里特尔是BraCamp上就认识的好友，有见及此，克里斯立即在Twitter上留言：“听过话题标签么？赶快在你的推前加上#sandiegofire！”
一个小时后，#sandiegofire开始出现在这名火灾前线直播者的推特上。很快，其他网友纷纷响应，他们开始在与这场火灾有关的推上，加入了同一的话题标签。
而这场话题标签带来的变化来得很快，人们在推特上获得灾情的更新，开始从像里特尔这样个人，转化到一个话题圈上。
克里斯回忆：“要获得火灾最新消息，本来要我们要去至少14个不同网站，还要依靠电视、广播。”但现在只要在Twitter上搜索sandiegofires，所有信息都会归集在一起。
很明显，话题标签在这场火灾中的表现，彻底改变了Twitter高层对这项“草根发明”改变了看法。2009年，Twitter正式吸收了克里斯的想法，并赋予话题标签超链接的能力，并且用算法统计出实时最受欢迎的话题，出现在用户的主页上。后来，这枚小小的符号为Twitter带来的变化更加戏剧性，话题标签为这个社交平台带来超强的消息归集，互联网上开始有了正式的“话题”概念，Twitter获得了世界性影响力的话题引爆能力。
而正因为这种影响力，世界能人不约而同加入到Twitter这个信息王国，后来世界有了阿拉伯之春、杰克·多西有了与美国总统同台的叫板能力、更不用说为Twitter带来滚滚财源的话题标签广告植入了。
试想一下，如果当年没有这枚简单易用的“#”，而是按照其高层“加入聊天组”的做法，Twitter很有可能达不到今天的高度。
而当初致力于推广该标准的克里斯·墨西拿，成为这成功一幕背后的功臣。当然，你也不妨可以像其他推友一样，用话题标签#ThankYouMessina，向这位“#之父”致意，感谢他对世界信息流动的贡献。
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