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published in(发表于) 2013/11/12 12:28:39
Apple erosion maps Google map： captured 35 million iPhone users

Map erosion of Apple Google maps: capture a 35 million-Apple iPhone user maps, Google maps-IT information Apple erosion maps Google map: captured 35 million iPhone users

Apple maps fell, but after 1 year of improvement and development of present maps in the United States have been "captured" by 35 million iPhone users, while over the same period, Google map of the United States mobile users from 81 million in the market fell to 58.7 million, of which only 6 million iPhone users.

We may recall Apple September 2012, shortly after publishing their own mapping applications have suffered embarrassment and denial: distorted picture, bad navigation, bad data, wrong place. Finally, the Apple CEO Tim Cook had to look down the consumers mistake and no apology, which in the era of Steve jobs, is simply not going to happen.

United Kingdom the guardian cited ComScore data that, after having improved, most iPhone users to use Apple map on their mobile phone while using Google maps users dropped sharply. In fact, Smartphone shipments increased, but after the Apple to launch its own map, using Google maps for iPhone and Android users are falling in volume.

September 2012 (that is, before Apple released iOS6 systems and their own mapping applications), Google Maps application in the United States with 81 million iPhone and Android users. However, by December 2012, that number has dropped to 74.4 million. In September, Google map of the United States leaves just 58.7 million mobile subscribers, United Kingdom expected in the guardian, of which only 6 million number of iPhone users.

Meanwhile, Apple the iPhone maps apply from September this year increased from 0 per cent in September last year. United Kingdom guardian that led to this change was mainly due to Apple maps for iPhone mobile application default map and other Apple devices. This means that when users click on the mail website, or when you use Siri navigation, the device will automatically start the Apple map.

Apple does not allow users to change the default application in the iPhone. Therefore, even if you are on Google maps's loyal "fans", and you can't set it as the default map navigation application.

苹果地图侵蚀谷歌地图：俘获3500万iPhone用户 - 苹果地图,谷歌地图 - IT资讯
苹果地图侵蚀谷歌地图：俘获3500万iPhone用户

苹果地图应用尽管出师不利，但经过1年多时间的改进和推广，目前这款地图应用在美国已经“俘获”了3500万iPhone用户，而同期，谷歌地图在美国移动市场中用户由8100万下滑至5870万，其中iPhone用户仅为600万。

我们可能还记得苹果2012年9月在发布自家地图应用后不久所遭遇的尴尬和指责：扭曲的图片、糟糕的导航、错误的数据，错误的地点。最后，苹果CEO蒂姆·库克不得不低头消费者认错和道歉，这在乔布斯时代，是根本不会发生的。

英国卫报援引ComScore数据称，在经过改进后，大多数iPhone用户在其手机上使用的是苹果地图应用，而使用谷歌地图应用的用户出现大幅下滑。事实上，尽管智能手机出货量在不断增加，但在苹果推出自己地图应用后，使用谷歌地图的iPhone和安卓用户数量却在持续下滑。

2012年9月（也就是在苹果在发布iOS6系统和自家地图应用之前），谷歌地图应用在美国拥有8100万iPhone和安卓用户。但是，到了2012年12月，这一数字已经下滑至7440万。到今年9月，谷歌地图在美国仅剩下了5870万移动用户，据英国卫报预期，其中iPhone用户数量仅为600万。

与此同时，使用苹果地图应用的iPhone用户却从去年9月的0增加至今年9月的3500万。英国卫报表示，导致这一情况发生改变的主要是原因是，苹果地图是iPhone手机和其他苹果设备上默认的地图应用。这就意味着，当用户在点击邮件上的网址或者使用Siri导航时，设备将自动启动苹果地图。

苹果是不允许用户在iPhone上改变默认应用。因此，即使你是谷歌地图的忠实“粉丝”，你也无法将其设置为默认地图导航应用。

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