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published in(发表于) 2013/11/12 12:36:50
Taobao sellers exposes: month profit over 40,000 yuan

Taobao sellers revealed: monthly profits of over 40,000 yuan-Taobao, double-11-IT information Taobao sellers exposes: month profit over 40,000 yuan

Compared with the ever-increasing base, Taobao is facing fakes flooding crisis.

"Only in cat's flagship store, with other channels, had the guts to do it at all. "Yesterday 's" double 11 "marketing wars, just after Miss Shen to zero points from Hangzhou," UNIQLO "flagship store and bought two dresses, although price found lower shop," in recent years bought fake chances are too high. ”

Taobao buyers level, her level of V5, which is equivalent to over the past year she spent at least more than 150,000. This is a very experienced buyers, she has just encountered a fake deal, "buy a cosmetic, because just running out, found a Shanghai Crown sellers, prices and Hong Kong to buy, is much appreciated, many buyers are comments, compared with quality merchandise, it sure is true. ”

Bought them, has just opened the bottle she knew something, and then with the seller request returns, sellers don't want to ask why. Shen said: "with the more than 20 bottles for cosmetics, this is fake. "Sellers don't speak, gave an address, keqiao, Shaoxing, agreed to return.

"These weren't fake cosmetics in my, unknown brand of cosmetics are mostly filling in. "Ms Shen says, at least, won't let you face problems.

These sellers often write a place to Shanghai, Hangzhou, Guangzhou, in fact, wholesale market in other shipments, if asked to return will find that this type of seller's actual address, mostly to wholesale markets. Such sellers, are often very inconsistent with the trade with the city, they're afraid the seller found to be fakes to report to the industrial and commercial sectors.

A mark of Qiantang River in Hangzhou market cosmetics market, this reporter saw, there are several well-known cosmetics are freely placed on the ground, wholesale boss told reporters that the SK II fairy black bottle water, Lanc?me, Estee Lauder red garnet series are selling relatively well, the wholesale price of a bottle of dozens of dollars.

This cosmetics at the Mall one regular priced at around 1000, some shop owners to go wholesale, but with traditional wholesale markets is that they often are not goods, most online stores out of business to buy.

Best in business is "sample" series, most consumers buy a sample, because the price is not high, are often too lazy to activist.

Earlier, Zheng yumin, the Secretary for Commerce and industry of Zhejiang province to participate in national business network market regulatory experience-sharing Conference, said current's online shopping market, has become one of the most important battleground of consumer protection.

Most of the fake and surviving on Taobao sellers, and they were the more obscure, one sold on Taobao sellers of fake package to reporters that her monthly sales of 50,000 yuan, and profits of about 40,000 yuan.

Reporter see, she of Taobao shop in, basically no any photos of displayed, inside only ten Yuan, and 50 Yuan, and 100 Yuan, and 1000 Yuan, different price of "marked of objects", just to took Xia discuss good of lump-sum, on can for shipping, she of fakes package, play with "a, goods", and "Super a, goods" of name, in acquaintances of circle in for sales.

However, more sellers and no risk awareness, they have done on Taobao wanton. Search for "killer" can be found in price from 98 to more than 10,000, and in fact, the price of this package at the Mall are among the 10,000 Yuan or more.

Reporters tried to "cat double 11" were found in the same keywords, as there are a couple of more than 300 yuan, as there are no big LOGO, but still with "Mission: Impossible 4" picture and suggested that this is a fake package, in addition to LOGO, other imitation is almost identical.

On Taobao, it is not repeated, it is almost implied allowed.

For local government is an escalating problem, although from 2010 onwards, they tried by all means to perform network monitoring, such as requiring real-name system to all online stores. According to the Zhejiang gongshang, first half of last year, Zhejiang gongshang has online initiatives 32 times, 220,000 inspections online Web site (times), field inspection site operators to 34,000 households, rectification 4,940 ordering Web site, off site 452, cracking down on illegal networks 970 cases, transferred to the public security organs to 28.

Compared with the larger base, this is just a drop in the.

Data show that in 2012, China's online retail turnover amounted to 1.31 trillion yuan, an increase of 67.5%, or 6.3% of total retail sales of social consumer goods. According to data released by the China Internet network information center, China new line user 28.89 million in the first half of this year, a total of 271 million.


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淘宝假包卖家自曝:月利润超4万元 - 淘宝,双11 - IT资讯
淘宝假包卖家自曝:月利润超4万元

跟不断递增的基数相比,淘宝正面临假货泛滥的危机。

“只敢在天猫的旗舰店购买,其他的渠道,根本没有下手的勇气。”昨天的“双十一”促销大战中,来自杭州的沈小姐零点刚过,就在“优衣库”的旗舰店买了两件衣服,尽管比价发现还有更低的网店,“这几年买到假货的几率实在太高了。”

在淘宝的买家级别中,她的等级达到了V5,这相当于在过去的一年中她至少花了15万以上。这已经算是十分有经验的买家了,她也刚刚遭遇过一次假货交易,“买了一个化妆品,因为刚好用完了,找了一个上海的皇冠卖家,价格和香港买差不多,看评价非常多,很多买家都评论,跟正货进行过对比,确定是真的。”

买回来,刚打开瓶子她就觉得不对劲,然后跟卖家申请退货,卖家不愿意,问为什么。沈小姐说:“用这款化妆品超过20瓶了,你这个就是假货。”卖家就不说话了,给了一个绍兴柯桥的地址同意退货。

“这类化妆品里掺的也不是假货,不知名品牌的化妆品灌进去居多。”沈小姐说,至少,不会让你的脸上出现问题。

这类卖家通常都写一个上海、杭州、广州的地方,实际上,在其他的批发市场发货,如果要求退货会发现,这类卖家给的实际地址,都以批发市场的居多。这类卖家,往往都十分抵触同城交易,他们怕卖家发现是假货去工商部门进行举报。

在杭州大关钱江市场的一个化妆品市场,记者看到,有许多知名的化妆品都随意地摆放在地上,批发的老板告诉记者,SKⅡ神仙水、兰蔻的小黑瓶、雅诗兰黛红石榴系列都卖得比较好,一瓶的批发价都在几十元左右。

这类化妆品在商场一瓶的正价都在一千元左右,一些网店的老板都跑去批发,不过,跟传统的批发市场不同的是,他们往往并不批货,大部分都等网店有了生意才去购买。

生意最好的就是“小样”系列,大部分的消费者即使买到假的小样,因为总价不高,往往懒得维权。

此前,浙江省工商局局长郑宇民在参加全国工商机关网络市场监管工作经验交流现场会时表示,目前的网络购物市场,已成为消费者权益保护的重要战场之一。

对于淘宝上的大部分靠假货来维生的卖家来说,他们越发隐晦起来了,一位淘宝上卖假货包的卖家对记者透露,她每个月的销售额在五万元左右,利润大概在四万元以上。

记者看到,她的淘宝店里,基本上没有任何照片的陈列,里面只有十元、五十元、一百元、一千元等不同价格的“标的物”,只需要拍下商量好的总价,就可以进行发货,她的假货包,打着“A货”、“超A货”的名义,在熟人的圈子里进行销售。

不过,更多的卖家并没有风险意识,他们在淘宝上做得肆无忌惮。搜索下“杀手包”就可以发现,价格从98元一只到一万多一只都应有尽有,事实上,这款包在商场的售价均在一万元以上。

记者尝试在“天猫双11”中搜了同样的关键词,同样出现了好几只三百多元的包,尽管没有打大牌的LOGO,但还是用“碟中谍4”以及图片暗示了这是仿包,除了LOGO外,其他仿的几乎一模一样。

在淘宝上,这不是屡禁不止,这几乎是被暗示允许的。

这对当地的政府来说正是一个不断升级的难题,尽管从2010年开始,他们就尝试通过各种手段来进行网络监管,比如要求所有的网店实名制。浙江工商的数据显示,去年上半年,浙江工商共开展网络专项行动32次,网上巡查网站22万个(次),实地检查网站经营者3.4万户,责令网站整改4940个,关闭网站452个,查处违法网络案件970起,移送公安机关28件。

跟更庞大的基数相比,这不过是沧海一粟。

数据显示,2012年,中国网络零售交易额达1.31万亿元,同比增长67.5%,相当于社会消费品零售总额的6.3%。据中国互联网络信息中心发布的数据,今年上半年中国新增网购用户2889万,总数已达2.71亿。


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