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The author:(作者)delv
published in(发表于) 2014/1/6 10:12:42
Lenovo investor balance treasure surprised me, Remy marketing worth learning,

Lenovo investor balance treasure surprised me, Remy marketing worth learning-Lenovo, Mr Liu-IT information Lenovo investor balance treasure surprised me, Remy marketing worth learning

According to voice of the press aspect ratio reported a few years ago, if you ask who is the boss of the global PC industry? Answers may be a little fuzzy, but now, the name no doubt belong to the Association. Up to now, Lenovo's global market share has reached 16.7 per cent and success overtake HP as global PC industry, the Chinese enterprises in the global market for competitive first-time winner.

LIU Chuanzhi, Chairman of legend holdings, have created countless legends of his life. He created the company, for 27 years the time has come to second position in the world then, foster's successor, Yang yuanqing, personally by the protégé, took the company to a world first. But the top PC industry, Lenovo does not give them the good news. PC personal computer development in the field of the history of the world, who became the King of PC companies have no way of perpetuating their own good time, from IBM, Compaq, Dell fell to the throne just PC and HP, each company after fell down from the position of the King of the PC, have undergone a lengthy recession.

For now, third reform in the information age has arrived, can no longer patent of PC online, things have been extended to every corner of our lives; online sales of products becomes more and more popular online, such as millet, cell phone, such as balance treasure. If the spirit of innovation, Lenovo today, then the Lenovo innovation and how can the old problems of the future?

Over a period of nearly two hours, protégé and successor, Yang yuanqing, witty answering reporters ' questions, talk about technological innovation, said State-owned enterprise reform, evaluation of millet phone boast balance treasure.

The old question: deserve top spot how Lenovo innovation?

Can say that success is inseparable from innovation Lenovo internationalized, LIU Chuanzhi believes that innovation itself, it is important to bear in mind the purpose.

Liu: Lenovo group inside, in Lenovo holdings inside, are very stressed a pieces things you innovation has yihou, you to knot out what of results, on this results also is see have is heavy of, otherwise, many place light mention innovation yihou, into is a slogan, only refers to said I innovation has on line has, I has what what things has, actually put money spent has, results out has, to last actually national also didn't got affordable, people also didn't got affordable, enterprise also no affordable, innovation must to for you scheduled of purpose service.

Yang yuanqing, Lenovo innovation successful three secret weapons.

Yang yuanqing: the Lenovo innovation, can be said to be reflected in many aspects, including business model innovation, in management, in terms of culture, we are also continuously in innovation. Was more important in terms of technology and product innovation.

Recently there is a popular legend in the online application called Eggplant spread, in the absence of any network, no Wi-Fi case, 50 times times the speed between two devices to Bluetooth to transmit documents, more than 500,000 downloads per day. Chairman of the Board and CEO Yang yuanqing of Lenovo Group think, Lenovo internationalized the success of innovation, much less to these break the applied innovative talents.

Yang yuanqing: with the development of the Internet, we're using a new way of thinking, research and development engineers from bottom, they make use of these forms, using the software to make them come true, so became very popular on the market. Future will see an increasing number of Lenovo's innovation in these areas.

Liu said Lenovo established at the outset of reform of property right system and its enlightenment to today's reform of State-owned enterprises should have a role. Important to truly master.

Protégé: one is a nice environment, are people, and we have also done a few diverse area, are still doing well, to discover who is nothing but special attention to help people, also gives him a platform, let him into full play. Academy of science is indeed of this legend is very inclusive. Do you like joint-stock transformation, and so on, said generous 35%. Lenovo training when the first round probably visited more than more than 100 units, more than 100 housing units, as the scientists themselves understand what companies like 5% is not going to, but there's this desire to want to be able to put their results go into a product that is more. But it is understood to have little, because to speak at the University, I think it actually supposed to breakthrough. I'll look like a special weight, this is generally the country now that it's difficult here, substance, it can't be done, but who am I here it fits me and my colleagues, it is entirely based on business interests first, sees right through people.

New challenges: how to think about relying on the rapid growth of the Internet's rising star?

The advent of the Internet has changed the way we live, he predicted, the Internet of things will change in the future of the production.

Liu: things change, might better be from a manufacturing perspective, great changes have taken place in terms of.

Liu said that Alibaba launched the Po on the financial impact of the balance he was, while millet is also worth learning.

Protégé: a shopping is a way like Alibaba and they, could directly affect the financial, which I feel really surprise me, non-banks are unable to absorb deposits, but you take your money to buy him, nor deposit, but due to the large amount, he would have the money. Loans will have a certain amount of risk, is because they do not know him, but he's got a large database was put in there, he'll butt it up in such a way, Remy way of marketing through the Internet also gave us great inspiration.


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柳传志:余额宝让我吃惊,小米营销值得学 - 联想,柳传志 - IT资讯
柳传志:余额宝让我吃惊,小米营销值得学

据中国之声《新闻纵横》报道,在几年前,如果问全球PC行业的老大是谁?答案可能有点模糊,但现在,这个名号毫无疑问属于联想。截止目前,联想在全球的市场份额已经达到百分之16.7,成功超越惠普成为全球PC行业第一,这也是中国企业在全球充分竞争市场上首次夺冠。

联想控股董事长柳传志,一生创造了无数的传奇。他创建的企业,用27年的时间走到了世界第二的位置;随后,由柳传志亲自培养的接班人杨元庆,又把公司带到了世界第一。但登顶PC行业,对于联想而言也并非是一个好消息。在全球PC个人电脑领域的发展历史上,那些成为PC之王的企业都没有能长期延续自己的好日子,从IBM、康柏、戴尔到刚从PC王位上摔下来的惠普,每家公司从PC之王的位置上摔下来之后,都经历了漫长的衰退。

眼下,信息时代的第三次变革已经到来,可以上网不再是PC的专利,物联网已经延伸到了我们生活的各个角落;原本线下销售的产品在线上变得越来越火爆,比如小米手机,比如余额宝。如果说是创新精神,让联想走到了今天,那么,未来联想又该如何面对创新这个老问题?

将近两个小时的时间里,柳传志和接班人杨元庆回答记者提问妙语连珠,聊科技创新,说国企改革,评小米手机,夸余额宝。

老话题:坐拥头把交椅的联想如何再创新?

可以说联想国际化的成功是离不开创新的,柳传志认为,创新的本身一定要牢牢记住目的。

柳传志:联想集团里边,在联想控股里边,都非常强调某件事情你创新了以后,你要结出来什么样的结果,对这个结果还是看得很重的,不然的话,很多地方光提创新以后,变成是个口号,只提到说我创新了就行了,我有什么什么东西了,其实把钱花了,成果出来了,到最后实际上国家也没拿到实惠,老百姓也没拿到实惠,企业也没有实惠,创新一定要为你预定的目的服务。

杨元庆介绍了联想创新成功三种秘密武器。

杨元庆:联想创新的话可以说是体现在很多的方面,包括了业务模式的创新,在管理、在文化方面的话,我们也是不断地在创新。当时更重要的还是在技术和产品方面的创新。

最近在网上有个比较流行的联想应用叫茄子快传,在没有任何网络、没有Wi-Fi情况下,能以蓝牙50倍的速度在两个设备之间来传递文件,每天的下载量在50万以上。联想集团董事会主席兼CEO杨元庆认为,联想国际化的成功离不开这样的创新,更不离不开这些玩转应用创新的人才。

杨元庆:随着互联网的发展,我们用一种新的思维,研发的工程师自下而上的,他们去创造的用应用的这些形式、用软件的形式来把它实现,使得在市场上面变成了非常流行的应用。未来会看到越来越多的联想在这些方面的创新成果。

柳传志说,联想创立之初的产权机制改革,对今天的国企改革应该有一定的启示作用。重要的是应该让企业真正有主人。

柳传志:一个是好的环境,一个就是人,我们又做了几个多元化的地方,都还是做得比较好,无非就是特别重视怎么样去发现人,去培养人,另外给他一个好的平台,让他充分发挥。科学院确实是对这个联想非常的包容。你比如像股份制改造等等,慷慨的说35%。办联想培训的时候,第一轮大概访问了有一百多个单位,这一百多个单位里边,作为科学家本身懂企业的大概5%都不到,但是有这种愿望希望能够要把自己的成果转成产品的那还是比较多的。但真的就是懂的有很少,因为对大学教育上讲,我觉得实际上应该要有所突破。我就把人看得特别的重,这就是一般国家单位现在难就难在这,实质问题看到了,它也没法办,而我这儿谁合适不合适是我和我的同事来看,那完全是以企业利益第一位,把人看透了。

新挑战:如何看待依托互联网迅速成长的后起之秀?

互联网的出现改变了我们的生活方式,柳传志预测,物联网在未来将会改变人们的生产方式。

柳传志:物联网的改变,可能更好的会从生产制造的角度,生产的角度去发生大的变化。

柳传志说,阿里巴巴推出的余额宝对金融产生的影响让他吃惊,而小米也很值得学习。

柳传志:像阿里巴巴他们这样一个购物的这么一种方式,竟然能直接对金融类产生影响,这个我觉得真的让我挺吃惊,非银行类是不能吸收存款的,但是你把你买东西的钱存在他那儿,也不是吸收存款,但是由于量大,他就会有了存款。贷款会有一定的风险,就是因为不知道他原来的情况,但是他有一个大数据库在那儿搁着,他就用这样的方法把它对接起来,小米通过互联网的营销方式也给我们很大了启发。


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