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The author:(作者)归海一刀published in(发表于) 2014/3/25 7:58:26 Millet， crazy rhythms，
Millet, crazy rhythm-millet phones, Remy-IT news Millet, crazy rhythms
Google's first Android business executives, millet, Vice President Hugo · Barak told CNET News, Hugo · Bala said he enjoyed six months working in the millet, and millet has conquered the world's capital. At the same time, he works on millet and product development, as well as the controversial futures marketing responded.
Millet has conquered the world capital
While it may because the relationship was the honeymoon period, Hugo · passionately believe Barak the ex-Google executive Remy has conquered the world's capital. "We are just beginning to consider developing a real, genuine, global products. I think that millet was good enough, some senior engineers, quality is very good. A lot of people at Google or worked in Silicon Valley, and we had a bunch of former Facebook engineers, we have a global mindset. ”
"In a year or two, we will do more to turn to develop products that are essentially global. When we think about a new feature, we will analysis from the perspective of Chinese and international perspective. ”
But look at the numbers, millet has experienced rapid growth. Only 4 years old, developed nearly miss the pace of selling cell phones. It does sell a lot of millet. In 2012, the company sold 7.2 million smart phones. In 2013, the millet has doubled sales of 1 time has more than doubled to 18.7 million. Office space in step with the growth in sales of millet, millet established a second office building across from the original building, a huge slide lets you from two downstairs to the first floor. This place also has spacious meeting rooms, with a cheerful, bright colours, typical corporate office than usual feel more at home.
He said, "everything is wonderful, the culture here is very similar to Google, a large number of small, autonomous and independent team formed a very high flexibility of millet company, everyone thinks the company is a part of yourself. ”
Asked about Google's corporate culture and the Chinese culture when there is a difference, Hugo · Barak did not directly compare: "I find it hard to judge whether it is China's largest company culture, we are not a big company, but we're not startups. But I believe, Remy is in establishing a similar culture of Silicon Valley's leading. ”
He added, "when you're with a bunch of smart and passionate people to work with, and then you give them the freedom, eventually you will get a lot of great small team. ”
Industrious and courageous Chinese people
Hugo · Shambhala represents the culture here, the integration of the Silicon Valley and China's traditional, competitive, work long hours. Bara cheerfully acknowledges that he has a lot of new grey hairs. "I regularly deal with engineers working very hard, they may be more diligent than some Silicon Valley engineer. ”
"In Chinese culture, people's attitude is very serious. Not that Silicon Valley didn't diligence, is more impressive than Silicon Valley. I find the people here are very passionate. They are very serious about the competition, I didn't often see similar situations in Silicon Valley. ”
"I personally think that it makes you more enthusiastic about your job that can help you become more efficient, more innovative. Engineer here is not only that, its founder and CEO is the same. "Hugo · China CEO Barak well recommended it in their active public discussion on Twitter.
He said, "as far as I can see the millet, the company will show its strength to the world over the next decade. ”
Global expansion
In a competitive environment it rains fruit · Barak appears to be thriving. He is busy planning expansion of millet, red rice and rice compete-3 Mobile will enter other markets the company has success in Taiwan, Hong Kong, Singapore, Malaysia will soon be the next on the list of countries. In addition a LTE phone to be released, but Hugo · Barak declined to give further details.
Millet in the future will focus on India market, where Hugo · Shambhala will extend millet has established working methods, but needs new Office with telecommunications and partners to build a new relationship, company successful e-commerce website platform directly to the sale of its cell phones. According to Hugo · Bala describes, this business model will let Remy smartphones maintain very low sale prices, almost close to cost.
However, this does not mean that the millet will start from the lower end of the market. Hugo · Barak emphasized the core mission of millet company are developing "very competitively, and focus on the performance and quality of the Smartphone. ”
Android is the only development option
He said that millet does not develop or Ubuntu operating system similar to Firefox mobile. "We do not plan to develop any thing but the Android. Nothing more to be said, Android has an amazing ecosystem. I say the words from a realistic point of view, you can see the attempt to establish the ecosystem of companies, although the platforms may be great, but still fails. Because eco-system needs a lot of work and a lot of the time. ”
"Google has Android done it, it's our very strong backing, we've invested heavily, we not only from Google Android, we are making significant improvements, changes and features added. We think we've made Android a better operating system. ”
Millet does not sell futures
However, all is not plain sailing. Millet-launches limited edition cell phone marketing model has been much criticized, sold out quickly, leading some critics accuse the company of deliberately reducing the supply, demand bid up the hyped, jokingly referred to its sell futures. However, Hugo · Bala has denied this.
"We have absolutely nothing to do. I'm surprised, people do not understand some of the most basic things about the supply chain. If only due to the fact there are a lot of companies, including some very, very large, are contending for the same component. Same capacity do not have unlimited supply. ”
"We are trying to expand our product line, and try to improve our basic components from suppliers order, we basically rely on them to increase their production capacity, but finally they decide to transfer allocated to us. ”
Hugo · Barak recognizes this is a difficult thing for millet, especially when their competitors than when the millet is many times greater. He said persuading manufacturers to support the millet is a long-term struggle. In fact, Hugo · Barak recently visited Shenzhen Foxconn, entered into negotiations with a view to capacity increases.
"We will not artificially reducing our shipments, we are working with us to reach the fastest speed manufacturing mobile phones. ”
Millet continued during March to global domination, one thing is for sure: Hugo · Shambhala being the rapid growth in his new environment. He attended the course, and have become accustomed to Beijing through the dangerous streets, he said that was better than his childhood Brazil home safer. As the interview ended, millet, Vice President the last image is flashing a confident smile and hands together.
小米，要疯的节奏 - 小米手机,小米 - IT资讯小米，要疯的节奏
谷歌前Android业务高管，现小米全球副总裁雨果·巴拉接受CNET采访，雨果·巴拉表示目前他很享受在小米工作的六个月，并觉得小米已经具备了征服世界的资本。同时，他还对小米的工作和产品开发情况，以及备受争议的期货营销模式做出了回应。
小米具备征服世界资本
虽然可能因为是蜜月期的关系，雨果·巴拉这位前谷歌高管充满激情地相信小米已经具备了征服世界的资本。“我们刚刚开始考虑开发真正的，真正的，全球性产品。我认为，小米已经足够好了，一些资深工程师的素养十分优秀。很多人在谷歌或在硅谷工作过，并且我们有一群Facebook的前工程师，我们具有全球思维。”
“在一、两年内，我们将更加努力转向开发本质上全球性的产品。每当我们想到一个新功能，我们会从中国的角度和国际的角度来分析。”
不过看看数字，确实小米经历了急剧的增长。只有4岁的公司开发的速度几乎赶不上卖手机的速度。它确实卖了很多小米机。2012年，该公司售出了720万智能手机。在2013年，小米机的销量翻了一倍还多达到1870万。小米的办公空间也与销量的增长步调一致，小米在原来的办公楼对面建立了第二栋办公楼，一个巨大的滑梯可以让你从二楼下到一楼。这个地方还设有开阔的会议室，带有愉快、明亮的色彩，比平常典型的公司办公室更有家的感觉。
他表示，“一切都棒极了，这里的文化与谷歌非常相似，大量自主和独立的小团队形成了灵活性非常高的小米公司，每个人都觉得这家公司就是自己的一部分。”
被问及谷歌式的企业文化与一般的中国企业文化有何区别时，雨果·巴拉没有直接进行比较：“我很难评断这是否是中国大公司的文化，我们不是一家大公司但我们也不是创业公司。不过我相信，小米在建立类似硅谷的文化方面是领先的。”
他还补充道，“当你跟一堆聪明并充满激情的人一起共事，然后你给予他们自由度，最终就会得到很多很棒小团队。”
勤劳勇敢的中国人
雨果·巴拉表示这里的文化，融合了硅谷与中国的传统，富有竞争力，工作时间很长。巴拉乐呵呵地承认，他有了很多新的白头发。“这里跟我定期处理工作的工程师都非常勤奋，他们甚至可能比某些硅谷工程师更勤奋。”
“中国文化里，人们的工作态度都非常认真。不是说硅谷不勤奋，只是比硅谷还更令人印象深刻。我发现这里的人都非常有激情。他们很认真的面对竞争，在硅谷我没有经常看到类似的情况。”
“我个人觉得，这让你可以对你的工作内容更加热情，可以帮助你变得更有效率、更有创意。不仅这里的工程师是这样，它的创始人和CEO也是一样。”雨果·巴拉很推崇它的中国CEO在微博上积极公开讨论他们的行业。
他表示，“以我所看到的小米，该公司将会在未来十年向世界展示它的实力。”
全球扩张
在竞争激烈的环境下雨果·巴拉似乎正在茁壮成长。他正忙于规划小米的扩张，其红米和米3手机将进入其他市场参与竞争-该公司已成功进军台湾、香港、新加坡，马来西亚也马上会成为下一个出现在名单上的国家。另外一款LTE手机即将发布，但雨果·巴拉拒绝透露更多细节。
小米未来将着眼于印度市场，在那里雨果·巴拉将延续小米已经建立的工作方法，只是在新的办公室并需要与电信和合作伙伴建立新关系，另外公司成功的电子商务网站平台会直接出售其手机。根据雨果·巴拉的描述，这种商业模式将让小米智能手机维持很低的销售价格，几乎接近成本。
但是，这并不意味着小米将从低端市场开始。雨果·巴拉强调小米公司的核心使命，是开发“极具价格竞争力，并注重性能和质量的智能手机。”
Android是唯一开发选项
他表示，小米不会开发类似Firefox的操作系统或Ubuntu手机。“我们没有计划开发任何除了Android以外的东西。没什么可说的，Android有一个惊人的生态系统。我是从现实的角度说这句话的，你可以看看那些试图建立生态系统的公司，尽管平台可能很棒，但是还是失败。因为生态系统的建立需要大量的工作和大量的时间。”
“谷歌已经凭Android做到了这一点，这是我们很坚强的后盾，我们已经投入巨资，我们不只是从谷歌那里拿来Android，我们对其作出了明显的改进、变化和功能的增加。我们认为我们已经使Android成为一个更好的操作系统。”
小米不卖期货
不过并非一切都一帆风顺。小米的营销模式一直为人诟病-推出限量手机，很快销售一空，从而导致一些批评者指责该公司故意降低供给，哄抬炒作需求，戏称其卖期货。不过，雨果·巴拉否认了这一点。
“我们完全没有这么做。我很惊讶，人们竟然不明白一些关于供应链最基本的东西。只要考虑一个事实，有很多企业，其中包括一些非常非常大的，都在争夺相同的组件。同样的生产能力没有可能无限进行供应。”
“我们正试图扩大我们的生产线，并尝试从供应商那里提高我们的基本组件订单，我们基本上依靠的是他们提高他们的生产能力，但最后还是他们决定转移分配给我们多少。”
雨果·巴拉承认这对小米来说是一个艰难的事情，尤其是当他们的竞争对手比小米大很多倍时。他表示说服厂家支持小米是一个长期的斗争。事实上，雨果·巴拉最近去过深圳与富士康进行洽谈以期产能增加。
“我们不会人为地降低我们的出货量，我们正在以我们能够达到最快的速度制造手机。”
小米继续向统治全球进军的过程中，有一件事是肯定的：雨果·巴拉在他的新环境中正迅速成长。他参加了中文课程，并已习惯于穿越危险的北京马路，他说这比他童年时巴西的家里更安全。随着采访结束，小米全球副总裁最后的形象是闪烁自信笑容并且双手合十。
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