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The author:(作者)归海一刀
published in(发表于) 2014/5/27 8:47:28
Mobile 4G network speed “fast“ all blows，

Mobile 4G network speed "fast" blowing on full-move 4G, Unicom 4G,4G Internet-IT news Mobile 4G network speed "fast" blowing on

Multiple ads on the same plate, China Mobile 4G advertising is written like this: International mainstream technology, 4G speeds of up to hundred megabytes per second. CCTV News Channel Internet monitoring and Analysis Center and Ministry of Telecommunications Research Institute recently 4G speed tests have been conducted in many domestic cities, showed that 4G difficult to achieve hundred megabytes per second.

Blanket advertising, sometimes real ones, especially when the 4G is declared for the label of an era, the kind of felt a sense of superiority, will no doubt give them full of anticipation, licensing policy for half a year, more than 5 million users, will be able to support it. What's unexpected is, in the face of data, false will only be made in shape, "measured less than one-fiftieth" facts, "how big is expected, disappointed on how big" has been fulfilled.

If said in "16 km each seconds, human aircraft most high-speed, also is enough fast, faster of 4G era now has comes, mobile official launched 4G service, speed can up each seconds hundred trillion" of advertising language in the, 4G whether really of fast had aircraft, also lack can than sexual, not needed bottom, but "4G speed can reached each seconds 100 trillion", is should is market trading in the worthy of service content. Both from the advertising Act and the Consumer Protection Act, in terms of advertising should not obviously false and exaggerated.

False inflated on the buckle hats, is clearly unacceptable to the telecom operators, according to their argument, 4G speeds are not exaggerated, under laboratory conditions, had a moment to reach this speed . Seems reasonable, but communications services into the market, carriers face is that real consumers, not jerking the consumers with laboratory data. A theoretical or laboratory data in to help spread, creating an illusion of 4G era, fundamentally, is outright false and exaggerated. As one expert puts it, under the Consumer Protection Act, the operator provides goods or services to consumers the quality, function, use, expiration date and other information shall be true, complete, and shall not make a false or misleading advertising. What mark was 100M, but there are in fact errors, normalizing an extreme value, which is not allowed .

So it seems that the so-called 4G times, is not the speed of exuberant, but at premium prices on the "let it be", that is, exaggerate the speed is to high fees. Consumers are just good advertising, a "4G". When prices do not correspond to the content of services provided, Gospel of the 4G era is clearly not the consumers, carriers of benefit-seeking gimmick.

Under the conditions of market economy, and is also able to "an extreme value normalization", this is negligence and injury to consumers. Why there is this magic happening? Key is a monopoly of the truth of the telecom operators with significant rights, to the weak consumer information asymmetries, consumers lack the right to speak, not only in the bargain has lost the initiative on the issue, but on the rights guaranteed, also lost the dignity it deserves.

移动4G网络，网速“快”全靠吹 - 移动4G,联通4G,4G网速 - IT资讯
移动4G网络，网速“快”全靠吹

多个广告牌上，中国移动的4G广告是这样写的：国际主流技术，4G网速可达每秒百兆。央视新闻频道和工信部电信研究院互联网监测分析中心近日在国内多个城市进行了4G速度测试，结果显示，4G速率很难达到每秒百兆。

铺天盖地的广告，有时是能够以假乱真的，尤其是当4G被宣称为一个时代的标签，那种油然而生的优越感，无疑会让人对其充满期待，牌照发放半年，用户人数就超过500万，就可以佐证这一点。让人始料不及的是，在数据面前，虚假的终归还是会被打出原形，在“实测不及1/50”的事实面前，“期望有多大，失望就有多大”得到了应验。

如果说在“16公里每秒，人类飞行器最高速，还是不够快，更快的4G时代现已到来，中国移动正式推出4G服务，网速可达每秒百兆”的广告语中，4G是否真的快过飞行器，还缺乏可比性，不需深究，但“4G网速可以达到每秒100兆”，则应该是市场交易中名副其实的服务内容。无论是从《广告法》还是《消费者权益保护法》等方面来看，广告都不应该存在明显的虚假和夸大。

扣上虚假夸大的帽子，显然是电信运营商所不能接受的，根据他们的说法，4G网速并非夸大，在实验室条件下，曾在某一瞬间达到过这个速度。看起来似乎有理有据，但是通讯服务进入市场，运营商面对的就是真实的消费者，不能用实验室的数据忽悠消费者。拿一个理论上或者实验室中存在的数据，广为宣传，制造出4G时代的假象，这从根本上说，是赤裸裸的虚假和夸大。正如某专家所言，《消费者权益保护法》规定，经营者向消费者提供有关商品或者服务的质量、性能、用途、有效期限等信息应当真实、全面，不得作虚假或者引人误解的宣传。你现在标注的是100M，但实际上有误差，把一个极端的值常态化，这是不允许的。

如此看来，所谓4G时代，并非速度的高歌猛进，而是在收费价格攀升上的“顺其自然”，也就是说，夸大网速是为了高收费。消费者只不过是在美好的广告宣传下，“被4G”而已。当价格不能对应于所提供的服务内容，4G时代显然不是消费者的福音，只是电信运营商的谋利噱头。

在市场经济条件下，居然还能“把一个极端的值常态化”，这是对消费者权益的漠视和伤害。为何会有这种不可思议的情况发生？关键是在行垄断之实的电信运营商与孱弱的消费者之间存在严重的权利、信息不对等，消费者缺乏话语权，不仅在议价问题上失去了主动，而且在权利保障上，也失去了应有的尊严。

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