Go homepage(回首页) Upload pictures (上传图片) Write articles (发文字帖)
The author:(作者)qqpublished in(发表于) 2014/6/15 9:09:17 Featured 3rd batch of milk Association in the mainstream list， inclusion criteria being questioned
In September last year, in January of this year held "Chinese-made infant formula milk powder event", the China dairy industry association recommended yesterday in Beijing the third instalment of "Chinese-made infant formula milk powder products". As the three dairy, light this finally have a product wish list. Surprise is, apart from light, and 7 companies recommended by the Dairy Association in new foreign brands Nestle is introduced for the first time.
Beijing Times reporter Hu Xiaohong
Publishing
Featured mainstream brands grow from 19 to
In addition to light, Nestle, the recommended infant milk powder products of 5 other companies involved are: beauty of Daqing, Harbin, Heilongjiang longda, Prince corolla, Villa in Shanghai.
Coupled with previously released 12 companies and products, as of now, milk baby formula recommended by more than 19 brands in more than 20 new products.
Dairy Association, Honorary President of said Song Kungang, participate in new releases of infant formula milk powder brand is the industry's leading brands, high rate of milk source control management system, advanced production technology, complete specifications, product safety and reliability, traceability system through the evaluation of credit management system construction. Formulations of these products in design, selection of raw materials, process technology, packaging designs have varying degrees of innovation, improvement and upgrading, product quality is stable and reliable, suitable for infants physical development, China's demand for nutrition.
Mainstream brand sampling rate 100%
Said Song Kungang, after nearly 5 years of reform, great changes have taken place in China's dairy industry, equipment, inspection techniques and abilities, their own construction of milk source base has increased significantly and improve product quality is stable to good, consumer confidence has been restored.
Said Song Kungang, in recent years, relevant departments of the State supervision and sampling rate of infant formula milk powder in 99.5%; Association of mainstream brands have monthly sampling rate in 100%. Chinese-made infant formula milk powder to gain market dominance, especially mainstream brand name products. 2013 infant formula milk powder production and sales achieved better results, the annual milk powder enterprises above designated size 1.59 million tons, an increase of 6.84%, which produces about 700,000 tons of infant formula milk powder, rose by about 15%, the top 15 major brands produced about 70% per cent of the total production.
"A total of three times the recommended brands there are many on the list of top 15 leading brands", said Song Kungang, in the form of collective debut release of new products in order to truly establish a mainstream brand image, enhance the competitiveness of domestically produced baby milk powder market.
Experts say
Industry recommended brands are still questioned
Famous dairy expert Wang dingmian, said yesterday that while Dairy Association published standards for selected enterprises, but the standard is "virtual", namely, conditions and no specific measure.
"The real reason to recommend these brands, as well as what it seeks to achieve, the industry still has a lot of different opinions", Wang dingmian, pointed out that judging from the current release branded products, there is not a new product, and some have even introduced for two years; even if it is a new product, where is the end is the new, should give consumers a clear.
"Also, Nestle this access, does that mean we have factories in China's Mead, dumex and Abbott all can enter the fourth and fifth instalments of the future list? "Wang dingmian, believes that in this issue, Dairy Association should be for brand campaign in China, rather than foreign brands.
"In addition, the evaluation should also be dynamic. "Treasures of the plateau problem, Wang dingmian, noted that over a period of time should be required to reopen the qualification, if required should be banned from the list.
List of domestic infant formula milk powder products
The first batch of
Erie Golden Collar Crown Jane nurse
Yashili, An Beihui
Wandashan An Licong
Fei XING Pfeiffer
Ming sounds Hui Pui
Treasures of the plateau
The second batch of
Ternary gold love, Hei Bao
Bein title baby series
Sunshine baby u + series
Morning Crest Conger care anbao pigment
Splendor Mountain star ex series, huishan, red series,
Gold series, gold Queen series
Crown jewels of infant formula goat milk
The third instalment
Nestle polyspermy, en series of infant formula milk powder
Bright baby infant formula milk powder
Da Qing beauty gold infant formula milk powder
Meilu jindun GFOS times love baby formula
Le Prince's infant formula
Longdan diet infant formula milk powder
Corolla straight protein infant formula
Question answering
1
Recommended brands are not "national team"
For milk three times the recommended milk brands, there are some doubts in the industry. Especially the first two batches after the list was released, the media have reported, said the matter was first proposed by the Ministry, plans to support some milk powder enterprises, as these two groups of enterprises is the Government intentionally set up "milk team", listed companies may receive policy support; in this regard, has listed dairy company to complain about unfair treatment, and questioned the color too much administrative intervention.
Song Kungang yesterday denied the "national team", said. According to him, to participate in the event of domestic milk prices in State-owned enterprises, have a holding company and private enterprise, never called the "national team" saying, "can we say that there are new products to be national, and no new products is not national team? "Said Song Kungang," only good products are good. "
Foreign brands Nestle polyspermy, ex series of infant formula milk powder the into list, drew some skepticism. In this regard, Song Kungang explained that because Nestlé 's products are manufactured in domestic processing, they will treat domestic and foreign alike.
2
Enterprises selected for the prerequisites first announced
It is understood that the recommended brands, in addition to Nestle, the light outside, other brands are property of regional brands, and some brands is rarely understood by consumers. Then Outlook currently obtain approval of China's new round of infant formula milk powder enterprises, there are many famous enterprises are not one of the selected column.
In this regard, said Song Kungang, brands must first be recommended by the Association of independent reporting; return from the Association in accordance with the relevant conditions for approval.
In the breast Association yesterday also first announced has selected new of enterprise essential of conditions: near two years to products quality stable, no quality security accident, no was national regulatory sector and Association informed products quality problem; products range for baby formula milk powder 1, and 2, and 3 segment products; in products formula, and ingredients innovation and function innovation, aspects has innovation; in Enterprise aspects enterprise must has milk source controlled rate high, and production process advanced, and management system specification, and products security reliable, And the establishment of a traceability system and through the evaluation of credit management system construction, and so on.
Said Song Kungang, selected business also requires large enterprise and an annual output reaching more than 5000 tons and sales in over 3 capital cities.
3
Treasures of the Tibetan plateau is currently rectification
In late May, known in the trade as infant milk powder industry, "the strict new rules on milk" conclusion of the recertification audit, on May 30, the State food and Drug Administration announced that there are 82 infant formula milk powder production enterprises in China to regain the license, but does not pass the examination, application for extension of review and apply for cancellation of the enterprise there are 51.
Noteworthy is that the treasure of treasures of the plateau in ruoergai plateau yak's milk industry limited liability companies do not at this time to license the list of 82 companies. Treasures of the plateau upon milk first recommended label.
"It's a shame", dairy experts Lei Yongjun with all due respect, the China dairy industry association, the first launch of the treasures of the Tibetan plateau on the recommended list were not in the list of 82 companies, allows people to recommend brand authority disagrees.
However, said Song Kungang, first recommended brands were announced in September last year, now state of infant formula milk powder production enterprises have a higher threshold, treasures of the plateau and some conditions are not met, is also being corrected. But for the treasures of the plateau which has not been met, Song Kungang without too much disclosure.
赞