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The author:(作者)qq
published in(发表于) 2015/6/6 7:30:38
Foreign Media question： Havok Altera can rewrite history？ ，

On June 2, according to Bloomberg, Intel CEO bulaien·keziannike (Brian Krzanich) that Intel plans to spend $ 16.7 billion takeover of Altera, a move that would improve its products and improve its manufacturing capacity. In order to achieve this commitment, he will need to break out of its predecessor, "the lackluster record in the acquisition."

At a Monday conference call, krzanich gives said buying Altera is Intel's largest-ever merger and acquisition transactions, for its server chips will allow Intel to add new features and expand its use – in this market, the company has dominated. Intel's Chief Financial Officer (CFO) sitaxi·shimisi believes that by Altera chip manufacturing capability transferred to Intel's factories, the company will be able to offer data center operators to provide what they need more cheaply, more efficient chips.

The past, paid high prices in order to prove himself in the deal are right, Intel has also promised to investors: these acquisitions to improve their products and enhance their productive capacity. But in the years that followed, these promises are nothing. In 2011, the company spent $ 6.59 billion bid to buy computer security software vendor McAfee (McAfeeInc.) --This was before the company's acquisition of Altera's largest deal in 2010, the company's acquisition of Infineon Technologies AG (Infineon Technologies AG) mobile phone chip sector. Financial data shows that, to date, these transactions failed to gain large profits from the software business of the company, or the company in the field of mobile devices have a certain market share.

United States bier·keleie, analyst at investment firm Edward Jones (Bill Kreher) noted that: "given the performance of Intel's acquisitions in recent years, our related acquisitions Intel Altera will bring a range of new products promise not to be optimistic. Your chance to change the company's direction was limited, while buying Altera Intel has spent most of the money. "He recommended investors sell shares of Intel, as the personal computer market continues to shrink.

History of lackluster acquisition

So far, including Infineon, Intel more than 10 years a series of transactions may not be able to communication chips helped the company win customers--is a fast-growing communications chip business, Qualcomm and mediatek dominate in this area. Last year, Intel's mobile phone and tablet computer sector lost more than $ 4 billion, for the company to use its chip equipment manufacturer subsidy.

Acquisition of security software maker McAfee, didn't let as expected by Intel that, get the software business a boost in revenue. Last year, Intel software and services group's revenue reached $ 2.2 billion, an increase of 1.2%, and an operating profit of just US $ 55 million. Intel said the deal to buy McAfee, is designed to improve the security of its chips and computer systems.

United States investment-research firm Morningstar (Morningstar Inc.) Analyst abinafu·dawalurui (Abhinav Davuluri) States: "a few years ago to McAfee transaction, does not benefit Intel. Acquisition of Altera trading are very different, because the company does have a real product being sold. ”

Integration of chip

Intel executives said the purchase of programmable chipmaker Altera, is not just the company's revenues increased $ 55.9 billion a year the latter only 1.93 billion dollars. They say Intel processor used in Google on the company server, combined with Altera's programmable logic chips, you can make the server when processing images and a encrypting data, can perform functions such as facial recognition at a faster rate. The ability to program the chip, will also make its server chips can quickly switch between the specialized functionality.

Intel CFO Smith pointed out that because Intel was Altera manufacturer of outsourcing, the company translate easily into production combines the technologies of both companies chip in order to avoid another company's technology into its production lines arising from the delay.

Smith said in an interview after the announced acquisition of Altera "we merged with Altera has got off to a good start, because we've been with them for a few years time. We will quickly make a new product into the market. ”

Intel Mobile chips manufactured by TSMC--the chips by TSMC and Infineon develop – highlighted by the company in the external manufacturing capacity to digest, there are some difficulties.

Launch new chip

At present, only a handful of chip companies to design and produce the chip, and Intel is one of them. Intel said the company has the most advanced plant in the world. The company's chips use the smallest transistor so chips not only low production costs, and faster processing speed, smaller energy consumption data.

It is difficult to say, Intel in the server chip strategy is inappropriate: it's share of the market has more than 98%. Intel also occupy a dominant position in PC processors, over 80% personal computers running its chips. In this market, Intel stole more than 95% of revenue.

Questions arising out of related to the acquisition of Altera, as well as challenges faced by integrating the two companies ' technologies, the company's executives acted without fear. Smith said that by 2016, will launch integrated Altera with Intel chip products, and soon after, these technologies will be applied to the same piece of Silicon.

He said: "this is a very fast timetable. ”

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