A station b love kills: battlefield II who is King? -ACFUN,Bilibili, beep beep, PAPI sauce-IT information
Ma and Ma′s "war", by no means limited to e-commerce and payment terminal.
Go into network video copyrights after standardization age, Acfun (hereinafter "site") and beep beep (the "b") ushered in the Renaissance. B stop after several rounds of financing, and became a member of Tencent, and SMG (Shanghai radio and TV) support, beep beep, a Studio was set up. While seemingly kept a station, and YouTube potato capital indirectly held on Ma′s thigh.
However, as a layman who station a, b, not enough even to the beginning of the film and television industry. Both behind the spoiler pictures, "two horse" Pentium sword refers to what?
A coveted TV business
B station has just announced the creation of beep beep, a Studio, a new CEO Moran said at the Boao Forum for Asia, a station not only plans to set up a film company, also wanted to involve the television business.
"Film is the general direction, Moran said the industry including the network dramas, homemade programs and variety shows, and more content. "A station official in an interview with reporters, said the ideal present for a station was a bit distant, phase is now on the market is looking for good content, including a station hatch to produce good content and good UP.
Alfy anime is a site′s biggest Club, and film company is also supported by other reinforcements, or specific partners and projects will be announced in the second quarter of this year. Alpha animation, just leaning after the mermaid make a killing, and immediately buying Consortium Xiao Li of the wilderness Hunter, 2014 voted the film after becoming behind China′s gold, it has been successfully introduced into China, released on March 18.
Financial support also means that the Mainland′s most influential video sites for the second time in the film industry rendezvous. It is worth mentioning that, Papi hot sauce and a station has a large contact. It is revealed that before Papi video friends hot sauce, on a station there has risen a lot Otaku Otaku. Papi before the sauce, a station also had a Pang Mailang I skateboard and other explosions.
"The station is a large part of the UGC, is that users make or carry. This move is about sharing spirit of essence. There is good content, our editor will promote, after other users to see, we will share. "Moran explained.
This reporter has learned, followed by a station you want to do is establish a follow-up training systems and services, to show the value of content producers to provide more professional service.
Take anything to save expensive IP?
A station behind the film, has the support of Alibaba. In January this year, a A+ announced SOFTBANK China venture capital investment, amount to 60 million dollars in A+ round of investment.
In August 2015, a station has just gained by youku potatoes (one group) $ 50 million series a investment. Ali then $ 4.5 billion bid for one group, being one group acquired a station are also regarded by the industry as "Ali", especially this time a A+ round of investment is closely associated with the company after the SOFTBANK.
For this investment, Moran said the investment will also do something in the future. However, youku potatoes as a content company, core resources are not output to the a station, such as hot last year Shueisha anime punch Superman, pay only on the YouTube platform, and does not implant a station.
Analysys analyst Huang Guofeng, a think-tank, said as a content company, youku potato also have their own considerations, although it has investment relationships with a station, but high quality content delivery will be retained.
The other hand, on competing in the IP resource, and a stand still impoverished. A station official said A+ round of financing is mainly used for brand promotion, product optimization. "A station began operating as early as 2007, because first is fan operation, operation that is not professional and personalized, Web site operators are not smooth, resulting in a technical, user experience at various levels is not perfect. "He said, the company hopes to optimize the user experience with this round of financing. He also confessed the business model of the company is still developing, is not clear.
Second element AT the battlefield to show
Investment behind the film, A+ round financing, "Ali" figure after another. And the second element is not a Department in the world. Its competitor b stations are already into Tencent′s, both sides are intense "Army preparing for."
Statistics show that in November of 2015, b finished a new round of financing, investment by Tencent. This round of funding, Tencent′s and valued at 1.5 billion yuan in b. Play the flying-man card in a stop when Tencent anime on March 25, UP2016 Tencent Interactive Entertainment announced at the annual Conference, and the b station, Kodansha and other cooperation.
Two years later while b station into a station, but its momentum over a station. Data show that in September 2015 b, a mobile one-day per capita number is 3.2 times and 2.4 times respectively, in September of the same year b, long a mobile one-day visits per capita were 36.5 minutes and 43.2 minutes; 2015-7 ~ in September, b, the difference between a mobile penetration rate of larger, 20.2% and 2.8%, respectively.
Analysys easy views think-tank analysis think, a,, and b both as market oligarchs, take has distinct of strategy: b station partial commercial, has gradually by traditional "play scene video website" to diversified commercial mode change, from many commercial try water in the can see, it around with II times Yuan user of various needs carried out commercial exploration activities, and also more success, also mining diversified commercial mode; and a, station insisted more precision of traditional II times Yuan culture community construction. With capital inflows, second video competition will become more intense. But insufficient attention to a station on the mobile side, causing the loss of customers; core users are too stick to tradition, of xenophobia seriously .
Whether b station, a Studio, or a television industry, belonged to the layman, "it′s hard to say which one to watch." Huang Guofeng believes that pictures do at present are the IP industry to form a matrix to improve comprehensive strength. See whether a company is very strong in the future, is to see these things. AB behind the two stations each with bosses, but for layman just started film direction, remains to be seen.
A站B站相爱相杀：二次元战场谁称王？ - ACFUN,Bilibili,哔哩哔哩,papi酱 - IT资讯
马云和马化腾的“战争”，绝不仅限于电商和支付端。
网络视频领域走入版权规范化时代后，Acfun（下称“A站”）和哔哩哔哩（下称“B站”）迎来了新生。B站经过多轮融资，成为腾讯系一员，并在SMG（上海广播电视台）的支持下，成立了哔哩哔哩影业。而看似积重难返的A站，也接受优酷土豆注资，间接抱上了马云的大腿。
但是，作为门外汉们的A站、B站，目前甚至都够不到影视产业的起点。二者搅局影业背后，“二马”奔腾剑指何方？
A站垂涎电视业务
B站刚宣布成立哔哩哔哩影业，A站新任CEO莫然就在博鳌亚洲论坛上透露，A站不仅计划成立影业公司，还想涉及电视业务。
“影业是大方向，莫然所说的产业之中包括的是网剧、自制的栏目和综艺节目等，比较偏内容。”A站相关负责人在接受记者采访时表示，这个理想目前对于A站来说还有点遥远，现在进行的阶段是正在市场上寻找好的内容，包括A站中孵化产生的好的内容以及好的UP主。
奥飞动漫是A站最大的东家，而影业公司则还会有其他强援支持，具体的合作方以及项目或将于今年第二季度公布。而奥飞动漫，刚靠着《美人鱼》大赚一笔之后，又马上接盘小李《荒野猎人》，2014年参投了该片成为背后的中国金主之后，目前已经成功将其引进中国，于3月18日上映。
有了资金支持，也意味着内地最具影响力的二次元视频网站已经在电影行业汇合。值得一提的是，火爆的Papi酱和A站有着不小联系。据透露，Papi酱的视频在朋友圈里火爆之前，在A站上就已经笼络了不少宅男宅女。而Papi酱之前，A站也产生过庞麦郎的《我的滑板鞋》等爆款内容。
“A站的内容很大一部分是UGC，是用户制作或者搬运的。这种搬运本质体现的就是一种分享精神。有了好的内容，我们编辑会进行推介，其他的用户看到了之后，也会再次分享。”莫然解释。
记者了解到，接下来A站要做的是建立一个后续培养和服务的体系，对展现出价值的内容生产者提供更专业的服务。
拿什么拯救昂贵的IP？
A站发展影业的背后，有着阿里巴巴的支持。今年1月份，A站宣布获得软银中国资本A+轮投资，额度为6000万美元的A+轮投资。
而在此前的2015年8月份，A站刚获得由优酷土豆（合一集团）投资5000万美元A轮。阿里随后以45亿美元收购合一集团，被合一集团收购的A站也随之被业内视为“阿里系”，特别是这一次A站的A+轮投资方是与阿里巴巴关系密切的软银之后。
对于此次投资，莫然透露，未来也会做一些内容方面的投入。不过，优酷土豆作为内容公司，对于核心资源也并没有输出给A站，如去年火热的集英社动漫《一拳超人》，其仅在优酷平台付费观看，并未植入A站。
易观智库分析师黄国锋表示，作为内容公司，优酷土豆也有自己的考量，其虽与A站有投资关系，但是优质内容的投放还是会有所保留。
另一方面，在IP资源的争抢上，A站依旧囊中羞涩。A站相关负责人透露，A+轮融资主要用于品牌推广、产品优化。“A站早在2007年就开始运作，因为刚开始都是粉丝经营，不专业和比较个性化的操作，使得网站运营并不顺畅，造成了包括技术、用户体验等各种层面的不完善。”他表示，公司希望借助此轮融资优化用户体验。他亦坦陈公司的盈利模式仍在探索，并不清晰。
二次元战场AT系显现
投资影业、A+轮融资背后，“阿里系”身影层出不穷。而二次元并非是阿里系的天下。其竞争对手B站也早已纳入腾讯麾下，双方正展开激烈“军备战”。
资料显示，2015年的11月份，B站就完成了新一轮融资，由腾讯投资。此轮融资，腾讯对B站的估值达15亿元。而就在A站打出奥飞动漫牌的时候，腾讯动漫于3月25日，在UP2016腾讯互动娱乐年度发布会上宣布，与B站、讲谈社等达成合作。
虽然B站进入比A站晚两年，但是其势头已超过A站。数据显示， 2015年9月B、A移动端人均单日启动次数分别是3.2次和2.4次，同年9月B、A移动端人均单日访问时长分别是36.5分钟和43.2分钟；2015年7~9月B、A移动端渗透率之间的差别更大，分别是20.2%和 2.8%。
Analysys易观智库分析认为, A、B双方作为市场寡头,采取了截然不同的战略：B站偏商业化，已逐步由传统“弹幕视频网站”向多元化商业模式转变，从诸多商业试水中可以看出，它围绕着二次元用户的各种需求开展商业探索活动，而且也较为成功，也挖掘多元化商业模式；而A站坚持更加精准的传统二次元文化社区建设。随着资本涌入，二次元视频领域竞争将愈加激烈。但A站对移动端重视不够,造成客户流失；核心用户过于坚守传统，排外思想严重。
无论是B站做影业，还是A站做电视产业，都属于门外汉，“很难说看好哪一个”。黄国锋认为，目前影业公司做的都是IP大产业，以形成矩阵来提高综合实力。未来看一个影业公司是否很强，就是要看上述的东西。虽然AB两站背后各有大佬，但是对于刚刚启动影业方向的门外汉，仍需观望。