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published in(发表于) 2016/4/8 9:10:35
Cross-border e-commerce platform and “Hai Tao tribe“ farewell today tax era

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Cross-border e-commerce platform and "Hai Tao Group" today bid farewell to era of tax-free | _ cross-border e-commerce news and information

Hai Tao tax-exempt end formula milk powder from shelves


11 Department list of announced cross-border e-commerce retail delivery overnight importing goods, sweeping robot-like, glass that is more niche, demand fewer high-tech consumer products, does not appear


Guo Liqin Zhao Chenting key


"Our engineers were busy debugging system to meet tomorrow (April 8) at 5 o'clock began to change the customs system. "Yesterday (April 7) at 19 o'clock, a cross-border e-commerce in charge of the first newspaper reporter said pessimistically," I think the industry may die. ”


About two hours later at 21 o'clock or so, on the eve of cross-border e-commerce tax new deal, 11 departments jointly released a list of the cross-border electronic commerce, retailing and import commodities (hereinafter "the list"). For nearly two months, this list is like a "sword of Damocles", has been hanging in the B2C cross-border import business head, once operates are not written to the list of goods, which companies like suffered the total destruction.


2 hours later, the head also changed. Than one by one on inventories and existing commodity code, they found, 1142 tax number on the list involves the main imported commodities.


When reporters asked was "relieved, still drew breath" when he says "OK". However, after he finished his second round on the list, they found that consumers outside of formula milk powder from shelves.


"Depending on tomorrow (April 8) that the operation of the new system. "The official said, formula appears on the list, but the memo said" according to the food safety law should be implemented except for registered and unregistered infant formula ".


However, you can be sure of is, from today (April 8), cross-border e-commerce platform and "Hai Tao tribe" farewell with duty free era.


 Three categories of goods not on the list


The Business Journal reporter found that inventory consists of 1142 last night 8-bit taxes, goods, mainly domestic demand for some consumer to meet regulatory requirements of relevant departments, and objectively by courier, mail or any other means from imported consumer goods, including food and beverages, clothing, hats, household appliances and some cosmetics, diapers, children's toys, mug, etc.


"Technicians stayed up late and secondly, the most important thing is, they start coding than to list with the existing one by one to see which is tomorrow (April 8) can no longer be imported through platform products. "This official said.


When compared to the first round, they found that compared with previous versions list for goods such as cosmetics and notes, such as "law not part of ordinary food or special dietary items are required by law to register the record management".


"There's a lot of ambiguity in understanding, by what method, what is ordinary food? "He said to the reporter.


However, deserves even more attention is that after a second round of comparison, they found that consumers are most concerned about the formula milk powder from shelves. Although the formula appears in the list, but the memo said "according to the food safety law should be implemented except for registered and unregistered infant formula".


"Formula to comply with Chinese standards, basically means that milk cannot be sold abroad now. Because, the majority (sold) of milk powder have no record. "The official said, of course, also depends on the operation of the new system today


Meanwhile, CCPIT researcher Zhao pingping also all taxes have been compared. She told reporters that there are three categories of goods are excluded from the positive list.


First is the large household appliances, furniture and so on, these are cannot be delivered via parcel post, express, and can only be transmitted through the logistics.


Second category is commodities, raw materials, such as do not belong to their own goods.


Third was cutting-edge, small electronic products.


"My understanding is that the first two categories is to meet consumer demands and the current balance between regulatory capacity, because the existing belt small packets only, also through the central air-conditioning, large furniture. "Zhao pingping said.


Zhao pingping interested most is like sweeping robots, small glass which is a more, demand less of high-tech consumer products, does not appear in the positive list.


"I think this may be intended to protect domestic industry, on the products of this never seen before, Customs regulatory capacity has been exceeded. "She said.


Zhao pingping said in the current published policies, on the list of categories, you can resubmit your license, or additional approval to last again, and did not specify, but it is clear.


These cross-border e-commerce officials also noted that the Ministry of finance for a new interpretation of the last sentence: "the list will be based on cross-border e-commerce development timely adjustments, changes in consumer demand and other factors. ”


"We sincerely hope that ministries were able to update weekly according to consumer demand. "He said to the reporter.


  Purchase start watching


Early Yu listing announced of "sea Amoy" new deal provides, April 8 up, past imports line mail tax system Xia of 50 Yuan duty-free lines was canceled, to paid tariff (provisional for 0%), and VAT and consumption tax (by statutory should tax amount 70% levy), and will personal across border imports of single times trading limit provides for 2000 Yuan, personal annual trading ceiling 20,000 yuan, if beyond will by general trade full tax. Generally speaking, tax policy for cross-border e-commerce in higher taxes and more complex general trade import taxes to close up.


Therefore, it is friends with one of the most common consumable baby products diaper Bill. To Kao urine not wet for cases, tax modified Qian a package price about for 120 Yuan, consumers buy 4 package of price is 480 Yuan, originally tax policy Xia because no to 50 Yuan line mail tax of up levy points not need tax, but tax modified Hou, regardless of urine not wet of total value whether to 500 Yuan are need paid 11.9% of tax, 4 package urine not wet is needed paid 120x4x11.9%=57.12 Yuan of tax, and this part money will transfer to consumers head Shang, equivalent to a package urine not wet than zhiqian rose has 14 Yuan more.


In this regard, the United States part-time baby products purchase Chen JI told reporters that transport company will help before she will split the order into a tax-free amount to China; the new deal after landing, "free lunch" was over, taxes on such goods is bound to increase, she is hesitant to raise prices.


"Because it is a part-time, not really did, fortunately, I'm in the circle of acquaintances purchase, you know I bought is genuine and should be able to accept the tax costs. "She was optimistic.


"I am now business as usual, express delivery company said how much you want to pay how much tax I pay, (the new deal) impact not so fast, walk and look. "In the United States Los Angeles professional purchasing Yu Congcong business said in an interview with this reporter. Compared with the purchase of these part-time Chen JI, her business larger, both a result of the tax reform tax increase of maternal and child health care, also have light bags, clothes and other luxury goods.


In fact, relative to the cosmetics (skin care, hair products, not including make-up) of the relatively high price and tax and mail up to 50% of goods, should be taxed less under the new deal.


Clothing-oriented show network Vice President Wu Chengxing also told reporters that after the new policy, tax rises and falls, drop in textiles, commodities rise, shows NET internal digestion, does not affect prices temporarily.


"Mail less than 50 Yuan tax exemption in the past is that these low price goods in the year the first big cross-border e-commerce tool. After the implementation of this new system, commodity prices are rising there. Part of raising, mainly focused on food, health care, mother and child, commodity and basic exemption from the past to the present 11.9% cross-border tax to purchase price. "Temple library founder and CEO Li Rixue said that after the formal introduction of the new system, Temple made a comb, find company 90% goods won't suffer too much influence for companies instead of focusing on high-end, high quality is a push.


 Platform not sure of prices


Compared with the purchase and transit company's wait-and-see attitude, cross-border imports of "regular army" was more positive. According to our reporter interview a number of cross-border e-commerce, like increasing free trade zone stock, while consumer acceptance of the price and communicating with policy makers, upgrade logistics system routing allocation to reduce logistics costs, whether proprietary or platform, the bonded imports or direct mail mode, thinking style Digest extra tax after tax cost.


Cat the international aspects of the newspaper reporters, in order to ensure imported consumer experience better transitions, cat international overseas business, especially overseas brands rated by price plan. 10% cats international about tax rises for days for overseas brands has brand premium, this part costs can digest themselves out for the time being, "after this adjustment, operating on cross-border e-commerce platform category richness open is good. ”


In fact, compared with the tax rises in the surface caused by the noise, the tax reform deeply involved is more open on the import customs clearance policies.


C2C (personal on personal) across border electric business Ocean Terminal CEO had blue on newspaper reporter said, new deal Qian, international express only go Beijing, and Shanghai, domestic several line mail port; now, policy Shang of release let across border electric business can do overseas routing distribution, like South of goods go Guangzhou port, North of goods go Beijing port, near entry save has logistics cost. To this end, the Ocean Terminal Beihai logistics arm of the corresponding system upgrade is completed in two weeks.


"After the new deal, logistics costs are expected to drop again 30%. "Had blue to newspaper reporter forget pen account, yiqian go line mail port must using EMS for express distribution, first heavy costs to 20 Yuan, now can select go airport port, and bonded port, using socialization express company distribution, first heavy 8 Yuan; addition, like sellers pre tax, measures improve has customs clearance efficiency, is expected to let units clearance costs from 10 Yuan down to 5 Yuan; both added in with on province has 17 Yuan, again plus routing distribution, and merged orders shipping and save of costs, Overall cross-border logistics costs will be significantly reduced. Ocean Terminal will save the cost on to supply overseas buyers on the platform.


Compared to the logistics work on the docks this C2C cross-border platform, such as NetEase Koala self digestion and tax costs of cross-border e-commerce is deep in one of scale, upgrade to premium on the upper reaches of the capacity and ability to integrate industrial chain.


Ministry of commerce statistics show that at present various kinds of cross-border platform has more than 5,000. Experts predict that the 2016 cross-border e-commerce in China imports and exports will reach 6.5 trillion yuan, cross-border e-commerce in the coming years will increase to 20% per cent of China's foreign trade, annual growth 30%. This change marks the end of the era of low barriers to cross-border e-commerce policy dividends, and entered the era of realignment.



Responsible editor: Mao Minmin SN184





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First financial daily
跨境电商平台和“海淘族”今日起告别免税时代|跨境电商_新闻资讯

  海淘免税时代终结 配方奶粉可能下架


  11部门连夜公布跨境电商零售进口商品清单,类似扫地机器人、谷歌眼镜这种较为小众、需求较少的高科技消费品,并未出现


  郭丽琴 赵陈婷 关健


  “我们的工程人员正在紧张地调试系统,以应对明早(4月8日)5时开始变更的海关系统。”昨天(4月7日)19时许,一名跨境电商相关负责人对《第一财经日报》记者悲观地表示,“我觉得,这个行业可能会死。”


  大约两小时后的21时左右,就在跨境电商税收新政实施前夜,11部门共同公布了《跨境电子商务零售进口商品清单》(下称“清单”)。近两个月来,这份清单犹如“达摩克利斯之剑”,一直高悬在B2C跨境进口电商的头顶,一旦所经营的商品未写入清单,这对于企业来说就如同遭遇灭顶之灾。


  2小时后,上述负责人又改口了。逐笔比对清单与现有商品的编码后,他们发现,清单上1142个税号涉及了目前主要的进口商品种类。


  当本报记者询问是“长舒一口气,还是倒吸一口凉气”时,他表示“还好了”。然而,在对清单进行完第二轮比对后,他们发现,消费者关注的境外配方奶粉可能要下架了。


  “具体要看明天(4月8日)海关新系统的运行情况。”该负责人表示,配方奶粉虽然出现在了清单上,但其后的备注称“按《食品安全法》规定应当实施注册而未经注册的婴幼儿配方奶粉除外”。


  不过,可以肯定的是,从今天(4月8日)起,跨境电商平台和“海淘族”将一同告别免税时代。


  三类商品未上清单


  《第一财经日报》记者发现,昨晚公布的清单共包括1142个8位税号商品,主要是国内有一定消费需求,可满足相关部门监管要求,且客观上能够以快件、邮件等方式进境的生活消费品,包括部分食品饮料、服装鞋帽、家用电器以及部分化妆品、纸尿裤、儿童玩具、保温杯等。


  “技术人员的熬夜倒是其次,最紧张的是,他们开始逐笔比对清单与现有商品的编码,看哪些是明天(4月8日)开始不能再通过平台进口的商品。”上述负责人表示。


  第一轮比对后,他们发现化妆品等商品与之前版本清单相比加了备注,如“依法不属于普通食品或依法需要注册备案管理的特殊食品除外”。


  “这有很多理解上的歧义,依据什么法,什么是普通食品?”他对本报记者说。


  然而,更值得关注的是,经过第二轮对比,他们发现,国内消费者最关注的配方奶粉有下架的可能。虽然配方奶粉出现在了清单上,但其后的备注称“按《食品安全法》规定应当实施注册而未经注册的婴幼儿配方奶粉除外”。


  “配方奶要符合中国标准,基本意味着现在海外奶粉不能卖了。因为,大部分(平台销售)的奶粉都没备案。”该负责人表示,当然也要看今天海关新系统的运行情况


  与此同时,中国贸促会研究院研究员赵萍也完成了所有税号的比对。她对本报记者表示,有三类商品被从正面清单排除了。


  第一类是体积较大的家电、家具等,这些都是不能通过邮包、快递的方式来传送,而只能通过物流的方式来传输的。


  第二类是大宗商品、原材料等明显不属于自用的消费品。


  第三类则是高精尖、比较小众的电子产品。


  “我理解,前两类是在满足消费者需求和目前监管能力之间做了平衡,因为现有的传送带只能过小邮包,还无法通过中央空调、大型家具。”赵萍表示。


  最让赵萍感兴趣的是,类似扫地机器人、谷歌眼镜这种较为小众、需求较少的高科技消费品,没有出现在正面清单中。


  “我想,这一方面也许是为了保护国内相关产业;另一方面,这种以前没见过的产品,已经超过海关的监管能力了。”她说。


  赵萍同时表示,目前公布的政策中,关于清单之外的品类,是否可以通过重新提交许可证,或者额外审批来再次上架,并没有具体说明,但这是需要明确的。


  上述跨境电商相关负责人还注意到了财政部对于新政解读的最后一句:“清单将根据跨境电子商务发展、消费者需求变化等因素适时进行调整。”


  “我们真诚地希望,部委们能够每周根据消费者需求适时更新。”他对本报记者表示。


  一些代购开始观望


  早于清单公布的“海淘”新政规定,4月8日起,以往进口行邮税体系下的50元免税额度被取消,改为缴纳关税(暂定为0%)、增值税和消费税(按法定应纳税额70%征收),且将个人跨境进口的单次交易限额规定为2000元,个人年度交易上限2万元,若超出将按一般贸易全额征税。总体上看,对跨境电商的税收政策在向税率更高且更复杂的一般贸易进口税收靠拢。


  为此,有网友用母婴产品中最为常见的消耗品之一的尿不湿算了一笔账。以花王尿不湿为例,税改前一包单价约为120元,消费者买4包的价格是480元,原先税率政策下因为没有到50元行邮税的起征点不需要缴税,但税改后,无论尿不湿的总价值是否到500元都需要缴11.9%的税,4包尿不湿则需缴纳120×4×11.9%=57.12元的税费,而这部分钱会转移到消费者头上,相当于一包尿不湿比之前涨了14元多。


  对此,在美国兼职做母婴产品代购的陈寂向本报记者表示,以前转运公司会帮她将订单拆分成一个免税的量运往中国;新政落地后,“免费午餐”结束了,这类商品的税收势必会增加,她正在犹豫要不要提价。


  “反正是兼职,实在不行就不做了,好在我是做熟人圈代购,大家知道我买的都是真货,应该能接受这个税收成本。”她乐观地估计。


  “我现在一切照旧,快递公司说要交多少税我就交多少,(新政)影响没有那么快,边走边看吧。”在美国洛杉矶专职做代购生意的郁聪聪在接受本报记者采访时表示。与上述兼职代购的陈寂相比,她的生意更大,既有因这次税改增加税收的母婴保健品,也有包、服装等轻奢品。


  事实上,相对于化妆品(护肤、洗护品,不包括彩妆类)这类单价相对较高且行邮税高达50%的商品而言,新政下应缴税反而降低了。


  以服装为主的走秀网副总裁吴盛幸也对本报记者表示,新政策实行之后,税率有升有降,纺织品下降、普通商品上升,走秀网可以内部自行消化,暂不会对价格造成影响。


  “过去的50元以下行邮税免征,是这些年中低价格商品跨境电商的第一大利器。其实这次新税制实施后,商品价格是有升也有降的。对于升的部分,主要集中在食品、保健、母婴、日用品类,从过去的基本免征到现在要购物总价11.9%的跨境税。”寺库创始人兼CEO李日学表示,在新税制正式出台后,寺库做了一次梳理,发现公司90%左右的商品不会受太大的影响,这对于公司更加聚焦高端、高品质反而是个推进。


  大平台的不涨价底气


  与代购和转运公司的观望态度相比,跨境进口“正规军”显得更为积极。据本报记者实地采访多家跨境电商,像加大保税区囤货,摸底消费者对涨价的接受程度,与政策制定者沟通,升级物流系统实行路由分拨以降低物流成本等,无论自营还是平台模式,保税进口还是直邮模式,均在想各种路数消化税改后多出来的部分税收成本。


  天猫国际方面对《第一财经日报》记者表示,为保证进口消费体验更好过渡,天猫国际海外商家,尤其是海外品牌暂无调价计划。10%左右税率调升对于天猫国际上拥有品牌溢价的海外品牌商来说,这部分成本暂时可以自身消化掉,“此次调整后,对跨境电商平台经营商品品类丰富度拉开是利好。”


  事实上,与税收上涨在表面引起的喧嚣相比,此次税改在深层次涉及的是进口通关政策上的更加开放。


  C2C(个人对个人)跨境电商洋码头CEO曾碧波对本报记者表示,新政前,国际快件只能走北京、上海等国内几个行邮口岸;如今,政策上的放开让跨境电商可以做海外路由分拨,比如华南的货走广州口岸,华北的货走北京口岸,就近入关节省了物流成本。为此,洋码头旗下的贝海物流在两周内完成了相应的系统升级。


  “新政实施后,物流成本有望再降30%。”曾碧波给本报记者算了笔账,以前走行邮口岸必须使用EMS进行快件分发,首重费用要20元,现在可以选择走机场口岸、保税区口岸,使用社会化快递公司分发,首重8元;另外,像卖家预缴税等措施提高了海关通关效率,有望让单位通关费用从10元降到5元;两者加在一起就省了17元,再加上路由分拨、合并订单发货而节省的费用,整体的跨境物流成本会显著降低。洋码头会将省下的这部分费用返补给平台上的海外买手。


  相比于在物流上做工作的洋码头这种C2C跨境平台,像网易考拉等自营跨境电商消化税改成本的方式之一将是深耕规模化,提升向上游的溢价能力和产业链整合能力。


  商务部统计显示,目前我国各类跨境平台企业已超过5000家。有专家预测,2016年我国跨境电商进出口额将达6.5万亿元,未来几年跨境电商占我国外贸比例将提高到20%,年增速超30%。此次改革标志着低门槛跨境电商政策红利时代结束,并进入重新洗牌时代。



责任编辑:茅敏敏 SN184





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