Go homepage(回首页)
Upload pictures (上传图片)
Write articles (发文字帖)

The author:(作者)
published in(发表于) 2016/4/27 6:23:37
Administration of the new rules: you may not promote the “uncut version“, no commercials in the play,

English

中文

Administration of the new rules: you may not promote the "uncut version", show no commercials-radio and television, radio, TV-IT information

Earlier rumors, 2011 cancellation of TV commercials will return, but today, media exposure reported net radio a report on further regulating TV and related advertising broadcast management notices saying "show no spots, and the program" seems to have refuted this rumor.

As early as in 2011, the State press and publication administration issued regulations, requires that each episode shall not in any form of advertising. And in the morning of February 27 this year, organized by the national TV show on the annual meeting, major television station in the group discussions have agreed to restore TV commercials. Subsequently, the SARFT will return every episode of TV commercials in the middle of the rumor has followed up.

However, recovering this industry demands of TV commercials, does not seem to be supported by the administration. Recently has network exposure, radio out has a copies on further specification TV and the related advertising broadcast management of notification, main including following four points content:1, and broadcast Qian review, replay review; 2, and title tablets tail clear marked sent card organ, and issued license,, and TV making license card,; 3, and shall not publicity hype "full version" "not cut version" "was by deleting fragment", concept; 4, and drama in the shall not spots advertising and the program ; tablets tail broadcast played vocational personnel table Shi shall not spots advertising.


广电总局新规:不得宣传“未删减”,剧中不能插广告 - 广电,广电总局,电视剧 - IT资讯

此前有传闻,2011年取消的电视剧中插广告将会恢复,然而今日,有媒体报道网曝广电总局出了一份关于进一步规范电视剧及相关广告播出管理的通知,其中名言“剧中不得插播广告及节目”,似乎驳斥了这一传闻。

早在2011年,国家新闻出版广电总局就下发规定,要求每集电视剧中间不得再以任何形式插播广告。而在今年2月27日上午举办的全国电视剧行业年会上,各大电视台在分组讨论中纷纷一致表示恢复电视剧中插广告。随后,广电总局将恢复每集电视剧中间的中插广告的传闻便随之而起。

然而,恢复电视剧中插广告的这一业内诉求,似乎并没有得到广电总局的支持。近日有网曝,广电总局出了一份关于进一步规范电视剧及相关广告播出管理的通知,主要包括以下四点内容:1、播前审查,重播重审;2、片头片尾明确标明发证机关、发行许可证号、电视剧制作许可证号;3、不得宣传炒作“完整版”“未删减版”“被删片段”等概念;4、剧中不得插播广告及节目;片尾播出演职人员表时不得插播广告。






If you have any requirements, please contact webmaster。(如果有什么要求,请联系站长)





QQ:154298438
QQ:417480759