Uber stolen millet:-Uber forced businesses to pay users advertising, advertising-IT information

Millet "cost-effective mobile" behind the stunt for a long time, but is more and more in the MIUI system forced bundling advertising, so that the dumb man eating the bitter herb rice--have said no. But in the age of the mobile Internet, revenue from advertising is still favoured by many innovative business models. Foreign media news,Uber started throughout the United States to promote its brand marketing business passengers consume a specific brand of goods, will be able to enjoy benefits such as free travel on special trains .

In other words, as with millet, Uber is huge number of paying customers, as a strong push advertising, helping advertisers marketing platform. Whether the users dislike such mode, remains to be seen.

According to the United States Science and technology media, Uber, a service official called "Uber Offers" (Uber special), Uber will work and a range of advertisers, Uber clients recommend their products and services, encourage consumer products. Once receiving relevant preferential marketing programs, and Uber-registered credit card to buy in store merchandise, passengers will receive rewards of $ 5 to $ 20, and can be used for the next Uber car ride.

Uber is responsible for strategic planning Vice President David Richter said, Uber, a marketing service and get the visa company-backed startup TrialPay has cooperated. The company specializes in helping companies establish marketing cooperation between brands and well-known mobile APP.

So far, and Uber cooperation of United States brands including Shake Shack, Dunkin'Donuts, Whole Foods etc.

Uber has mentioned earlier in Boston, New York, Dallas, Miami, San Francisco City "Uber Offer" pilot launch, Uber now will put this service throughout the United States to launch.

Internationalization is Uber important market in China, if the planned United States native was a huge success, Uber may also be introduced into overseas markets, including China.

Uber偷师小米：向付费用户强行推商家广告 - Uber,广告 - IT资讯

小米“高性价比手机”长期噱头的背后，却是MIUI系统中越来越多的强制捆绑广告，这让米粉哑巴吃了黄莲——有苦说不出。不过在移动互联网时代，广告仍然是许多创新业务所青睐的营收模式。据外媒消息，Uber开始在全美国推广其品牌营销业务，乘客消费特定品牌的商品，将能够享受到免费乘专车等福利。

换言之，和小米一样，Uber正在将海量的付费用户，当做强推广告、帮助广告主营销的平台。这样的模式是否引发用户反感，有待观察。

据美国科技媒体报道，Uber这一服务官方名为“Uber Offers”（Uber特惠），Uber将会和一系列广告主合作，在Uber客户端中推荐其商品和服务，鼓励乘客消费产品。一旦乘客接受相关的优惠促销方案，并且利用Uber注册的信用卡在实体店购买了商品，则乘客将会获得5美元到20美元的积分奖励，可以用于下一次乘坐Uber专车。

Uber负责战略计划的副总裁David Richter介绍说，Uber这一营销服务和获得维萨卡公司支持的新创公司TrialPay进行了合作。这家公司专门帮助厂商品牌和知名移动APP之间建立营销合作。

到目前为止，和Uber合作的美国品牌包括Shake Shack、Dunkin’Donuts、Whole Foods等。

早前Uber曾经在波士顿、纽约、达拉斯、迈阿密、旧金山这些城市进行“Uber Offer”的试验性推出，如今Uber将把这一服务在全美国推出。

中国是Uber国际化重要市场，如果上述计划在美国本土获得巨大成功，Uber也有可能引入到中国在内的海外市场。