Go homepage(回首页)
Upload pictures (上传图片)
Write articles (发文字帖)

The author:(作者)
published in(发表于) 2016/5/9 4:32:31
Repeated unemployment, but became United States second-richest women,

English

中文

Repeated unemployment, but became United States woman-woman II, entrepreneurial, job-IT information

In the United States, blond shoulder length hair, a brand-name sets with quick access, high stepping on sharp Wall Street's young mother, 30 years old a career and a family double harvest them, is the envy of many woman and the object of study.

Martha Stewart is one of my youth.

However, Martha's fame than in women on Wall Street. She and Secretary of State Hillary Clinton, famous moderator Oprah Winfrey par women leaders, or "middle class lifestyle" are synonymous. All of this, all because she's gone to Wall Street, has created her own massive domestic media empire.

Best careers into unemployment

For Martha, and life is not satisfactory.

Childhood is dusty holodecks to Martha, with a life of nothing. Martha grew up with his mother cooking, sewing and other household chores, grades are very good.

But Martha's father all day feeling underappreciated, afford family life is also very picky family. If Martha had done, or regress a little, his father would shout abuse. Fortunately, Martha looks sweet, high school was picked by department store model, have their own "small business".

Living in the moment, it is estimated that Martha is what we call the "perfect child". At the time, high school students think Martha would be among them, "the one most likely to succeed".

Sure enough, in 1961, and Martha cannot be ignored on the University model Nova, mainstream magazines, United States Glamour magazine named the "top ten best dressed college students across the United States." Also in that year, she and Andi·situteer met and married at Yale University, the cause of love two harvests. You know, Martha was only 20 years old at that time.

But married life is not as beautiful as Martha thought she had to interrupt his studies and career, followed Andy to his city. A year later, Martha wanted to return to modeling business to return to campus, were surprised to discover they are pregnant, so she had to give up this career path, try to enter Wall Street.

A very small, obscure, fledgling small company phase her. Company boss said: "this woman is smart, she must be good at sales. "In this way, the Martha test stock brokers qualifying examinations, as United States first female security person. She lived up to her boss's expectations of less than two years, among the best in the company's sales staff.

The hapless, 1972 's "Watergate" let the United States stock market booms, Martha's earnings took a nose dive. And allegations that her company from a furniture company kickbacks, as for the release of the company's blue chip, released "bull market" conditions of investment reports, this is another blow.

While Martha was completely in the dark, but she still have to pay the price for the scandal--resigned out of stock exchanges.

1976, Martha and her husband spent 33,700 purchased a farmhouse in suburban Connecticut, Martha also intends to be a full-time housewife, career struggling anymore.

Born of love "Martha" Empire

In the suburban living days, Martha skilled Home technology has been greatly developed space, gradually in the near famous. Then, she realized this opportunity, opened a restaurant in partnership with people.

Is different from other restaurants, Martha, they provide customers with good food, customers only need to setting the table, and then put the food into the microwave on the line. Later, she will cook excellent pastries acquisitions of several housewives, post your own homemade label and packaging boxes, to the Haute Couture shops, selling. Price is several times higher than usual, still many people buy.

This time, finally stopped the fight against her, her career, plus her husband press are doing good business, she began by writing books their own personal brand. She took 3 years to write of the guests delicious food, a properly completed food encyclopedia, plus held, party decorations, and more recommendations, published a rave, loved by housewives.

Suddenly, Martha fame, becoming United States and the United Kingdom, and Australia famous people:

Kmart retail empire to find her voice, a range of household products and marketing her designs;

She and "Time Warner" cooperation home consultant of Martha Stewart Living magazine was published monthly, fixed readers there are 2.1 million;

Her TV show is translated into multiple languages, put in more than more than 300 TV and radio broadcast;

In 1999, Martha will own named life multimedia companies listed on the New York Stock Exchange, on the first day the company's share price has jumped from $ 18 per share to $ 35.56, her value has soared to $ 1 billion, become a high point of her career.

News is easy come, the end of 2001, Martha's friend about a company's losses, and put in a call to her manager, requested sold all her shares in the company, and her friends told the news. This phone have violated United States law, and ultimately, Martha was found guilty in a federal prison for 5 months.

Image moments capsized, but this did not destroy her. In prison, Martha CHOW develop new dishes, suggestions to encourage prisoners to practice yoga, even completed the outline of a new book in prison, became a prison of "stars".

After being sentenced, Martha's magazine slow, the company's stock fell below $ 8, 2004 fourth-quarter net loss of $ 59.6 million. However, prison Martha immediately shot two new TV shows do and the apprentice: Martha Stewart, seize everyone's heart again, even more popular than before. She does not shy away from the past, someone ask, she is a gross understatement:

"I fell into a pit, and fortunately this hole is not too deep. ”

NBC President Jeff also said: "the reality is, United States public eagerly look forward to Martha's return, her image is more plentiful than ever strong, her story is more attractive than ever before. ”

Now, Martha, "Martha Stewart Home Pan-media company" is already worth 1.32 billion company. 65 Martha has become the United States second largest woman, but she did not stop her career. Her words, doing something he loved, always have the endless passion.

Probably has a love of home economics and life, she twists and turns in life became a legend.


屡次失业,却终成为美国第二女富豪 - 女富豪,创业,失业 - IT资讯

在美国,金色齐肩发、一身名牌套装、踩着尖高跟雷厉风行出入华尔街的年轻妈妈有不少,30岁出头就事业家庭双丰收的她们,是许多女性羡慕和学习的对象。

年轻时的玛莎·斯图尔特就是其中一个。

不过,玛莎的名气比这些身处华尔街的女强人响多了。她是与国务卿希拉里、著名主持人奥普拉·温弗瑞齐名女性领袖,还是“中产阶级生活方式”的代名词。这一切,都是因为她离开了华尔街,创造了她自己庞大的家政传媒帝国。

努力的事业都成失业

可能对于玛莎来说,生活总是不尽如人意。

童年对玛莎来说都是灰扑扑的,带着生活的无可奈何。玛莎从小跟着母亲学烹饪、缝纫等家务活,学习成绩也挺不错。

但玛莎的父亲整日觉得自己怀才不遇,负担不起全家的生活还对家人十分挑剔。只要玛莎有一点做不好,或者学习退步一点点,父亲就会破口大骂。好在玛莎的长相算是甜美,高中时候被百货公司挑中做模特,有了自己的“小事业”。

放在现在,估计玛莎就是我们所说的“完美小孩”。在那个时候,高中同学们都觉得玛莎会是她们之中“最有可能成功的那一个”。

果然,1961年,上了大学的玛莎成为不可忽略模特新星,登上主流杂志、被美国魅力杂志评选为“全美十大最佳着装大学生”。也在这一年,她和耶鲁大学的安迪·斯图特尔相识并结婚,事业爱情两丰收。要知道,那时候的玛莎年仅20岁。

但婚后的生活却不像玛莎之前想象的那么美好,她不得不中断学业和事业,跟随着安迪到他所在的城市。一年之后,重返校园的玛莎想回归模特行业,却意外发现自己已经怀孕,她只好放弃这条职业之路,尝试进入华尔街。

一家规模很小、没有名气、刚刚起步的小公司相中了她。公司老板说:“这个女人很精明,她一定擅长销售。”就这样,玛莎考过证券经纪人资格考试,成为美国最早的女证券人。她没辜负老板的期望,不到两年就跻身于公司销售业绩最好的工作人员当中。

时运不济,1972年的“水门事件”让美国股市大震,玛莎的业绩一落千丈。而且有人指控她的公司从一家家具公司收取回扣,作为为该公司发行绩优股、发布“牛市”投资报告的条件,这又是一个不小的打击。

虽然玛莎完全被蒙在鼓里,但她还是要为这桩丑闻付出代价——辞职退出证券交易所。

1976年,玛莎和丈夫花费了3.37万在康涅狄格州郊区购买了一处农舍,玛莎也打算着做个全职主妇,不再纠结自己的事业。

热爱中诞生的“玛莎”帝国

在郊区生活的日子里,玛莎娴熟的家居技艺得到了极大的发展空间,渐渐在附近小有名气。于是,她意识到这其中的商机,就与人合伙开了一家餐饮店。

与一般餐饮店不同的是,玛莎他们为客户提供装好盘的食物,客户只需要布置餐桌,然后把食物放进微波炉加热就行。后来,她又将厨艺精湛的几个家庭主妇们做的糕点收购过来,贴上自己的自制标签和精美包装盒,拿到高级时装店去售卖。价格比平时高出好几倍,买的人依旧特别多。

这一回,生活终于不再打击她,她的事业蒸蒸日上,外加看到丈夫出版社的生意不错,她又想到通过写书来打响自己的个人品牌。她花了3年写出《美食飨客》,一本妥妥的美食大全、还外加安排聚会、聚会怎么装饰等等建议,一出版就好评如潮,受到家庭主妇们的喜爱。

一下子,玛莎就声名大噪,成为美国、英国、澳大利亚的知名人物:

零售帝国Kmart找到她代言,并且行销她设计的一系列家居用品;

她与“时代华纳”合作的家居顾问杂志《玛莎·斯图尔特生活》月刊出版,固定读者就有210万;

她的电视节目被翻译成多种语言,放在全球300多个电视台、广播台播出;

1999年,玛莎将以自己命名的生活多媒体公司在纽约证券交易所上市,上市第一天公司的股价就从每股18美元飙升至35.56美元,她的身价也飙到10亿美元,成为她事业的一个巅峰。

噩耗也是说来就来,2001年底,玛莎通过朋友得知某公司的亏损,于是拨了个电话给她的经纪人,要求将她名下的该公司股票全部售出,并把这个消息告诉了她的朋友们。这一通电话触犯了美国的法律,最终,玛莎被判有罪,在联邦监狱服刑5个月。

偶像形象瞬间倾覆,但这并没有毁掉她。在监狱中,玛莎建议监狱食堂开发新菜式,鼓励犯人练习瑜伽,甚至在监狱中完成了新书的大纲,成了监狱里的“明星”。

被判入狱后,玛莎的杂志滞销,公司的股票跌破8美元,2004年第四季度公司净亏损5960万美元。不过,出狱了玛莎就立马拍摄两档全新的电视节目《怎么办》和《学徒:玛莎·斯图尔特版》,重新抓住大家的心,甚至比之前更加有名。她也丝毫不回避往事,别人问起来,她只是轻描淡写:

“我掉进了一个坑里,幸运的是这个坑并不太深。”

NBC总裁杰夫当时还说:“现实情况是,美国公众都热切期盼着玛莎的复出,她的形象比以前更加丰满坚强,她的故事比以前更加吸引人。”

现在,玛莎的「玛莎·斯图尔特家居泛媒体公司」已经是市值13.2亿的大公司。65岁的玛莎已经成为美国第二大女富豪,但她丝毫没有停下自己的事业脚步。拿她的话来说,做自己喜爱的事情,永远有花不完的激情。

可能正是有着对家政和生活的热爱,让她在波折中,活成了一个传奇。






If you have any requirements, please contact webmaster。(如果有什么要求,请联系站长)





QQ:154298438
QQ:417480759