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published in(发表于) 2016/5/14 8:07:56
United States captain of 3 box office victory over Batman vs Superman: man power, DC why hard to overcome? ,

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The American team 3 box office victory of the bats are super: man power, DC why hard to overcome? -United States captain 3, Avengers, Batman vs Superman-IT information

Man-Wai produced by United States captain of 3 World heat map, as of May 13, just a week after the release of the American team 3 global total revenue of $ 765 million at the box office, breaking the 1 billion just around the corner. Superhero new year this year, not only because of the beautiful 3, in March before the hit Batman vs Superman: manmi dawn of Justice also raised widespread concern and support. However, the bats are super ultimate global box-office receipts of $ 868 million, the $ 1 billion and hopeless, Warner and DC company to processing of the film why the man power, lost to the American team of 3?

This is the best superhero movie of the era. According to statistics, from 2014 to 2020, a total of more than 20 films super hero movie on the screen, each year there are at least three, but Wei, DC, 20th Century Fox, Sony in the layout their own movie universe. DC annual masterpiece of hopes, cost as much as $ 250 million of Batman vs Ultra: the dawn of Justice failed to break $ 1 billion at the box office worldwide, and is currently being hit by the United States captain, 3: civil war will continue to send, surpassing Batman vs Superman: Justice of the dawn of the world box office is a foregone conclusion. In all respects, Warner rush of good DC layout, perhaps early to bury this superhero movie race problems.

From Word of mouth to contrast, Batman vs Superman: the dawn of Justice's rotten tomatoes has dropped to 29%, ranked one of the reviews described the film: "Zack Snyder this boring disaster knock you unconscious. "Look at other media for the evaluation:

"War of the plot very confusing, the whole movie is like a super long trailer in order to pave the way of the Justice League after, of course, the film's Visual effects are excellent, especially the fight scenes, light and shadow weaving, fighting more pithily. "------《Indiewire》Eric Kohn

"While Batman and Superman battle completed the fans ' wishes, but kill them is open to hang in a wonder woman. "----The rolling stones Peter Travers

Man power, and the United States captain 3: civil war almost rave, after the early test screenings, film critics and media people have added to praise of the film:

Mike Sampson: the United States captain, 3: Heroes of the civil war's great, works better than the previous Avengers movie, I try not to mix it with Super bats were compared, but it is too difficult, the United States team had 3 successful because it made it super bats didn't do things: interesting.

Steven Weintrau: best fight scene of the American team 3 is absolutely explosive levels, as you want it to be, Spider-man style, the second, is probably the Ant-man.

Man-Wai film universe layout had 8 years of time, clearly the basis of movie-goers better

Man-Wai film universe layout for 8 years, mass basis is very important

Diffuse power in those years to create value and be successful at the box office, the movie creates amazing results in terms of the concept of the universe, and all of this happened in just 8 years. But less than 4 years 8 years compare to time Warner's film distribution in terms of time, or very long. At least viewers in the United States 1 and the American team 2, and after a series of works such as the complex of 2, would be very interested to see the American team 3.

Back in 2008, iron man first turned out to save the nearly bankrupt man power and deep valleys of little Robert Downey, man power, this film is the cornerstone of our success, but also reflects the development of the correctness of the strategy and vision of the long term, after the success of iron man, man-Wai began to speed up the construction of its own movie universe, poised.

And another side of DC in at seems to also no expected to neighbors diffuse Granville will rise of so quickly, and Nolan build of bat man series let super hero movie reached has zhiqian never of depth and seriousness, even not like is super hero movie of face, three Department bat man became fans heart of God for, also let Nolan seal God, a jump became Hollywood most has value and Director one of, but bat man series of success is does not on DC up to what too big role, in years Hou instead became DC of fetters, Constricting situation even led to its creation.

May 2012 's the Avengers is diffuse power moments of real power, the first phase of the single hero foreshadowing of power finally concentrated in the film, blast us $ 1.52 billion in the world, sitting on the world's overall fourth place in the table at the box office.

Looking forward to many years of bian Super battle, the result is not too fun

Warner and DC Quick Layout challenge, the bats are super tune up

On October 16, 2014, simmering the DC to repress, Warner announced that will be 2016-2020 for the next five years, rolled out the bats are super and the Sea King, the Flash, wonder woman, Batman and other 10 DC Comics adaptation of the film, while the man-power has entered the second phase of the movie universe.

So DC movie universe from layout Shang,, missed has overtaking diffuse Granville universe building of prime-time, let global audience gradually known a hero need time, especially bedding a hero team, each a Department single hero movie are is a hatch of process, due to missed has such of timing, DC only select in Superman: steel of body Hou released of important layout of for bat man war Superman: Justice dawn in the while squeeze into Superman, and bat man, and magic female man three bit giant, while also leads has Sea King, and lightning man, and Steel, in movie universe of second Department works in the on introduced so more role, for movie creation for is very adventure of, is DC of helpless of lift, because has no time with single movie continues to bedding universe has, and movie in height style, serious, dark of road also gradually line gradually far, in netting more by all and please mass Zhijian select has former, caused has film in diffuse fans heart status is high, but in mass and comments territories reputation bashing street of situation.

See obtained DC is efforts jumped prolapse Nolan of effect, does not tries to in-depth mining story in the all social and political problem, to full layout and established worldview heavy, but not denied of is, Nolan of bat man in fans heart caused of image has became has a species subconscious, that is to depth, also has general audience will to diffuse Granville of entertainment standard to view bat man war Superman: Justice dawn, and film obviously in entertainment Shang also than diffuse Granville, United States captain 3: civil war Reputation and box office victory again in DC in a quandary.

DC try with as not by diffuse Granville layout strategy of effect, so in TV of development and universe component Shang attempts to separate described, established multiple universe, movie and TV universe their independent, as reduced creation Shang of bound, simply, lightning man green arrows man, DC episodes created has a good of began, TV universe is health of development and began each other linkage has up.

Man-wai, although the aegis of FBI agents have been updated by the third quarter, man power, but senior has said that production of the new series is not very satisfactory, but from a fans perspective, drama and movie the effective linkage of their obsession with the universe which, once upon a time, Terrier, dug egg became one of the great pleasures of the film. Man power, but movies and television through the universe of strategies, lead in the plays the fetter of the dawning.

? X-style comedy of the contingent, DC movie universe is expected to draw a city

DC films dark, but there is still hope that rise

To sum up, man power, causes the DC Universe in the film to be reasons for pressing situation which is already quite clear.

One is the earlier failed to form a plan of building a movie universe, diffuse power to seize, man power, and through a number of styles of superhero movies in the hearts of viewers to establish a superhero movie should look like, could accept a DC style became more difficult.

Second, the Nolan Batman series of the success and the impact of the DC movie universe lingering shadow.

Third, the man changed, as movies, diffuse enthusiasts are trying to curry favor with the audience? From Batman vs Superman: the dawn of Justice, the work itself is more towards the former, but seems to be a tentative adjustments, perhaps depending on the situation in the next x-task force and the adjustment of the wonder woman again, added even more entertaining is the lack of humor in it.

The four, serious tone of the film, dark, realistic style, man power, with bright, bright contrast, coupled with the film is too long, even as many non-manmi (passerby) audience of a "nightmare".

Last, DC still will continues to towards this direction joined building himself of movie universe, as DC and diffuse Granville are like of fans, still on DC future of works have hope and confidence, hope DC can in above mentioned of four a aspects for right of adjustment, because Warner also didn't want to himself of movie just took to diffuse fans of's, but took to mass of, took to fans of, necessary of compromise also is need of, as long as can let DC movie universe became better.

2016-2020 film superhero movie schedule list (for reference only)


《美队3》票房完胜《蝙超》:DC为何难敌漫威? - 美国队长3,复仇者联盟,蝙蝠侠大战超人 - IT资讯

漫威出品的《美国队长3》正在全世界范围内热映当中,截止5月13日,上映仅一周的《美队3》的全球票房累计收入7.65亿美元,破10亿指日可待。今年也是超级英雄片的大年,不仅仅因为有《美队3》,之前在3月份热映的《蝙蝠侠大战超人:正义黎明》也引发漫迷的广泛关注和支持。但是,《蝙超》的最终全球票房收益为8.68亿美元,破10亿美元无望,华纳和DC公司联手炮制的这个电影大招为什么不敌漫威的《美队3》呢?

这是超级英雄电影最好的时代。据统计,从2014年到2020年,共有20多部超级英雄电影登上银幕,每年至少有三部,漫威、DC、20世纪福斯、索尼都在纷纷布局自己的电影宇宙。被寄予厚望的DC年度大作,制作成本高达2.5亿美元的《蝙蝠侠大战超:正义黎明》全球票房未能突破10亿美元,而目前正在热映中的《美国队长3:内战》仍将持续发力,全面赶超《蝙蝠侠大战超人:正义黎明》的全球总票房已成定局。从各个方面来看,华纳好DC的仓促布局,或许早早就给这场超级英雄电影竞赛埋下了隐患。

先从口碑方面来对比,《蝙蝠侠大战超人:正义黎明》的烂番茄已经跌至29%,排名靠前的一条评语这样形容本片:“扎克施耐德这场无聊的灾难把你打得毫无知觉。”再看看其他媒体对本片的评价:

“大战的剧情非常混乱,整部电影也像是一款超长预告片,为了之后的《正义联盟》铺路,当然电影的视觉效果一级棒,尤其是打斗的镜头,光与影交织,格斗简洁有力。”------《Indiewire》Eric Kohn

“虽然蝙蝠侠和超人对战完成了粉丝们的心愿,但是电影中秒杀他们的是开挂的神奇女侠。”----《滚石》Peter Travers

而漫威的《美国队长3:内战》几乎好评如潮,在先期的试映后,影评人和媒体人对影片赞誉有加:

Mike Sampson:《美国队长3:英雄内战》太棒了,比以前的复仇者联盟系列电影都要好,我试着不去把它和超蝙进行对比,但这太难了,美队3成功了,因为它做到了超蝙没做到的事情:有趣。

Steven Weintrau:《美队3》最精彩的战斗场景绝对是爆炸级别的,正如你们想的那样,蜘蛛侠大出风头,第二的,大概是蚁人吧。

漫威电影宇宙布局已经8年的时间,电影观众的基础显然更好

漫威电影宇宙布局8年,群众基础很重要

漫威在这些年创造的价值和成绩有目共睹,在电影票房,电影宇宙的概念等方面创造了惊人的成绩,而这一切的发生不过短短8年间。不过这8年时间对比华纳不到4年的电影布局时间来看,还是挺长的。至少观众在看了《美队1》、《美队2》、《复联2》等一系列作品之后,会很有兴趣看《美队3》。

回首2008年,《钢铁侠》第一部的横空出世拯救了濒临破产的漫威和深陷低谷的小罗伯特唐尼,这部电影是漫威成功的基石,也体现了发展战略的正确性以及眼光的长远,《钢铁侠》成功之后,漫威开始加速构建自己的电影宇宙,蓄势待发。

而另一边的DC在当时似乎还没有预料到邻居漫威会崛起的如此迅速,况且诺兰打造的《蝙蝠侠》系列让超级英雄电影达到了之前从未有过的深度和严肃性,甚至不像是超级英雄电影的面貌,三部《蝙蝠侠》成为影迷心中的神作,也让诺兰封神,一跃成为好莱坞最有价值和导演之一,但《蝙蝠侠》系列的成功却并未对DC起到什么太大作用,在几年后反而成为DC的羁绊,甚至一度导致其创作上束手束脚的境地。

2012年5月的《复仇者联盟》是漫威真正发力的时刻,第一阶段的单人英雄铺垫的力量终于在这部影片中集中爆发,全球爆收15.2亿美元,坐拥全球票房总榜第四名。

盼了多年的蝙超大战,结果还是不太过瘾

华纳与DC仓促布局应战,《蝙超》调子起高了

2014年10月16日,蓄势已久的DC再也按捺不住了,华纳影业宣布,将在2016~2020年的未来五年内,陆续推出《蝙超》、《海王》、《闪电侠》、《神奇女侠》等10部DC漫画改编的电影作品,而此时的漫威早已进入了电影宇宙的第二阶段。

所以DC电影宇宙从布局上来讲,错过了赶超漫威宇宙构建的黄金时间,让全球观众逐渐熟知一个英雄需要时间,尤其是铺垫一个英雄团队,每一部单人英雄电影都是一个孵化的过程,由于错过了这样的时机,DC只能选择在《超人:钢铁之躯》后上映的重要布局之作《蝙蝠侠大战超人:正义黎明》中同时挤进超人、蝙蝠侠、神奇女侠三位巨头,同时还引出了海王、闪电侠、钢骨,在电影宇宙的第二部作品中就引入这么多角色,对于电影创作来说是非常冒险的,也是DC的无奈之举,因为已经没有时间用单人电影继续铺垫宇宙了,而且电影在高度风格,严肃,黑暗的路上也渐行渐远,在笼络更多受众和讨好大众之间选择了前者,造成了影片在漫迷心中地位很高,但在大众和评论界口碑扑街的局面。

看得出DC正在努力跳脱出诺兰的影响,并未试图深入挖掘故事中种种社会和政治问题,以全面布局和建立世界观为重,但不可否认的是,诺兰的《蝙蝠侠》在影迷心中造成的影像已经成为了某种潜意识,那就是要深度,也有普通观众会以漫威的娱乐性标准来看待《蝙蝠侠大战超人:正义黎明》,而影片明显在娱乐性上也不及漫威,《美国队长3:内战》在口碑和票房上的全胜又再一次让DC陷入窘境。

DC试着尽量不受漫威布局策略的影响,于是在电视剧的开发和宇宙构件上尝试分开叙述,建立多重宇宙,电影和电视剧宇宙各自独立,尽量减少创作上的束缚,索性,《闪电侠》《绿箭侠》等DC剧集创造了一个良好的开始,电视剧宇宙正在健康的发展并开始互相联动了起来。

而漫威方面,虽然《神盾局特工》目前已更新到了第三季,但漫威高层曾表示对这套剧集的制作并不是非常满意,但从影迷角度来说,剧集与电影宇宙的有效联动让他们痴迷其中,曾几何时,找梗,挖彩蛋成了看电影的一大乐趣。但漫威将电影和电视宇宙打通的策略,在剧作上导致的束缚性也已初露端倪了。

▲《X特遣队》的风格偏喜剧,DC电影宇宙有望扳回一城

DC电影风格黑暗,但仍有希望崛起

综上所述,导致DC电影宇宙处于被漫威压制局面的原因其实已相当清晰。

其一是未能提早形成构建电影宇宙的规划,让漫威抢占先机,并通过多部漫威风格的超级英雄电影在观众心中树立了一种超级英雄电影应有的样子,能否接受DC的风格变得相对困难。

其二,诺兰《蝙蝠侠》系列的成功以及带来的影响成为DC电影宇宙挥之不去的阴影。

其三,作为漫改电影,究竟是要讨好漫迷还是贴近观众?从《蝙蝠侠大战超人:正义黎明》来看,作品本身还是更倾向于前者,但似乎也是一种试探性的调整,也许会根据这次的情况在接下来的《X特遣队》与《神奇女侠》中再度调整,增添更多娱乐性甚至是一直欠缺的笑点。

其四,影片基调严肃,黑暗,风格写实,与漫威的明亮,鲜艳恰好相反,再加之影片过于冗长,甚至成为很多非漫迷(路人)观众的一场“噩梦”。

最后,DC依然会继续朝着这个方向加入构建自己的电影宇宙,作为DC和漫威都喜欢的影迷,仍然对DC未来的作品抱有希望和信心,希望DC能在以上提到的四个方面进行合适的调整,因为华纳也不想自己的电影只是拍给漫迷的吧,而是拍给大众的,拍给影迷的,必要的妥协还是需要的,只要能让DC电影宇宙变得更好。

2016~2020年上映的超级英雄电影档期表(仅供参考)






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