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published in(发表于) 5/18/2016 5:47:36 AM
Zheng Junfang: Ali knocked out fake of the year more than line 30 years combined,

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Zheng Junfang: Ali knocked out fake of the year more than line 30 years combined-Alibaba, fake-IT information

May 18 News earlier today, Alibaba International Alliance against fakes (IACC) to suspend its membership, issued a statement saying whether IACC qualification, Ali will always be fighting. Meanwhile, Zheng Junfang Chief governance officer answer questions from the media, "said Ali knocked out fake of the year now than lines of various anti-counterfeiting activity under 30 years destroyed more than the sum of it. ”

Introduce her to, starting from 2002, Ali opens intellectual property protection. In terms of match-fixing, Ali had realized the "online tracking", "positioned below the line", "right to build" "24-hour year-round" four match-fixing mode.

Recently, membership in IACC suspend suspend the Alibaba, and had sparked controversy around the membership issue, which Zheng Junfang, in match-fixing on this matter please, Ali international cooperation is imperative. "Intellectual property protection is a worldwide problem, many fake businesses has its own sales channels or even a Web platform, but at the same time there is also pretending to be a global brand of fake goods from Southeast Asia into the domestic market. Cooperation with Interpol communication high cost and difficulty. However, this does not shake to Ali's determination to continue to seek international cooperation. ”

Zheng Junfang, Ali knocked out within a year, interception of fakes, than offline fraud activity knocked out the sum of 30 years or more. Recently, Ali consecutive at home and abroad, to combat counterfeiting dens, also showed that Ali's determination to match-fixing.

According to the introduction, as of December 31, 2015, Samsung, HP, Burberry, Louis Vuitton, Procter, 542 brands such as Microsoft has joined Alibaba integrity protection mechanism. Ali, according to the complaints system data model, brand rights regularly invited to meet integrity conditions people joined integrity protection mechanisms, to provide more efficient, fast and comprehensive protection support.

Finally, it comes to fake root, Zheng Junfang, "says fakes is the outcome of stage", at the same time, fake is rooted in China's independent brand lacks awareness, leading some producers to pursue short-term interests, production of counterfeit products.


郑俊芳:阿里一年打掉的假货超过线下三十年总和 - 阿里巴巴,假货 - IT资讯

5月18 消息,今天早些时间,阿里巴巴就国际反假货联盟(IACC)暂停其会员资格一事发表声明称,有没有IACC资格,阿里都会一直进行打假。与此同时,阿里巴巴首席治理官郑俊芳回答媒体称,“现在阿里一年打掉的假货,比线下各种打假活动三十年打掉的总和还多。”

她介绍到,从2002年开始,阿里就开启知识产权保护。在打假方面,阿里已经实现了“线上追踪”“线下定位”“权利人共建”“24小时全年无休”的四维打假模式。

近日,IACC暂停宣布暂停阿里巴巴的会员资格,而在此前围绕该会员资格问题引发了争议,对此郑俊芳称,在打假这件事请上,阿里开展国际合作势在必行。“知识产权保护已是一个世界性难题,不少售假商家有自身销售渠道甚至网络平台,但同时也有冒充国际品牌的假货从东南亚混入国内市场。与国际刑警合作沟通成本高、难度大。但是,这丝毫不会动摇阿里继续寻求国际合作的决心。”

郑俊芳称,阿里一年内打掉、拦截的假货,要比线下各种打假活动三十年打掉的总和还多。近日,阿里连续在国内外打击制假窝点,此举也表明阿里打假的决心。

据介绍,截至2015年12月31日,路易威登、惠普、博柏利、三星、宝洁、微软等542个品牌加入了阿里巴巴的诚信维权机制。阿里根据投诉系统数据模型,定期邀请符合诚信条件的品牌权利人加入诚信维权机制,为其提供更加高效、快捷、全面的维权支持。

最后,谈到假货的根源,郑俊芳称,“假货是阶段性的产物”,同时,假货的根源在于中国自主品牌缺乏知名度,致使一些生产企业为了追逐短期利益,生产冒牌产品。







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