Online shopping annual consumption of 800,000 yuan, MA behind the top women-APASS Alibaba-IT information

On May 22, a few days ago, one was jokingly referred to as "Ma's top woman behind the party" held at a luxury hotel in Shanghai, to come to the party who are top online shopping, most of them accustomed to online shopping, eat is online shopping, some even a year on Taobao, the cat spent more than 800,000 yuan.

This is actually "APASS" Member under the first line of the party, more than 50 people were invited to attend, with women constituting the majority, beautiful clouds, and chop are hardcore party. From the formal point of view, this meeting can be called "Chinese MetBall".

What is the APASS? Alibaba Group's Taobao APASS members known as the Alibaba Passport, Alibaba's black card, invitation, did not accept the request, and each APASS Member has a dedicated account manager. This black card membership is about the entire company around one out of 10,000 active members.

At the party, the head of the online shopping platform revealed for the first time "APASS" levels of consumption, "according to the current membership count, APASS member shopping spend at least 30 billion yuan a year. ”

网购年消费80万元，马云背后的顶级女人们 - APASS,阿里巴巴 - IT资讯

5月22日消息，日前，一场被戏称为“马云背后的顶级女人聚会”在上海一豪华酒店举行，前来聚会的都是顶级网购达人，她们中的多数习惯在网上购物，吃喝玩乐都是网购，甚至有人一年在淘宝、天猫的花费就超过80万元。

实际上这是“APASS”会员的首次线下聚会，50余人应邀参会，其中女性占大多数，现场美女如云，且都是骨灰级剁手党。从形式上看，此次聚会堪称“中国MetBall”。

什么是APASS？阿里巴巴旗下的淘宝APASS会员全称为Alibaba Passport，是阿里巴巴的黑卡服务，采用邀请制，不接受主动申请，而且每位APASS会员都拥有一位专属客户经理。这个黑卡服务的会员规模大约是整个阿里巴巴活跃会员的万分之一左右。

在聚会上，该网购平台负责人首次透露“APASS”的消费水平，“按当前会员规模算，APASS会员一年网购消费至少300亿元。”