Designers responded "tomato scrambled eggs" Olympic team dress: satisfactory | | tomato scrambled eggs _ Olympic dress news
Suzhou, May 31 sports, Reuters (reporter Lu Yu Chen, Wang Hengzhi) remember the Beijing Olympics being dubbed "tomato scrambled eggs" Olympic dress?
--Yes, it came back again.
Rio Olympic Games delegation dress dress 31st in Suzhou, China officially released.
Ye Chaoying, is one of the Olympic dress designers, often self-deprecating as "father of tomato scrambled eggs."
--Yes, he's a boy.
Who is this guy?
On July 27, 2008, Beijing Olympics dress held the press conference of the Chinese delegation. A nervous rush time, so play can only be arranged for staff and non-professional models wearing dresses, especially there is a small white hat on his head, is the entire Visual disharmony.
"The next day I was ' human '. "Ye Chaoying now which used to worry when jokes about his experiences," and said someone would call me in the Middle: ' teacher, is that really you? Why are you so ugly? ' Then put the phone on the Internet. ”
Was widely questioned by friends, and his educational background. Starting from the grandfather, the family began to engage in the apparel industry, but he was in junior high school students of mechanical.
Ye Chaoying return to the family business and gradually came to power 19 years old, 23 years old becomes the eighth national games in Shanghai, Zhejiang Province delegation ceremonial clothing sponsor, then led the enterprise became one of Heng Yuan Xiang, joining more than more than 90 factories, for its design and manufacture suits.
"Steve Jobs learn design? But he created the iPhone. Don't ask where the hero, I think never mind this. I was done with the heart, is made of accumulated absorbed in my life to do it. I like fashion, and I have great respect for (this), "Ye Chaoying said in an exclusive interview with Xinhua.
In his view, clothing to humanity, comfortable to wear, and are not "symbolic." Otherwise, the suit was unsuccessful.
However, when a reporter asked whether he satisfied with their participation in the design and production of the "tomato scrambled eggs" when Ye Chaoying nodded firmly, said with satisfaction.
"Dress color in the past, may not be as Beijing Olympics dress ' with memory '. ”
"Tomato scrambled eggs" behind?
"Many people may be concerned about the ' net red ' how much money did you make, but nobody paid any attention to this process have experienced how many to be difficult."
Said Ye Chaoying, usually a suit is about 12 to 15 days. Ahead of the 2008 Beijing Olympics, athletes announced delays. So, this means the Olympic dress delayed action.
Ye Chaoying factory had more than 10 more than design, more than 300 workers, after layers after finalizing, in only a few more than 700 sets of gowns made more than 10 days.
"Clothing is going to match the surroundings. In order to keep the opening match environment, our team at the end of 2007 the Advisory Team for the opening ceremony, culminating in many package to determine if this set of yellow is not a problem. "
In the 31st about delegation of Chinese dress ceremony, Deputy Director of the State General Administration of sport equipment Center Wang Mingyan said: "Heng Yuan Xiang in Beijing during the Olympic Games successfully completed various tasks, a strong guarantee for the perfect debut for the Chinese delegation, and Chinese athletes to be the opening day ' bird's nest ' Stadium, the most beautiful focus. ”
In addition, how athletes in the opening ceremonies with "admission is covered with national flag", how to make tall women's volleyball gymnastics women with Petite skirt visually in a line upon admission ... ... Are a range of issues to consider.
"I was in the Office Cot and sleep there. One night, nightmares, dreaming of opening of the Beijing Olympic Games, and clothing is not ready! I am anxious. Wake up to know, ' well, not yet opened. ’”
"Human flesh", the Ye Chaoying to register the next day "tomato scrambled eggs" trademark, "give yourself a thought." This trademark is Heng Yuan Xiang company.
To be responsible, "second generation"
"In retrospect, every step in life are actually quite amusing, as well as tourism. Being scolded, ' suicide ', which is a history deserves to be treasured. So, do, can do, like I do, you can. "
Ye Chaoying says, "design is my hobby, my starting point is human. Design is not the way to do everyone loves. ”
When his grandfather entered the apparel industry, is also in the early 90 's of the last century, family workshops for the wholesale market enterprises in Wenzhou are springing up. As a group of savvy entrepreneurs gradually pursue brand, Ye Chaoying's company is also determined to go the same way he used to pick objects are peers of their elders.
As time passes by, the baton is passing to the next generation of Wenzhou family company hands. Ye Chaoying has been invited to talk to these young children are management development experience.
In his view, many industrial production in bottleneck now: used to market products, factory production for six months to one year in advance, consumers will pay for stock; but now the market is very competitive, factory polarization is very serious, the future mass production can deliver rapid response to reduce inventory risks, risks the profit to the consumer, so that it will be competitive.
"I often say that to do responsible ' second generation ', not negative assets ' second generation '," said Ye Chaoying. His secret is to learn more.
Ye Chaoying said that the trend is to keep up with the times.
Responsible editor: Liu Debin SN222
Article keywords:Olympic dress tomato scrambled eggs
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设计师回应“番茄炒蛋”奥运代表团礼服：满意|奥运礼服|番茄炒蛋_新闻资讯
新华社苏州5月31日体育专电（记者卢羽晨、王恒志）还记得北京奥运会被网友戏称为“番茄炒蛋”的奥运礼服吗？
——是的，它又回来了。
里约奥运会中国代表团礼服正装31日在苏州正式对外发布。
叶超莹，是奥运礼服设计师之一，也常常自嘲为“番茄炒蛋之父”。
——是的，他是男的。
他是谁？
2008年7月27日，北京奥运会中国代表团礼服发布会举行。时间比较紧张仓促，所以只能安排员工而非专业模特穿着礼服上场，尤其是头上还有一顶白色小帽子，显得整个视觉比例不协调。
“第二天我就被‘人肉’了。”叶超莹现在拿这一段曾经困扰过他的经历当段子讲，“甚至有人会半夜打电话给我说：‘叶老师，真的是你吗？怎么这么难看啊？’然后把电话发在网上。”
被网友广为置疑的，还有他的教育背景。虽然从外公开始，家族就开始从事服装行业，但他本人却在初中毕业后学了机械。
叶超莹19岁重返家族企业并逐渐掌权，23岁成为上海第八届全运会浙江省代表团礼仪服装赞助商，随后率领企业成为当时恒源祥90余家加盟工厂之一，为其设计制造西装。
“乔布斯难道学过设计吗？可是他创造了苹果手机。英雄莫问出处，我觉得不必纠结这个。我是用心去做的，是用我平生积累吸收的去做。我喜欢服装事业，而且我是很尊重（这个事业）的，”叶超莹在接受新华社记者专访时说。
在他看来，服装要人性化，要穿着舒适，而且不能“符号化”。否则，这套服装是不成功的。
不过，当记者问及是否满意自己参与设计生产的“番茄炒蛋”时，叶超莹又坚定地点了点头，说：满意。
“以往的礼服色彩，都不会像北京奥运会礼服一样‘有记忆’。”
“番茄炒蛋”背后？
“可能很多人会关注‘网红’赚了多少钱，可是没有人注意到这个过程里经历过多少艰辛”。
叶超莹说，通常一套西服大约要12天到15天做好。2008年北京奥运会前夕，运动员名单迟迟未能公布。于是，这也就意味着奥运礼服迟迟不能有动作。
叶超莹的工厂当时有十几个设计、300多个工人，经过层层定版后，要在短短十余天内赶制700多套礼服。
“服装是要跟周围环境相匹配的。为了跟开幕式环境搭配，我们团队在2007年底咨询了开幕式团队，最终在很多套方案里，确定这套红黄色是没问题的”。
在31日里约奥运会中国代表团礼服发布仪式上，国家体育总局器材装备中心副主任王明晏说：“恒源祥在北京奥运会期间圆满完成了各项任务，有力保障了中国代表团的完美登场，并让中国健儿成为开幕式当天‘鸟巢’体育场内最绚丽的焦点。”
此外，如何让运动员在开幕式时有“披着国旗入场”的感觉、如何让人高马大的女排跟娇小玲珑的体操女将在入场时裙子视觉上在一条线……一系列问题也都要考虑。
“当时我在办公室有行军床，基本就睡那里了。有一天晚上做噩梦，梦到北京奥运会开幕了，结果服装还没有做好！把我急得呀。醒了才知道：‘噢，还没开幕。’”
当初被“人肉”后，叶超莹第二天就去申请注册了“番茄炒蛋”商标，“给自己留个念想”。现在这一商标已经归恒源祥公司所有。
要当负责任的“负二代”
“回头想想，人生走的每一个步骤其实都蛮有趣的，就像旅游一样。被骂也好、被‘人肉’也好，这也是一段值得被珍惜的历史。所以，把自己该做、能做、喜欢做的做好，就可以了”。
叶超莹说：“设计是我的兴趣爱好，我的出发点就是人性化。设计是没有办法做到所有人都喜欢的。”
当初他外公进入服装行业时，还是在上世纪90年代初，当时面向批发市场的家庭作坊式企业在温州如雨后春笋。随着一批有头脑的企业家逐渐追求品牌化，叶超莹家的公司也决心走上同样的道路，他常常讨教的对象是同行长辈。
时过境迁，这些温州家族企业的接力棒也传到了第二代手上。叶超莹也经常受邀跟这些年轻的后辈们交流管理发展心得。
在他看来，现在很多工业化生产都遇到了瓶颈：以前是市场需要产品，工厂提前半年至一年生产，消费者会为库存买单；但现在市场竞争非常激烈，工厂两极分化很严重，未来大规模生产一定要做到快速反应，以降低库存风险，将风险利润回馈消费者，这样才会有竞争力。
“我经常说，要做负责任的‘负二代’，而不能做负资产的‘负二代’，”叶超莹说。他的秘诀，就是多学习。
叶超莹说，时代潮流还是要跟上的。
责任编辑：刘德宾 SN222
文章关键词： 奥运礼服 番茄炒蛋
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