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published in(发表于) 2016/6/4 6:49:34
Chairman of Huawei ren zhengfei, is not, but the secretive business elite women,

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Chairman of Huawei ren zhengfei, is not, but the secretive business elite women-Chairman of Huawei, Sun yafang-IT information

About Huawei, one might think of the mysterious, hot, and never going to interview "Army Executive", ren zhengfei, Huawei's years of rapid growth, however there is one absolutely undeniable. She is a Guizhou, ren's compatriot, Huawei's success is inseparable from her once-transcend Dong mingzhu business women,--Sun yafang, Chairman of Huawei. Low-key person, legend's life, standing on the President and not on the shoulders of women.

Standing on the shoulders are non-mysterious Guizhou women

Search Baidu entry does not see where the Sun yafang, was born. In fact, she is a Guizhou, ren zhengfei, is the hometown, the same military, graduated from the University. In 1992 she joined Huawei, Huawei, in 1998 the Chairman, legal representative, legal leader, two caught in China market and human resources positions.

2015 Chinese business women list released by Forbes, Sun yafang, Chairman of Huawei, top, Dong mingzhu, gree, Chairman and President, great wall motor General Manager Ms was 23rd. Here are few side-this is known as "Queen of Huawei," the man and his story.

1, the first mysterious business woman

? Sun yafang

About Huawei, one might think of the mysterious, popular, and never going to interview "military Chief" ren, in Huawei's years of rapid growth, however Sun yafang, but undeniable. Ren Sun and the two men inside, a Duet, with the tacit understanding, and eventually formed a company, "Zuo feiyo Fong" management structure.

As Chairman of the company, Sun yafang, in front of the media exposure frequency is more, in many activities of the company, can see the figure of the Huawei superwoman. However, the industry seems no worse than Ren Zheng non know much about her. But in the future, her mystery or will join the company, as with the rapid internationalization will fade. Sun yafang, such as fortune, Forbes named the "business woman" on the list of regulars. , Including her, these women, from different countries and industries, in changing the image of the company's global business while also changing the world.

2, the first time Huawei unveiled

Sun yafang, not about Huawei venture veteran, directly after graduation from college to do a State-run communications since 1992, after joining the company, first as a training manager, then Director of the Changsha Office, marketing, and was later promoted to Executive Vice President of marketing and human resources under the auspices of, and then in 1998 just as company Chairman and Executive Vice President.

After more than 20 years of experience, Sun yafang, gradually move closer to the top management, step by step growth for the Group's "number two". In fact, long joined the company at the beginning of, had been outstanding Sun yafang, won the appreciation of ren.

Before and after 1992, Huawei for payment collection is too slow, serious cash flow problems, all the staff for several months without pay, low morale, employees began to retreat, have requested to resign. When one door shuts, Huawei has received a loan at this time. Company executives together to study the sum of how to use it. Ren is very uncertain what to do. Finally, just enter the company soon stood out of the fair sex, employee salaries gave ren decided to again! So, wait staff paid for many months was already in arrears of wages, drive away immediately. Earlier, suddenly all solved various problems occur within the company, new products are developed quickly, Huawei goes well out of trouble.

First, it looks delicate, elegant women's inner determination to really make people sit up. Consistently quick, ren zhengfei, Sun yafang, a relatively gentle, delicate and balance style makes her unique in the company management.

3, sales team

Huawei's usual understated style has become China's mysterious assassins, Sun yafang, a market system makes rivals tremble with fear.

The author of out of the Huawei Huawei had been described by Wolf sales model. Huawei's sales staff can do it you can't see me, I'm waiting for you all day; can't see me a week, I'll wait for you for a week to work can't find you, I have holidays and will find you. Huawei's sales staff even know what after the meeting on the island, he would have pulled over and you find it.

Huawei, every staff of dedicated, persistent, with a keen sense of smell, indomitable spirit, desperate attack, Huawei Technologies, China's leading teams was created.

Huawei's "Wolf" marketing systems, Huawei, the rapid growth made a contribution since 1996, Sun yafang, as a founder of the team, began to gradually establish their position in the company. Under Sun yafang, Huawei in 2013 sales income of 239 billion yuan, a net profit of 21 billion yuan, an increase of 34.4%, surpassing for the first time Ericsson as the world's largest communications equipment maker.

4, Ren Sun of mutual accommodation and the two men

As befuddles joined Huawei of Sun yafang,, and ren photography echoed, stability stability sat Shang Huawei of second put spot, in company internal was said its for a people of is said to have in Huawei of company level file, copy of a bar only two a people to "any total", and "Sun total" commensurate, other Deputy President are to appeared name, ren in public occasions are is to "Sun total" call Sun yafang,. But ren zhengfei in extremely sensual my father and mother, wrote in an article: "received a call from Kihei, says my mother around 10 o'clock in the morning, came out from the market, carrying two small packets of food, was hit by a car and seriously wounded, he always had to travel to Kunming organized rescue. "Mentioned in the article" Kihei "is its Executive Vice President in charge of finance, ren zhengfei, Huawei Technologies, entrepreneurship and one of the elders, ren zhengfei, called by their first names. Said Sun yafang, "he always" foot visible on Sun yafang, personally.

Ren zhengfei, grumpy but also vision and very strong ability to observe and learn about new things, often find it's difficult to understand his intentions, and habitually call their "stupid" like a pig ". Sun yafang, first time alone will be able to appreciate the meaning of ren, Sun's view is more respected.

Ren's numerous articles and speeches have been spread to the community, and a large number of references. In ren's articles and speeches, the times quoted Sun yafang, and views. Ren zhengfei, Sun yafang, thinking and understanding, Huawei is not two people, perhaps the best senior management.

Sun yafang, who is it? Profile

Sun yafang, 1982 graduated from the University, and received a Bachelor's degree. In 1982, Sun yafang, State-run fire work in a radio factory in Xinxiang, a technician. In 1983, she worked in the China Research Institute of radiowave propagation, teachers. In 1985, the Institute for information technology applications in Beijing, as an engineer. In 1989, Sun yafang, take part in Huawei Technologies Co Ltd, has as a marketing engineer, Director of the Centre, purchasing Director, Director of the Wuhan branch, market President, Director of human resources, Director of change management committee, Director, strategy and customer councils, Huawei, University Presidents, and so on. Huawei Technologies Co Ltd Chairman, since 1999.

2015 Asian female 50 in business dansunyafang ranked 9th in the table.

Ren zhengfei, evaluation

If Sun yafang, like Juliet Wu wrote a book of the grass and the like, you will find that our companies than Wu's status, power and influence are much larger women.

In fact, before the Sun is Chairman, Sun yafang, Huawei, "Zuo feiyo Fong" pattern established. Sun yafang, will be the key to Huawei where one of Huawei, have to say her. Sun yafang, Huawei, the current Chairman.

Sun yafang, not Huawei's founder, about 50 years old, but looks much younger than her age, before coming to the company in a State-owned units in communications work. She was in 1992 before entering the company, first doing the training manager, later Director of the Changsha Office, responsible for marketing, and then later promoted to Executive Vice President of marketing and human resources under the auspices of, and so far in 1998, Chairman and Executive Vice President of Huawei.

Under the Sun yafang, Huawei is a person, above all people, although there are several Executive Vice President of the company, but actual powers are under the Sun, not only is the number of questions and need to report directly or indirectly to her problems, said Huawei executives in decision-making is two people: ren and Sun yafang. Some personnel appointed and important file as long as Sun yafang, see had agreed, basic on can through has; Huawei of company level file, copy of a bar only two a people to any total, and Sun total commensurate, other Deputy President are to appeared name; by she directly competent of market and human resources sector of file, only copy to Sun yafang, a a people; other Deputy President are call Sun yafang, for Sun total, even ren in public occasions are is Sun total grandson total short.

Employee evaluation

"Huawei, reprimanded only Sun to direct reports and ren for a time, even for many people, Sun yafang, more severe than ren. Women delicate, attention to detail, and our Sun is always both status and her personality made her the face of details, you'll be pulling it out. Huawei's market employee knows, if you don't wear a tie, he always saw in the exhibition, you may end up dead, and do not, said Sun yafang, fiery temper, her stormy criticism at all will allow you to find the opportunities to export. In my experience, in addition to Vice President Xu zhijun sun roof, and a few words, others Sun yafang, always stays back, never positive to contradict. "

Huawei's founder system

Mentioned in the book out of Huawei, Huawei's Chairman in 1998, it set up the event of a storm, because Sun yafang, excellence in external coordination, ren proposed Sun yafang, Chairman, responsible for the coordination of external, their focus on internal management.

Ren zhengfei, announced Sun yafang, Chairman, said that he thought Sun yafang, Huawei, the largest contribution was the establishment of the marketing system. But the marketing system, plays a supporting role in the development of the enterprise, more obvious than other communications equipment manufacturing enterprises.

Company insiders said that all sectors of the company, 3 departments of marketing, research and development and human resources is the top contributor to the company. But Huawei's rivals fear the most is its strict market system, while not entirely technical advantages. Technically similar cases with their rivals, Huawei always leads to gain an advantage. Sun yafang, Huawei for human resources and the market most of the time. Huawei's strict market organization system, were also laid in Sun yafang, style and brand.

Sun yafang, a career human resources system is another major achievement of Huawei's establishment. Huawei began with the 1996 surge human resources system construction, said Huawei Huawei established the role of the human resources system is extremely important. Very simple, high-tech enterprises like Huawei, if not talent, it makes no difference and a warehouse. Is the scientific "selection, fertility, employment," human resources system, was made by Huawei in the construction of the talent team has obvious advantage relative to competitors, Huawei will quickly established in 1996 in China's communication manufacturing industry leader status.

Communications from the people, Sun yafang, development of the communication industry often remains a clear understanding. She made early, to make communications industries toward prosperity, "only the operators profit, win the viability, equipment suppliers in order to survive. Therefore, the former rivals become partners. "In other words, manufacturers should not only cooperate with operators of communication, but also in the competition while strengthening cooperation with each other. Based on this concept, Huawei continue working with industry peers, such as Huawei and 3COM, Siemens, NEC, Panasonic, Motorola and other companies have to cooperate. Huawei, Huawei will also increase the intensity of cooperation with their peers.

Chi color female pilot of tomorrow

The hero of ages, all leaders of the world for the lifelong pursuit of excellence. Ancient Han soldiers more, but he believed Liu can only bring a few soldiers, because Liu Bang was commander, they are General. Leader of the General task of Scouting and training. Spiritual leader of Huawei ren zhengfei, am, soldiers, barely.

For ren, a very strong personality and strong operational force of strong leaders, Huawei, Sun yafang, his face and the best way to listen to the people. Sun yafang, a real role, may not be as her current position – Chairman of planning or decision, most of the occasions the role of Assistant Commissar, staff officers, and ren are reluctant to come forward or inconvenience to intervene, by her role as the Special Envoy, is ren's tempered and strong advance of more help to problem solve or work. Sun yafang, intelligent and capable as well as understanding of ren's temper and thought, is more than anyone else can.

Today, Huawei is becoming an international company. Sun yafang, whether today or tomorrow, is the remarkable women of the communications industry in China.


华为董事长不是任正非,而是这位神秘商界女精英 - 华为董事长,孙亚芳 - IT资讯

谈论起华为,人们首先可能会想到那个神秘、火爆、永远也采访不到的“军人总裁”任正非,然而在华为多年持续快速的成长中有一个人绝对功不可没。她是贵州人,任正非的老乡,华为的成功离不开她,一度超越董明珠的商界女强人,华为董事长——孙亚芳。低调的人,传奇的一生,站在任正非肩膀上的女人。

站在任正非肩膀上的神秘贵州女人

百度词条丝毫看不出孙亚芳出生在哪里。实际上,她是贵州人,跟任正非是老乡,同样军人出身,毕业于电子科技大学。她1992年加入华为,1998年起任华为董事长、法人代表,法理上的最高领导人,在华为主抓市场和人力资源两块阵地。

《福布斯》2015中国商界女性排行榜公布,华为公司董事长孙亚芳蝉联榜首,格力电器董事长兼总裁董明珠、长城汽车总经理王凤英分列第二三位。下面我们就从几个侧面看看这位被誉为"华为女皇"的其人其事。

1、第一神秘的商界女人

▲孙亚芳

谈论起华为,人们首先可能会想到那个神秘、火爆、永远也采访不到的"军人总裁"任正非,然而在华为多年持续快速的成长中孙亚芳却也功不可没。任孙二人一内一外,一唱一和,配合默契,最终形成了华为"左非右芳"的管理格局。

作为华为公司的董事长,孙亚芳在媒体面前曝光的频率还是比较多的,在许多华为公司的活动中,都能看到这位华为女强人的身影。然而,业界对她的了解似乎并不比任正非多多少。但今后,她的神秘感或将会同华为公司一样,随着国际化加快将会渐渐淡去。孙亚芳是财富、福布斯等评选的"商界女性"榜单上的常客。包括她在内,这些优秀的职业女性,来自于不同的国家和行业,在改变公司全球商界形象的同时,也在改变着世界。

2、初次华为亮相

孙亚芳不是华为的创业元老级人物,大学毕业后直接到一家国营单位做通信工作,自1992年加入华为后,先是任培训部经理,随后到长沙做办事处主任,再主管市场,以及后来升任主持市场和人力资源的常务副总裁,再到1998年方才任华为公司董事长兼常务副总裁。

历经20年的历练,孙亚芳渐渐地向管理高层靠拢,一步步成长为集团的"二把手"。其实早在加入华为之初,孙亚芳就已崭露头角,深得任正非的赏识。

在1992年前后,华为因货款回收太慢,现金流出现严重问题,全体员工连续几个月没有发工资,士气低落,部分员工打起了退堂鼓,纷纷请求辞职。天无绝人之路,此时华为收到了一笔货款。公司高层在一起研究这笔款子怎么用。任正非也实在拿不准该怎么办。最终,一个刚进入公司不久的女流之辈站了出来,给任正非做了决定先发放员工的工资再说!于是,等待多月的员工们领到了拖欠已久的工资,干劲马上上去了。此前,公司内部出现的各种问题顿时全部迎刃而解,新产品也很快研制出来,华为顺利地走出了困境。

初来乍到,这个相貌秀气、文雅女性的内在决断力着实让人刮目相看。对于一贯雷厉风行的任正非而言,孙亚芳相对和风细雨,细腻并且讲求平衡的行事风格令她在华为管理层独树一帜。

3、组建销售团队

华为以一贯的低调作风成为了中国企业里的神秘刺客,其中孙亚芳一手建立的市场体系令竞争对手胆战心惊。

《走出华为》一书作者也曾经描述过华为的狼性销售模式。华为的销售人员能做到你一天不见我,我就等你一天;一个星期不见我,我就等你一个星期;上班找不到你,我节假日也要找到你。华为的销售人员甚至在知道了你在哪个小岛上开会后,他也会摸过去把你找到。

华为的每一个员工对工作专注、执著,凭借着敏锐的嗅觉,不屈不挠、奋不顾身的进攻精神,造就了这支中国一流的华为团队。

华为的"狼"性市场营销体系,对华为自1996年以来的高速增长立下了汗马功劳,孙亚芳作为这只团队的缔造者,开始逐步确立自己在华为的地位。在孙亚芳的带领下,华为在2013年实现销售收入2390亿元人民币,净利润210亿元人民币,同比增长34.4%,首次超越爱立信,成为全球最大的通讯设备商。

4、相互融通的任孙二人

作为半路出家加入华为的孙亚芳,与任正非照相呼应,稳稳坐上华为的第二把交椅,在公司内部被称其为一人之据说在华为的公司级文件,抄报的一栏只有两个人以"任总"、"孙总"相称,其他副总裁都要出现姓名,任正非在公开场合都是以"孙总"称呼孙亚芳。而且任正非在极其感性的《我的父亲母亲》一文中这样写道:"接到纪平的电话,说我母亲上午10时左右,从菜市场出来,提着两小包菜,被汽车撞成重伤,孙总已前往昆明组织抢救。"文中提到的"纪平"是华为主管财务的常务副总裁,和任正非一起创业的华为元老之一,任正非直呼其名。而称孙亚芳为"孙总",足可见对孙亚芳的另眼相待。

任正非脾气暴躁却也视野开阔,对新事物的观察和学习能力极强,时常觉得属下难以领会他的意图,并习惯性地骂属下"笨得像猪一样"。唯独孙亚芳总是在第一时间便能够体会到任正非的意思,对孙的观点也倍加推崇。

任正非的许多经典文章和讲话都曾流传到社会,并被大量引用。而在任正非的文章和讲话中,则多次引述孙亚芳的话和观点。孙亚芳对任正非思想的影响和理解,在华为绝无二人,这或许也是企业高层管理的最佳状态。

孙亚芳是谁?人物简介

孙亚芳,1982年毕业于电子科技大学,获学士学位。1982年,孙亚芳在新乡国营燎原无线电厂工作,任技术员。1983年,她在中国电波传播研究所工作,任教师。1985年,在北京信息技术应用研究所工作,任工程师。1989年,孙亚芳参加华为技术有限公司工作,先后担任市场部工程师,培训中心主任,采购部主任,武汉办事处主任,市场部总裁,人力资源委员会主任,变革管理委员会主任,战略与客户委员会主任,华为大学校长等。自1999年起任华为技术有限公司董事长。

2015年亚洲商界权势女性的50位榜单孙亚芳排名第9位。

任正非评价

如果孙亚芳也像吴士宏一样写一本《芳草依依》之类的书,你就会发现中国企业界有比吴的地位、权力、影响力都大得多的女人。

其实,在孙是董事长之前,孙亚芳华为"左非右芳"的格局就确立了。孙亚芳将是决定华为何去何从的关键人物之一,说华为,一定要说她。孙亚芳,现任华为公司董事长。

孙亚芳并不是华为的创始人,约50岁左右的年纪,可看起来比实际年龄要年轻得多,来华为之前在某国有单位搞通信工作。她是1992年才进入公司的,先是做培训部经理,后来到长沙做办事处主任,后主管市场,再后来升任为主持市场和人力资源的常务副总裁,1998年任华为公司董事长兼常务副总裁至今。

孙亚芳在华为的地位是一人之下,万人之上,公司虽然还有几位常务副总裁,但实际权力都在孙之下,这不仅是排名的问题,而且是需要直接或间接向她汇报的问题,可以说华为决策层中的决策层就是两个人:任正非和孙亚芳。有一些人员任命和重要文件只要孙亚芳看过同意,基本就可以通过了;华为的公司级文件,抄报的一栏只有两个人以任总、孙总相称,其他副总裁都要出现姓名;由她直接主管的市场和人力资源部门的文件,只抄报给孙亚芳一个人;其他副总裁都称呼孙亚芳为孙总,甚至任正非在公开场合都是孙总长孙总短。

员工评价

"在华为,只有孙对直接下属的训斥和任正非有得一比,甚至对于很多人,孙亚芳比任正非更加严厉。女人细腻,必然关注细节,而我们的孙总无论是地位还是她的个性都迫使她面对细节时就要把你揪出来。华为的市场员工都知道,你如果没打领带,在展览会上被孙总看见,你的下场可就惨了,且不要说孙亚芳的火爆脾气,她暴风骤雨般的批评根本就让你找不到机会出口。在我所经历的场合,除了副总裁徐直军敢和孙顶几句外,其他人对孙亚芳向来都退避三舍,从不正面顶撞。"

华为体系奠基人

《走出华为》一书中曾经提到,华为的董事长是在1998年华为出现一些风波的情况下设立的,由于孙亚芳在对外协调上的出色能力,任正非提议孙亚芳做董事长,负责外部的协调,自己专心做内部管理。

当初任正非宣布孙亚芳任董事长时说,他认为孙亚芳的最大功绩是建立了华为的市场营销体系。而华为的市场营销体系,对企业发展起到的支撑作用,较其他通信设备制造企业更为明显。

有华为内部人士评价说,在华为的所有部门中,市场、研发和人力资源3个部门是对华为贡献最大的。但华为最让竞争对手胆寒的是它严密的市场体系,而不完全是技术优势。与对手在技术上差不多的情况下,华为总能通过市场获得更大的优势。而孙亚芳在华为大部分时间主管人力资源和市场。华为严密的市场组织体系,也被打下了孙亚芳工作中的风格和烙印。

孙亚芳职业生涯的另一大成就是华为人力资源体系的建立。华为从1996年开始了风起云涌的人力资源体系的建设,可以说华为人力资源体系的建立对华为的作用极为重要。很简单,像华为这样的高科技企业,如果没有了人才,它就和一个仓库没什么区别。正是科学的"选、育、用、留"的人力资源体系,让华为在人才队伍的建设上取得了相对于竞争对手的明显优势,才使华为能在1996年后迅速奠定了在中国通信制造业龙头老大的地位。

出身通信业的孙亚芳对通信业的发展往往也能保持清醒的认识。她早早就提出,要使通信制造业走向繁荣,"只有运营商赢得利润,赢得生存能力,设备供应商才能生存。因此,昔日的竞争对手可以成为合作伙伴。"也就是说,通信制造商不仅要同运营商合作,而且要在竞争的同时彼此加强合作。基于这种理念,华为不断与业界同行合作,例如华为同3COM、西门子、NEC、松下、摩托罗拉等企业都有合作。华为表示,华为还会加大与同行合作的力度。

智色女舵手的明天

古往今来的大英雄,无不以领袖天下英才为毕生追求。古代韩信带兵多多益善,但他认为刘邦只能带很少的兵,因为刘邦是统帅,而自己是将军。统帅的任务就是发掘、培养将军。任正非身为华为的精神领袖,将兵,也将将。

对于任正非这样一个个性极强又极具操作力的强势领导人,在华为公司,孙亚芳是他最给面子又最能听得进话的人。孙亚芳的真正作用,也许并不像她目前所担任的职务——董事长那样规划企业或决策指挥,大多的场合是助手、参谋、政委的作用,尤其任正非不愿出面或不便出面的场合,由她充当特使的角色,则会比任正非的暴躁、刚烈更有助于问题的解决或工作的推进。孙亚芳的聪慧、干练以及对任正非的脾性、思想的领悟,是其他任何人所不能及的。

今天的华为,正在成为一个国际化的公司。对于孙亚芳来说,无论是今天还是明天,依然是中国通信业引人注目的女性。






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