SUNY acquisition of Inter Milan, local why China is like to invest in sports? -SUNY, inter, Wang-IT information
Related: News: Su Ning 2 billion yuan to buy Inter Milan 70% share
"Suning added makes me very excited. "Indonesian businessman with inter ailike·tuoxier (Erick Thohir) Conference site in Nanjing said.
Just now, the suning suning announced that its sports industry group with about 270 million euros of the total consideration, by way of subscription of new shares and buy old stock, get the Inter Milan Club about 70% shares.
And such from the local price for the sports industry in China has seen. Heli Wansheng € 8 million stake in Dutch League the Hague, Star interactions of more than 60 million euro stake in Spain's Royal Spanish, Ryder 7 million euro stake in French Sochaux, Chinese culture and CITIC capital $ 400 million stake in English Premier League Manchester City ... ... Capital of China in the international arena are "everywhere".
Chinese companies to invest in inventory
July 2014, Heli Wansheng reached a purchase agreement with the Hague club together Wansheng acquired 98% shares of Hague, City Government and the Hague in the Hague fans team with 1%. Founded in 2008 forces us to get involved in the many sporting events. In 2011, the company will Italy Super Cup to China.
In January 2015, Wanda Group announce a € 45 million to purchase 20% shares of Atletico Madrid Football Club and entered the Club's Board of Directors, this is the first time Chinese companies investing in Europe's top football clubs. Next steps the two sides would build the Youth Centre build 3 full schools in China.
While some companies engage in football clubs are more focused on the resources behind it. In 2015, the franchise LED lighting-CERT technology in Hong Kong to HK $ 59 million acquisition of France Club Sochaux hope through the stadium lighting effect to promote the company's products .
More notably Li ruigang, leader of the Chinese culture. Since its establishment in 2009 so far, the Chinese culture in the field of sports industry to open up Xinjiang soil, form a magnificent football investment landscape.
On December 1, 2015, Chinese cultural holdings and CITIC capital announces price of US $ 400 million stake in English Premier League Manchester City Football Club shareholder group, representing 13% shares. Meanwhile, Li ruigang, Chairman of Chinese culture become a city group, one of seven members of the Board of Directors of football. Urban soccer group is the controlling shareholder of Manchester 100%.
This layout complement each other in the country. Last May, the holding power of Chinese culture to win media copyright China Team 4 years in September, powered by 8 billion yuan of sky-high scored the exclusive copyright over the next 5 years in October, shares of Chinese culture College football leagues exclusive party advantage media in China. Up to now, the Chinese culture has a Super League media world-wide exclusive rights, China Team media world-wide exclusive rights, China University Football League, the Club World Cup and Germany core League such as professional resource.
Behind value resources
This year, market focus on sports industry reached unprecedented popularity. Physical IP had been looted, prices. China's capital have money outside the intent is also very clear.
Mr Li was told in a interview with Tencent technology, he believes lack of sports industry in China is operating system. "We invest in United Kingdom Manchester is the concept of vote after it, I get the whole operating system of an international soccer club. "On the other hand you are training your team.
In the eyes of Wang, "training your team" is particularly important. Only do shareholders have the right to speak. His purpose was not to control, but for those in the training of young people in Europe to provide more up, "unless you were an investment club, the Club will really care about you, will really nurture you, and give you more chance of the game. ”
And actually million up and Atletico of agreement is Ben with this target to of: according to agreed, million up shares Hou, Atletico Madrid Club will completed five items commitment: a, and will introduced specifically for China Youth of training programme, full support China youth football talent study; II, and million up and Atletico Madrid the out 50% investment 30 million euro in Madrid new green training center, for more of China Youth players provides better of training conditions; three, and million up will and Atletico Madrid cooperation in China opened 3 by football school Four, Wanda sponsorship to study Spain's young football talent selection of outstanding players to enter Atletico Madrid play one or two line; five-year invitation to Atletico Madrid to play in China, advanced soccer training and racing experience in Europe to China.
Wanda select Atletico Madrid, Wang said the price factor and the experiences of past cooperation and expectations of Chinese football is the main reason .
Of course, there is one important reason is the internationalization of Chinese enterprises. Shares of international team brings the brand show is undoubtedly the power and influence of enterprise internationalization. "The acquisition of inter suning is an important part of its international development. "Zhang jindong, Chairman of suning said at a today's media to communicate.
苏宁收购国米，中国土豪为啥都喜欢投资体育？ - 苏宁,国际米兰,王健林 - IT资讯
相关阅读：《快讯：苏宁20亿元收购国际米兰70%股份》
“苏宁的加入让我兴奋不已。”拥有国米的印尼富商埃里克·托希尔（Erick Thohir）在南京发布会现场说到。
就在刚才，苏宁宣布旗下苏宁体育产业集团以约2.7亿欧元的总对价，通过认购新股及收购老股的方式，获得国际米兰俱乐部约70%的股份。
而这样的来自中国土豪的格价对于体育产业来说早已见怪不怪。合力万盛800万欧元入股荷甲海牙、星辉互动6000多万欧元入股西甲皇家西班牙人、莱德斯700万欧元入股法甲索肖、华人文化和中信资本4亿美元入股英超曼彻斯特城……中国资本在国际赛场上确实是“无处不在”。
中国公司投资大盘点
2014年7月，合力万盛与海牙俱乐部达成收购协议，合力万盛收购海牙队98%的股份，海牙市政府和海牙球迷团队各持1%。成立于2008年的合力万盛此前涉足过诸多体育赛事。2011年，该公司将意大利超级杯带到了中国。
2015年1月，万达集团宣布出资4500万欧元购买马德里竞技足球俱乐部20%股份，并进入俱乐部董事会，这是中国企业首次投资欧洲顶级足球俱乐部。下一步双方将合建青训中心，在中国建设3所足校。
而有的公司介入足球俱乐部更看重的是其背后的资源。2015年，专营LED照明的香港德普科技以5900万港币收购法国俱乐部索肖，希望通过球场照明效果推广公司产品。
更值得注意的是黎瑞刚领军的华人文化。自2009年成立至今，华人文化在体育产业领域开疆拓土，已形成一幅蔚为壮观的足球投资版图。
2015年12月1日，华人文化控股集团与中信资本宣布以4亿美元的价格入股英超曼城俱乐部大股东城市足球集团，占13%股份。同时，华人文化董事长黎瑞刚成为城市足球集团董事会七名成员之一。城市足球集团是曼城俱乐部100%的控股股东。
这与其在国内布局相得益彰。去年5月，华人文化控股的体奥动力拿下中国之队未来4年的媒体版权；9月，体奥动力以80亿元的天价拿下中超未来5年的独家版权；10月，华人文化入股中国大学生校园足球联赛独家运营方优势传媒。截至目前，华人文化已经拥有了中超联赛全媒体全球独家转播权、中国之队全媒体全球独家转播权、中国大学生足球联赛、世俱杯以及德国甲级联赛等核心赛事资源。
看重背后资源
这一年，市场对于体育产业的关注达到的空前的热度。体育IP遭到哄抢，价格水涨船高。而中国资本纷纷境外砸钱的意图其实也非常明确。
黎瑞刚曾在专访中告诉腾讯科技，他认为中国体育产业缺少的是运营体系。“我们投资英国曼城队也是这个概念，投了它以后，我就拿到一个国际一线的足球俱乐部的整体运营体系。”另一方面则是训练自己的团队。
而在王健林眼中，“训练自己的团队”格外重要。只有做了股东，才有发言权。他的目的不是控股，而是为那些在欧洲训练的青少年提供更多的上升通道，“只有你投资俱乐部了，俱乐部才会真正关心你，才会真正好好培养你，给你提供更多比赛的机会。”
而事实上万达与马竞的协议也是奔着这个目标去的：按照约定，万达入股后，马德里竞技俱乐部将完成五项承诺：一、将出台专门针对中国青少年的培训方案，全力支持中国青少年足球人才留学；二、万达和马德里竞技各出50%投资3000万欧元在马德里新建青训中心，为更多的中国青少年球员提供更好的训练条件；三、万达将与马德里竞技合作在中国开办3所足球学校；四、从万达赞助留学西班牙的青少年足球人才中选拔优秀球员进入马德里竞技的一、二线队踢球；五、每年邀请马德里竞技到中国打比赛，将欧洲先进的足球训练和比赛经验带到中国。
万达选择马竞，王健林坦言价格因素和过往合作的经验，以及对中国足球的期望是主要原因。
当然，还有一个重要原因是中国企业的国际化。入股国际球队所带来的品牌露出和影响力无疑也是助力企业国际化的。“并购国际米兰是苏宁国际化发展的一个重要组成部分。”苏宁董事长张近东在今日的媒体沟通会上表示。