The arrogance of the Naruto: Japan TV money from anime to be soft-Naruto, Japan anime-IT information
Why Japan domestic only TV Tokyo response when major events occur most slowly, and the advertising is advertising, which broadcast animation broadcast animation?
The reason is simple: the television programme production costs in Tokyo is Japan's five private television stations at least, can save a number of money-making ideas, advertising and animation for broadcast TV Tokyo has insisted on firmly.
In his annual report published in TV Tokyo holdings, TV Tokyo last year (in April last year to March this year) animations created a lot of profits compared to last fiscal year, an increase of 102%.
In TV Tokyo animation, Naruto is the best selling, and make most of the watches is the monster.
TV Tokyo holdings animation business sales increased 74.4% 14.423 billion yen this fiscal year, gross profit 4.889 billion yen compared with the previous fiscal year 102%, and animation businesses contribute to the overall sales of the Group's sales of 10%, of the Group's overall gross profit gross profit 70%, said the animation business has become the most important core business of TV Tokyo .
Specific to the animation work, last year's theatrical version of the Naruto animation as well as sales in overseas markets such as China Games, animation copyright turn Naruto into the annual TV Tokyo animation work by sales, followed by the monster watches, silver spirit and the King of games ', ' Pokemon '.
TV Tokyo animation business profits that have contributed most of the monster watches, began last year in the United States aired this year is expected to break into the European market. Although the monster watches work time is long, but for now is a huge cash cow for TV Tokyo.
Sales in the preceding five animation
Naruto
Monster watches
Silver soul
Game King
Pokemon
Gross profit in the preceding five animation
Monster watches
Naruto
Pokemon
Silver soul
Game King
《火影忍者》霸气：日本电视台靠动漫赚钱到手软 - 火影忍者,日本动漫 - IT资讯
为什么在日本国内发生重大事件时只有东京电视台反应最慢，该播广告播广告，该播动画播动画？
原因很简单：东京电视台给节目的制作费用是日本五家民营电视台当中最少的，本着能省就省多赚钱的思路，东京电视台才在广告和动画播出方面坚持不动摇。
而在东京电视台控股公布的年度财报中，东京电视台去年一年（去年4月到今年3月）动画相关事务产生了大量的利润相较于上一财年增加了102%。
在东京电视台的动画当中，卖的最好的是火影忍者，而赚的最多的则是《妖怪手表》。
东京电视台控股动画业务本财年的销售额增加74.4%达到144亿2300万日元，毛利润48亿8900万日元比上一财年增加102%，而动画业务贡献的销售额占到集团总体销售额的10%，毛利润占到集团整体毛利润的7成左右，可以说动画业务已经成为东京电视台最重要的核心业务。
具体到动画作品方面，《火影忍者》去年的剧场版动画以及向中国等海外市场销售游戏、动画版权让火影忍者成为年度东京电视台销售额最高的动画作品，其次是《妖怪手表》、《银魂》、《游戏王》、《口袋妖怪》。
而给东京电视台动画业务贡献最多利润的是《妖怪手表》，去年已经开始在美国地区播出，今年预计要进军欧洲市场。尽管《妖怪手表》作品时间已经比较长，但现在对于东京电视台来说还是一棵硕大的摇钱树。
销售额前五动画
火影忍者
妖怪手表
银魂
游戏王
口袋妖怪
毛利润前五动画
妖怪手表
火影忍者
口袋妖怪
银魂
游戏王