If multicast is still alive ... ...-fast play, Wang Xin-IT information
Do not know since when, we used to video sites to watch TV programs, used to pay full member of mode cancel video ads, watch the latest films, used to seeing all the major video sites made the play, and looking forward to the next one. Now you, if there will be a moment when they were known as the "artifact" fast play?
That time speed unhappy, proliferation of Internet piracy, various types of video aggregator, grab a handful, or even live TV software can also be used free to watch; usually listening to music a software enough, we use depends on personal preference; homemade play little at that time, the show can still see genuine updates in a timely manner, this is the Robin Hood of the Internet era. Fast play using its own P2P advantages and ball game, quickly became one of the typical signs of the times. Therefore, fast play blocked, also means an era officially ended. Netizens anger and injustice, we will soon have their own new love. Fast play sink into the history, never going a little Pan spray.
Today, fast play versus Shenzhen supervision Bureau in the Guangdong High Court trial (now closed), although the case has not yet been sentenced, but the broadcast of the trial would have been silent for a long time again returned to public view. Today I do not talk in the case, and who is right and who is wrong in the unicast case, talk only if the broadcast is not dead, now what will happen?
Since assuming sowing death, nature would also like to know why fast play dead.
When fast play there are two big issues, the dissemination of pornographic information, the second is the transmission of pirated content. Both of these problems is almost fast play Achilles ' heel.
Fast play can play pornographic information in that year was an open secret, so when fast play is "Otaku artifact" label. Once netizens described the fast play, "it is a way for people to delete again, delete under" software. Today, porn continues to be a major tool in attracting Internet users, more flooding this situation a few years ago, there are a lot of inappropriate content on the Web site, and the quickest means to reach out to these sites is fast play, a long time, users get fast play and sexual content draw an equals sign , also on that side under the above, delete.
Fast play later introduced cloud hosting, radar scan to map search features such as video, although these features not related to sex, but opened the door for pornographic content, almost porn became readily available resources. Finally, wantonly drag racing's fast play and did not become a safe haven for sexually explicit information.
On April 13, 2014, the national "anti-pornography" Office and other departments issued on carrying out the special action of combating online porn information notice. On April 16, the broadcast announced soon, qvod server shuts down, stops technology based video on demand and download clean up vulgar, piracy-related content. On April 23, the Shenzhen Municipal Public Security Bureau official investigation fast play about suspected of spreading pornographic information. On May 15, the national anti-pornography Office bulletin, broadcast company spreading pornographic information, in serious acts alleged to constitute a crime.
In terms of pirated and broadcast the same sleaze . From 2012, the China Film Group, Tencent, Sohu, music video, youku and many other anti-piracy Union members began reporting fast play. At that time, as the network of evidence more than planting more than 500 works, on December 27, 2013, the National Copyright Council was going to broadcast of music depending on the case of the right of communication to the punishment, ordered to fast play rectification, requires fast seeding delete violation of music video, while YouTube video platform, Tencent and other works of content and links.
On November 13, 2013, youku potato group, Tencent, Sohu video video, music video network, the China film Copyright Association (MPA), the United States Association of film, Wanda films jointly launched "China Internet video anti-piracy operation", directed to the broadcast networks, such as video piracy and acts of hotlinking, and billions in claims.
Throughout the broadcast development, could not escape the shadow of piracy, then fast play beginning, all pirated content sites ever done to install extension, and concentrate on "technology" fast play most of the video content from the warez sites. Affected by this, fast play in just four years later, became the first player of national market share in September 2012, fast play total installed capacity of more than 300 million, in June, only about 580 million Chinese Internet users.
From the above we can see that the fast play when hot, with more "advantages", if the fast play enough to survive, you need to completely cut out the cancer. Just as fast as broadcasting, said in a statement, fast play start next business model transition, transition from technical to the original copyrighted content .
Fast play for three at the time of preparation: the first is to buy the video class domain name; the second is to sail to search and broadcast entertainment involved pirated content all of the wind vane technology shield; the third is a future investment of no less than 100 million Yuan a year to buy copyrights, no less than 30 million investment to encourage domestic innovation of micro-dramas.
For users, greatest feeling at that time should be spent sowing because planting was suspended based on fast planting technology of video-on-demand and downloading, shut down the server, almost a pure player . However, pure player, most users do not need.
If broadcast live, will have to say goodbye to cheap, pirated content, then the "ex" soon after sowing what attract 300 million users to continue using it ? Purchase copyrighted content takes time, investment networks show also takes time. Within a short time, sitting on a 300 million users of fast play the content is significantly shorter, far less than the accumulated resources of the major video sites, fast play will face various video sites to carve up the user's situation. Therefore, fast play and if you want to survive, probably will decline rapidly, after all, "pillar industries" has been eliminated .
Aside aside, we'll see fast play user experience . With had fast broadcast of users, must encountered had following several situation, a is download fast broadcast Hou desktop Shang suddenly appeared has many new software, and new icon (is not everyone are can smooth escaped software bundled); on the, dang fast broadcast in background run Shi, will occupied large broadband, especially in at speed General stay in 2M, and 4M, and 8M of situation Xia, is background of fast broadcast on Internet experience effect is big, if you is and others total with network, and just network within was with had fast broadcast, so you must deep has experience Third ad popups, when you turn on fast play, users will encounter problems appears in the lower-right pop-up ads when people ask how to turn off advertising on the network is also a grab a handful.
If you are an Internet veteran, these problems could be easily avoided by you, but 300 million users, the vast majority of users are not very good at computer software, this means that broadcast experience is actually not a good player. However, in that year, these unfriendly user experience it is one of the main profit fast play.
How, when a lack of content, the bundled software, the permanent background the player software, pop-up advertising, can you use it?
Therefore, fast play a certain sense is the Internet vulgar pornography, pirated content product of entities, fast play and these are symbiotic relationships, if fast play one day, cut down the content was almost destroyed his base. Although the fast play to claim the technology is good at, but in the age of Internet video, you spell is content.
To sum up, if fast play to survive, it is bound to turn over a new leaf, completely from the original character set. Can live till now depends on fast play can attract sufficient capital can create great content, whether through arm hard. ...
But one thing is certain, live fast play, that is not how you go. The end of an era, and not necessarily a good thing.
假如快播还活着…… - 快播,王欣 - IT资讯
不知从何时起，我们习惯在视频网站收看电视节目，习惯了用花钱充会员的方式取消视频广告，观看最新影片，习惯了看各大视频网站的自制剧，并期待下一部。如今的你，是否还会在某个瞬间想起当年被称为“看片神器”的快播？
那个时候我们的网速不快，网上盗版内容泛滥，各种类型的视频聚合器一抓一把，甚至电视直播也可以用软件随意观看；平时听音乐一个软件足以，大家用哪款全凭个人喜好；那个时候自制剧很少，美剧还能及时看到正版更新，这是中国互联网的草莽并起时代。而快播利用自身的P2P优势和擦边球打法，迅速成为了这个时代的典型标志之一。因此，当年快播被查封，也意味着一个时代正式落幕。网民们悲愤也好，不平也罢，大家很快就有了自己的新欢。快播沉入历史长河中，再也泛不起一丝浪花。
今日，快播诉深圳监督局案在广东高院开庭审理（现已结束），虽然目前该案暂未宣判，但是此次庭审将已经沉寂许久的快播再度拉回到大众视野。今天笔者不和大家讨论此次案件以及快播案中谁对谁错，只聊聊如果快播未死，现在将会怎样？
既然假定快播未死，自然也要知道快播为啥死。
当年的快播主要存在两大问题，一是传播淫秽色情信息，二是传播盗版侵权内容。这两大问题几乎是快播的致命伤。
快播可以播放淫秽色情信息在当年几乎是一个公开的秘密，因此当年快播有着“宅男神器”的名号。曾经有网友这样形容快播，“它是一种让人删了又下，下了又删”的软件。时至今日，色情仍然是吸引网民的一大利器，这种情况在几年前更加泛滥，当时网络上存在着大量不良内容网站，而接触这些网站的最快手段就是快播，时间长了，网友渐渐将快播和色情内容画上了等号，也就出现了上面那种一边下，一边删的情况。
后来快播推出了云寄存、雷达扫描、以图搜视频等功能，虽然说这些功能与色情无关，但却是给色情内容传播大开方便之门，几乎让色情影片变成了唾手可得的资源。最后，肆意飙车的快播并没有成为淫秽色情信息的避风港。
2014年4月13日，全国“扫黄打非”办公室等部门发布《关于开展打击网上淫秽色情信息专项行动的公告》。4月16日，快播宣布，将关闭qvod服务器，停止基于快播技术的视频点播和下载，清理低俗、涉盗版内容。4月23日，深圳市公安局正式调查快播涉嫌传播淫秽信息一事。5月15日，全国扫黄打非办公室通报，快播公司传播淫秽色情信息情节严重，行为涉嫌构成犯罪。
在盗版侵权方面，快播同样劣迹斑斑。从2012年起，中影集团、腾讯、搜狐、乐视、优酷等多家反盗版联盟成员开始举报快播。当时，乐视网就取证了快播500余部侵权作品，2013年12月27日，国家版权局就快播侵犯乐视传播权一案做出处罚，责令快播整改，同时要求快播删除侵犯乐视、优酷、腾讯等视频平台的内容作品及链接。
2013年11月13日，优酷土豆集团、搜狐视频、腾讯视频、乐视网、中国电影著作权协会(MPA)、美国电影协会、万达影业等联合发起“中国网络视频反盗版联合行动”，矛头直指快播等网络视频盗版和盗链行为，并提出上亿元的赔偿要求。
纵观快播发展过程，几乎摆脱不了盗版的影子，当年快播刚起步时，就曾经在各个盗版内容网站做过安装推广，而专心做“技术”的快播大部分视频内容来自这些盗版网站。受此影响，快播在问世短短四年后，成为了全国市场占有量第一的播放器，2012年9月，快播的总安装量更是达到了3亿，同年6月份，中国网民只有5.8亿左右。
从上面我们可以看出，快播当年火爆，凭借的多是内容“优势”，假如快播更够活下来，就需要彻底砍掉这些毒瘤。正如当年快播在公告中说的那样，快播接下来将全面启动商业模式全面转型，从技术转型原创正版内容。
当时的快播做了三方面的准备：第一是购买了影视类域名；第二是把云帆搜索和快播娱乐风向标中的涉盗版内容全部技术屏蔽；第三是未来一年投资不低于1亿元购买版权、不低于3000万投入支持国内微剧创新。
对于用户，当时最大的感受应该是快播废了，因为快播暂停了基于快播技术的视频点播和下载，关闭了服务器，几乎变成了一个纯粹的播放器。然而纯粹的播放器，大多数用户并不需要。
假如快播活下来，势必要和低俗、盗版内容说再见，那么“从良”后的快播还拿什么吸引3亿用户继续用下去？购买版权内容需要时间，投资网络剧更需要时间。短时间内，坐拥3亿用户的快播在内容方面存在明显短板，远远不及长期积累资源的各大视频网站，快播将面临被各大视频网站瓜分用户的局面。因此，快播如果要活下来，可能还是会迅速走向衰落，毕竟“支柱产业”已经被干掉了。
抛开内容不谈，我们再来看看快播的用户体验。用过快播的网友，一定遇到过下面几种情况，一是下载快播后桌面上突然出现了很多新软件、新图标（并不是每个人都能顺利躲过软件捆绑）；另一方面，当快播在后台运行时，将占用大量宽带，特别是在当时网速普遍停留在2M、4M、8M的情况下，正在后台的快播对上网体验影响很大，如果你是和他人共用网络，又正巧网络内有人用过快播，那么你一定深有体会；第三是广告弹窗，当开启快播时，用户也会遇到右下角出现弹窗广告的问题，当时在网络上咨询如何关闭快播广告的人也是一抓一把。
如果你是互联网老鸟，上面这些问题可能会被你轻松躲过，然而在3亿用户中，绝大多数网友并不十分擅长电脑软件，这就意味着快播实际上并不是一款体验太优秀的播放器。然而，在当年，这些不够友好的用户体验恰恰是快播的主要盈利方式之一。
试问，当一款内容匮乏、捆绑软件、常驻后台、有弹窗广告的播放器软件，你会用吗？
因此，快播一定意义上是网络低俗色情、盗版内容实体化的产物，快播和这些内容是共生共存的关系，假设说快播有一天砍掉了这些内容，几乎等于毁掉了自己的根基。虽然快播声称自己以技术见长，但在网络视频时代，大家拼的就是内容。
综上所述，假如说快播活下来，注定将洗心革面，完全脱离原来的角色设定。能不能活到现在还要看快播能否吸引到足够的资本，能否打造出优秀的内容，能否顺利度过断臂之难…
不过有一点可以肯定，活下来的快播，一定不是你当初倾心的那个。一个时代的结束，未必不是一件好事。