Taobao creation exploration camps: experience and let you try a chopped hand Buy+-Taobao creations section, buy+,VR-IT information
After following the double 11, Taobao again to create a Festival--based on the shopping Taobao creations section, but unlike the creations section on innovation, individuality, quality, achieve quality products, marketing-driven. Taobao's first creation Festival will be officially opened tomorrow, July 22-July 24 for three days, at the Shanghai World Expo exhibition, Taobao today invited the media to advance exploration camp creation section, below with small creation Festival of black technology.
"Taobao creation Festival" is divided into three plates t, a, o, respectively t (Technology of science and technology), and a (Art art), o (original Originality) three themes, small straight t-plates, of course. The creation Festival's highest-profile product is the Buy+ virtual shopping, I think many people have seen this product before the concept video, VR helmet on, you will be able to go into a virtual reality shopping malls to buy buy buy, Taobao's ultimate goal is to give people the "defeat."
Not much said straight to the point, each of the Taobao media experienced a Buy+, the whole process for about 10 minutes or so. Taobao's description of the Buy+ is: grab a VR helmet, immediately in front of fantastic shopping scene: robot guide "light rain" gently helping you to buy goods package in your hands, to 360 degree blind appreciate, click for details, immediately before Super model catwalk shows you wearing matching ... ... So what is the real-life experience of how? Small series of experiences after the feeling is, Taobao did they describe it.
Buy+ using the VR device is HTC Vive, because the Interior is required to scan and handle, HTC Vive is now the only devices that meet the criteria. Makes author surprise of is, while experience of 3 bit media friends (in different room) is can through headphones mutual communication chat of, you also can in virtual mall in the see other (certainly, will with cartoon characters instead of), and shopping guide "rain" is reality remote online, is not robot, can with its for Exchange, can said this completely simulation has real Mall in the of interactive scene.
Buy+ uses the most VR gaming using "Teleport" feature to help users in a virtual walk in the Mall, you can select your favorite items (we experience here is underwear ... ... ) To hold in your hand, 360-degree view, click on the view details option, middle of the mall will be a super model catwalk on the stage to show the lingerie, fancy goods can choose to put it into the shopping cart, and then proceed to checkout. It is worth mentioning that, but many readers may wonder whether the Vertigo problems, no need to worry about, because the experience body image exactly the same action, therefore does not have a "motion".
So how do we Buy+? Small point of view is promising, but universal will take time. First, currently Buy+ also obviously is a not completed products, above of experience introduced almost has its currently of all function, this is this times experience time so of short of reasons one of; II is Buy+ can universal depends on VR can universal, and currently of VR products still also in early stage, does not mature, for example in Buy+ in the carefully view commodity Shi has is obviously of particles sense, will great of effect experience, addition VR products price high, and threshold high is pendulum in its before of problem. Of course, with the development of science and technology, I believe that these problems will be resolved, or when will completely change the way people shop Taobao.
Above is the play Buy+ first experience of Taobao creations section, but creation section, certainly not Buy+. T plate almost was VR Chang, global of mainstream VR manufacturers all scene, including HTC Vive, and Samsung and many VR hard set, and software manufacturers, worth a mention of is rather mystery of abroad AR manufacturers Magic Leap this times also will came to Buy+, opened they of first China of Brigade, addition also has no machine, and alone round motorcycle, and naked 3D TV, manufacturers, Microsoft the also appeared the exhibition, regrets of is they does not brings Hololens, Asking staff to know that it is because the environment does not meet the ideal conditions.
Here is the Taobao creations section of some of the participating manufacturers and equipment:
淘宝造物节探营：体验让你痛快剁手的Buy+ - 淘宝造物节,buy+,VR - IT资讯
继双11之后，淘宝再次打造了一个以购物为核心的节日——淘宝造物节，但不同的是造物节依靠创新、个性、高质量，实现优质产品、内容营销驱动。淘宝的首届造物节将于明天正式开幕，持续7月22日-7月24日三天，地点在上海世博展览馆，今天下午淘宝邀请媒体对造物节进行了提前探营，下面就跟着小编看看造物节上的黑科技吧。
“淘宝造物节”分为T、A、O三个板块，分别围绕T(Technology科技)、A(Art艺术)、O(Originality原创力)三个主题，小编当然是直奔T板块了。此次造物节上最引人瞩目的产品便是虚拟购物技术Buy+，相信不少人应该看过之前该产品的概念视频，带上VR头盔，你就能走进虚拟现实中的商场买买买，淘宝的最终目的就是让人们“败家”。
话不多说直奔主题，此次淘宝安排媒体每人体验了一次Buy+，整个过程大约10分钟左右。淘宝对Buy+的描述是：带上VR头盔，眼前立刻出现梦幻般的购物景象：机器人导购“小雨”温柔地帮助你选购商品；将包拿在手中，就能360度无死角欣赏，点击查看详情，眼前立刻出现超模T台秀向你展示穿戴搭配......那么真实体验如何呢？小编体验过后的感觉是，淘宝确实做到了他们描述的那样。
Buy+使用的VR设备是HTC Vive，因为需要用到室内扫描和手柄，HTC Vive是现在满足该条件的唯一设备。令笔者惊喜的是，同时体验的3位媒体朋友（在不同房间）是可以通过耳机相互沟通聊天的，你也能够在虚拟商城中看到对方(当然，会用卡通人物代替)，并且导购“小雨”也是真人远程在线，并非机器人，可以同其进行交流，可以说这完全模拟了真实商场中的互动场景。
Buy+采用了时下大多数VR游戏使用的“瞬移”功能帮助用户在虚拟商场中行走，你可以选中喜欢的商品（这里我们体验的是内衣……）将其拿在手中，进行360度观看，点击查看详情选项，商场中间的舞台上就会有超模走秀对该内衣进行展示，看中商品后可以选择放进购物车，然后进行结账。值得一提的是，很多读者可能会好奇是否眩晕的问题，这个则完全不用担心，因为这种体验身体行动跟图像完全一致的，因此丝毫不会产生“晕动症”现象。
那么Buy+到底如何呢？小编的观点是前途无量，但普及需要时间。首先，目前Buy+还明显是一个未完成品，上面的体验介绍几乎了其目前的全部功能，这也是本次体验时间如此之短的原因之一；二是Buy+能否普及取决于VR能否普及，而目前的VR产品仍然还处于早期阶段，并不成熟，例如在Buy+中仔细查看商品时有很明显的颗粒感，会极大的影响体验，另外VR产品售价高、门槛高也是摆在其面前的难题。当然，随着科技的发展，相信上述问题终将得到解决，到时或将彻底改变人们逛淘宝的方式。
以上就是此次淘宝造物节重头戏Buy+的初体验，但造物节当然不只是Buy+。T板块几乎被VR包场，全球的主流VR厂商悉数到场，包括HTC Vive、三星以及众多VR硬设、软件厂商，值得一提的是颇为神秘的国外AR厂商Magic Leap本次也将来到Buy+，开启他们的首次中国之旅，另外还有无人机、独轮摩托车、裸眼3D电视等厂商，微软此次也现身该展会，遗憾的是他们并未带来Hololens，询问工作人员得知是由于环境未达到理想条件。
下面是此次淘宝造物节的一些参会厂商及设备：