Twitter if sold, Microsoft will do buyers? -Twitter, social networks-IT information
And upcoming events that have taken place today, Taylor broke up with shook Sen,iPhone7 will tonight's official release, PS4 Neo to make it lively in the early hours. And almost all the media is paying attention to this event. Mold mildew concern and shaken Sen love when new device, iPhone launch, and PS4, Twitter is about to meet on Thursday to discuss the future direction of development.
This is not a pleasant meeting, falling stock prices and continued losses made after the social media in the failed attempt to transition, it is necessary to reconsider the future of Twitter. Mentioned here in the future, possibly including selling the company. Since a few months, rumors about Twitter will be bought.
What happened to Twitter
Many people on July Instagram on time line Shang of changes and top Department that a article and Snapchat competition of live channel have discontent, this in must degree Shang completely damage has past user using Instagram of habits, but such of practices except let user attempts to new of live function, let user in application in the stay of time more long; and according to for different user of algorithm generated of time line also let user more early see correlation high of pictures, attract user continued browse, To some extent increase user stickiness. Instagram for social media and Twitter, both seeking to profit and increase user stickiness, from a certain point of view is the same, but Twitter in addition to purchase Periscope does not add too much to the timeline of the algorithm.
Twitter compared to other popular social networking sites has a lot of different Twitter wanted information from all users full reciprocity in the space of circulation and want users to be able to read the "now" latest news, whether it is celebrity gossip or news. Therefore even in 2012 and now of the profitability of the company in search of a new Twitter feature on changes and extensions, but in addition to the live broadcast, the gallery upload as well as short video has significant improvements, not the information itself and "surgical" big change. Twitter still adhere to the timeline time in 2016, but with a "when you leave" featured Tweets. But even if Twitter can follow their own rules in the message flow, does not mean that this practice can be accepted by the market.
People believe 2016 media for new platforms of the era has passed, it is reshaping the media brand, when renewed brand value, this is linked to Twitter, "anyone can be a reporter," runs counter to the ideal. But what cannot be denied is, Twitter still has an insurmountable advantage on the effectiveness of the dissemination of information, unless the social media there is no user activity. But Twitter development platform but limits the development of their own about this unprofitable, now to the point of even want to sell the company.
Social media's biggest value is user content of the show value benefit another user, but social media platform value but not into money, it takes money to maintain.
Twitter do
Moreover, there is no private groups, and Twitter is suffering from a network of anonymous allegations of verbal violence. This I believe many Chinese Twitter users are very familiar with. But these are problems that Twitter functionality, as long as the high-level decisions, this functionality can be achieved. In addition to functional problems, Twitter needs to look for sources of funding are now faces a big mountain.
Currently most widely used are: Twitter will sell the company. As early as last month, already has media guessing who will be the platform for the next buyer. But first to make sure the question is: how much money Twitter sells?
Recode the well-known media themselves according to Twitter's stocks as well as a recent Linkedin estimates the selling price, finally concluded that the price is: $ 18 billion. Twitter recent retrenchment also let some industry insiders believe this is one of the companies reduced their selling price. Now, Twitter has about 3,680 employees.
Some people think that Microsoft will take over Twitter, but this is probably the most dubious speculation. Microsoft to 26.8 billion dollars full cash acquisition Linkedin zhihou, according to Bloomberg reported, this pen money with off has Microsoft cash deposits of near 1/3, so even Microsoft used "stock + cash" of way acquisition, on Microsoft, remains once "bleeding"; addition for to big customer mainly of Microsoft,, has career talent data Linkedin of value to far above information mixed of Twitter, so Microsoft sold acquisition Twitter meaning is unlikely to.
Veterans also said, Facebook Twitter is likely to be bought, but today, the company launched a Twitter conversation on string functions similar to functions, which could signal a Facebook hopes to carve up Twitter.
Twitter can also choose to sell part of their business. Like MoPub, Vine and Fabric, for the size of the company to become more sophisticated, and the company is still in the hands of CEO Jack Dorsey.
In addition, the Twitter approach can also look for investor funds. Twitter individual shareholders now hold bigger shares of the company's co-founder Ev Williams, another four men are members of the Saudi royal family Alwaleed Bin Talal, the Los Angeles Clippers boss Steve Ballmer, Jack Dorsey, Benchmark partner Peter Fenton.
Now before the Twitter way and many, but the social media will go in the future, and will not be known until after tomorrow's meeting.
Twitter若出售，
微软会接盘吗？ - Twitter,社交网络 - IT资讯
今天已经发生的和即将发生的大事都不少，泰勒和抖森分手、iPhone7即将在今晚正式发布、而PS4 Neo也要在凌晨凑个热闹。而几乎所有媒体也都在关注这三件大事。而就在人们关心霉霉和抖森的恋情、iPhone发布会以及PS4新设备的时候，Twitter即将在周四召开会议，讨论未来的发展方向。
这注定不是一次愉快的会议，股价的不断下跌，业绩持续亏损让这家社交媒体在尝试转型未果之后，有必要重新考虑一下Twitter的未来。而这里提到的未来，甚至有可能包括卖掉这家公司。数个月以来，Twitter将被收购的相关传闻甚嚣尘上。
Twitter到底怎么了
很多人对7月份Instagram对时间线上的改动以及顶部那一条与Snapchat竞争的直播通道抱有不满，这在一定程度上完全破坏了以往用户使用Instagram的习惯，但是这样的做法除了让用户尝试新的直播功能，让用户在应用中停留的时间更长；并且根据针对不同用户的算法生成的时间线也让用户更早看到相关性高的图片，吸引用户持续浏览，一定程度上增加了用户的黏性。Twitter和Instagram同为社交媒体，两者寻求盈利并增加用户黏性的方式从某种角度上而言是一样的，但Twitter除了收购Periscope之外并未在时间线上增加过分的算法。
Twitter相比现在其他的热门社交网站有着很大的不同，Twitter希望所有用户的信息在完全对等的空间中流通、希望用户能阅读到“现在”的最新消息，不论是名人闲话还是重大新闻。因此即便在2012年到现在这家公司为了寻求新的盈利点而对Twitter进行了功能上的改动和扩展，但除了在直播、图库上传数量以及短视频上有着显著的改进之外，对信息流本身并没有进行“手术式”的大改。Twitter在2016年仍然坚持时间线的时效性，只是多了个“在你离开时”的精选推文。但即便Twitter能够严格遵循自己在消息流通性上的法则，也不意味着这种做法能够被市场所接受。
有人认为2016年媒体争夺新平台的时代已经过去，现在是重塑媒体品牌，重新发挥品牌价值的时候，这也与Twitter“人人都能成为记者”的理想背道而驰。不过不能否认的是，Twitter在信息传播的时效性上仍有着不可逾越的优势，除非这个社交媒体没有用户活动。但Twitter只开发平台但不盈利的问题的确限制了自己的发展，现在已经到了甚至要卖掉公司的地步。
社交媒体最大的价值在于用户展现的内容价值让另一个用户受益，但社交媒体本身的平台价值却无法变成金钱，反而需要金钱来维持。
Twitter该怎么办
此外，没有私密群组功能，并且完全匿名化的Twitter也正遭受着网络语言暴力的指控。这一点相信不少使用中文推特的用户非常熟悉。不过这些都是Twitter功能上的问题，只要高层决定，这项功能就能实现。因此除了功能上的问题，寻找资金来源才是目前Twitter需要面对的一座大山。
目前最广泛的说法是：Twitter会出售公司。早在上个月就已经有媒体猜测谁会是这家平台的下一任买家了。不过首先要搞清楚的问题是：Twitter能卖出去多少钱？
知名媒体Recode给出了自己根据Twitter的股票以及近期Linkedin出售的价格做出了估算，最后得出的价格是：180亿美元。而Twitter最近的裁员行动也让一部分业内人士认为这是公司缩减自身卖价的方式之一。目前，Twitter拥有3680名员工。
有人认为微软会接手Twitter，但这或许是最不靠谱的猜测。微软以268亿美元全现金收购Linkedin之后，根据彭博报道，这笔钱用掉了微软现金存款的近1/3，因此即便微软采用“股票+现金”的方式收购，对微软而言仍是一次“大出血”；另外对于以大客户为主的微软而言，拥有职业人才数据Linkedin的价值要远高于信息混杂的Twitter，因此微软出售收购Twitter意义不大。
也有资深人士表示，Facebook很有可能将Twitter买下，但就在今天，公司推出了与Twitter上对话串功能相似的功能，这有可能是Facebook希望瓜分Twitter的信号。
Twitter也可以选择出售自己的部分业务。比如MoPub、Vine以及Fabric，让公司的体积变得更精巧，并且公司也仍会在CEO杰克·多西的手中。
另外，Twitter还可以通过寻找投资人的方式落实资金。现在Twitter的个人股东中，持有做大股份的是公司的联合创始人Ev Williams，另外四人分别是沙特皇室成员Alwaleed Bin Talal、洛杉矶快船队老板史蒂夫·鲍尔默、杰克·多西、Benchmark合伙人Peter Fenton。
目前摆在Twitter面前的路并不少，但这家社交媒体的未来将会何去何从，还是要等到明天的会议之后才能知晓。