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published in(发表于) 2016/9/23 9:27:21
Listed companies to make money by broadcasting? The company 200 million Yuan,

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Listed companies to make money by broadcasting? The company set on 200 million live-listed-IT information

On September 22, Kunlun worldwide on 21st announcement of listed company, its wholly-owned subsidiary Queensland Connaught WINS exhibition to be held by Beijing honey Bollywood network technology limited (hereinafter referred to as honey-Bollywood) Letter to the jiaxing 3% equity transfer, reflecting is the honey of Hollywood's products.


It is understood that the Kunlun participated worldwide in January 2016, reflecting the A+ round of financing invested 68 million Yuan, accounting for 18% a share, reflecting valuation of 378 million Yuan. Company 18% transferred to subsidiary Queensland Nobel win shows. Reflecting after multiple rounds of financing, Quentin Nobel win shows the dilution to 13.23%. The 3% venture, the trading price of 210 million Yuan. According to calculations, just 8 months, reflecting the current valuation has risen to 7 billion yuan, and Kunlun worldwide cash 195 million Yuan.

Is also to mention, invested in the purple glow of reflected ventures also invested the remaining broadcast business: stop live and Mo Mo.

Listed companies? Game companies? Investment company!

Games started, developed a variety of famous hand travel products in the industry, worldwide are no longer rigidly Kunlun "just playing games is a success of listed companies." On January 21, 2015, the Kunlun worldwide listed on the Shenzhen Stock Exchange, log in gem. Seems that is listed at the moment, Kunlun worldwide quietly turned an investment company.

From the listed so far, Kunlun worldwide have layouts of more than 4 billion yuan in investment, including Unicorn enterprise. Following investment community put together as of September, Kunlun worldwide investment layout.

Seen from the figure, Kunlun worldwide total of 24 companies, including a round of projects 9, b round of project 10, 6 financial enterprises, 3 social enterprise, 2 local enterprises. This judgment, Kunlun worldwide most of the focus is on the maturity of the project.

Also of note is that 5 6 financial enterprise in 2015, all financing; 3 social enterprise, coupled with the Saints belong to culture and entertainment in the field of culture, and 4 total investment in 2016. As can be seen, Kunlun worldwide investment direction from 2015 to focus on the financial sector through 2016 years, focus on culture, entertainment, and 2016 is a cultural entertainment during the great eruption, Kunlun Web layouts are also in this area means that an accurate judgment of the situation of the company.

In terms of games, removing invested outside of a gaming company, Kunlun worldwide also successfully won many of the top IP resources, such as angry birds.

Spent so much money on investment, Zhou Yahui Kunlun worldwide and there is no performance loss. It is understood that the company's annual net profit growth of more than 20%. In 2015, the company's net profit was 405 million Yuan, compared with growth of 24.14% and 165.11% growth in total assets, reached 3.89 billion yuan. 2016 company made a net profit of 244 million yuan in the first half, compared with growth of 25.22%.

Listed companies make money by broadcasting?

Besides Kunlun worldwide live on the layout outside of this line, there are some listed companies are also investing in acquisitions, establishment of subsidiaries, developed broadcast products, such as a way to enter the Live area.

September 2015 launched Mo Mo Mo Mo live and you live. According to Mo Mo reported first quarter of 2016, video service revenue of $ 15.6 million, occupying the company's total revenues of nearly 1/3.

In March 2015, song performing live with a $ 2.6 billion acquisition platform "six rooms". August 2016, song performing arts releases 2016.5 annual report, report, song performing arts revenues 1.186 billion yuan in the first half, 106.96% from the net profit of 432 million Yuan, up 56.09%. Among them, the six rooms of the revenues up to 522 million Yuan, song performing arts 4 main business revenue first.

September 2016 bus posted online for six months, revenues of 227 million Yuan, representing a growth of 350.78%; net income reached 12.1564 million Yuan, representing a growth of 229.69%. Worth noting is that said in the semi-annual report, online LIVE broadcast of its bus is expected to become an important platform for mobile Internet strategy.

Removed more than 2 listed companies, tour and Tencent invested long game Dragon Ball live, which swim long game in November 2015, Dragon Ball live b round of financing, investment of 278 million Yuan; Tencent in December 2014, voted in Dragon Ball live on a round of financing tens of millions of Yuan. In addition, giant also formed their own "Doodle beautiful live" zhe Bao media to create flag TV, media to 130 million capital increase were born live, alfy cartoon in December 2014, live did a round of investment of tens of millions of Yuan.

Conclusion

Broadcast area is the hundred regiments, many broadcasting companies is behind the BAT, listed companies and investment institutions in the back and fighting. In addition, in this market is full of regulatory tightening, money, serious homogeneity, bubbles and chaos and extensive user retention rates low.

Here also have to mention reflecting the rival fighting fish TV. Bucket fish TV has experience had 4 round financing: August 2016, bucket fish c round financing 1.5 billion yuan, by Phoenix capital, and Tencent, and Sequoia Capital China, and Nanshan capital investment; November 2015, get b round financing 100 million dollars, by Tencent, and Sequoia Capital China, and Nanshan capital parameter voted; September 2014, a, round get millions of dollars, by Sequoia Capital China parameter voted; April 2014, completed millions of dollars of angel round financing.

Back the O2O, P2P business war, finally escaped round big reshuffle. For now, the broadcast has not yet come this far. Maybe think about these two issues are also very interesting: live big reshuffle when? Or, live: shuffle can also occur in the area? What do you think?


上市公司要靠直播赚钱?这家公司套现2亿元 - 直播,上市 - IT资讯

9月22日消息,上市公司昆仑万维于21日晚发布公告,其全资子公司昆诺赢展拟将持有的北京蜜莱坞网络科技有限公司(以下称蜜莱坞)的3%股权转让给嘉兴光信,映客是蜜莱坞旗下产品。


据了解,昆仑万维于2016年1月参加了映客的A+轮融资,投资6800万元,占股18%,当时映客估值3.78亿元。其后公司将18%全数转让给子公司昆诺赢展。后映客经多轮融资,昆诺赢展的股权稀释至13.23%。此次3%的股权转让,交易价位2.1亿元。根据计算,短短8个月时间,映客目前估值已上涨至70亿人民币,而昆仑万维套现1.95亿元。

有一点也要提一下,投资过映客的紫辉创投同样也投资了其余直播企业:光圈直播和陌陌。

上市公司?游戏公司?是投资公司!

做游戏起家,开发了多款业内著名的手游产品,昆仑万维不再拘泥于“仅仅是一家做游戏成功了的上市公司”。2015年1月21日,昆仑万维在深圳证券交易所上市,登录创业板。似乎也就是从上市的那一刻起,昆仑万维就悄然摇身变为一家投资公司。

从上市至今,昆仑万维在投资方面已经布局超过40亿元,其中不乏独角兽企业。以下投资界整理了截至9月,昆仑万维的投资布局。

从图上看,昆仑万维共投资24家企业,其中A轮项目9家,B轮项目10家,6家金融类企业,3家社交类企业,2家本地生活类企业。由此可以判断,昆仑万维多数专注的是偏成熟期的项目。

另外值得注意的是,这6家金融企业中有5家全部于2015年获得融资;3家社交类企业,再加上徒子文化均属于文化娱乐这个领域,而这4家全部投资于2016年。因为可以看出,昆仑万维的投资方向从2015年专注金融领域到2016年专注文化娱乐方向,而2016年正是文化娱乐大爆发的时期,昆仑万维布局这个领域也正意味了该公司对局势的准确判断。

在游戏方面,除去投资了一家游戏公司之外,昆仑万维也顺利拿到了许多顶级IP资源,比如愤怒的小鸟。

花这么多钱做投资,周亚辉的昆仑万维并没有出现业绩亏损的状况。据了解,公司年度净利润增速在20%以上。2015年公司净利润为4.05亿元,同比增速24.14%,总资产增速165.11%,规模达到38.9亿元。2016年上半年公司净利润达到2.44亿元,同比增速25.22%。

上市公司靠直播赚钱?

除了昆仑万维在布局直播这条线之外,还有一些上市公司也在以投资收购、成立子公司、开发直播产品等方式进军直播领域。

2015年9月,陌陌推出陌陌直播和哈你直播。根据陌陌财报显示,2016年第一季度,直播服务产生的营收为1560万美元,占据公司全部营收的近1/3。

2015年3月,宋城演艺以26亿人民币收购直播平台“六间房”。2016年8月,宋城演艺发布2016年半年度报告,报告中宋城演艺上半年营收11.86亿元,同期增长106.96%;净利润达4.32亿元,同期增长56.09%。其中,六间房带来的营收高达5.22亿元,成为宋城演艺4大主营业务营收的第一名。

2016年9月,巴士在线发布半年报,实现营收2.27亿元,较上年同期增长350.78%;净利润达1215.64万元,较上年同期增长229.69%。值得注意的是,半年报中表示,巴士在线旗下的LIVE直播有望成为公司移动互联网战略转型的重要平台。

除去以上2家上市公司之外,游久游戏和腾讯都投资了龙珠直播,其中游久游戏于2015年11月参投龙珠直播的B轮融资,投资2.78亿元;腾讯于2014年12月参投了龙珠直播的A轮数千万元融资。另外,巨人网络也成立了自己的“嘟嘟美女直播”,浙报传媒打造了战旗TV,光线传媒以1.3亿元增资呱呱直播,奥飞动漫也于2014年12月A轮投资了么么直播数千万人民币。

结语

直播领域已然是百团大战,许多直播公司的背后都是BAT、上市公司、投资机构在撑腰和厮杀。除此之外,在这个市场里充满的也是监管加严、烧钱、同质化严重、泡沫与乱象丛生、用户留存率低等问题。

在这里也不得不提一下映客的老对手斗鱼TV。斗鱼TV已经经历过4轮融资:2016年8月,斗鱼C轮融资15亿元,由凤凰资本、腾讯、红杉资本中国、南山资本投资;2015年11月,获得B轮融资1亿美元,由腾讯、红杉资本中国、南山资本参投;2014年9月,A轮获得数百万美元,由红杉资本中国参投;2014年4月,完成数百万美元的天使轮融资。

遥想当初O2O、P2P企业大战,最后都逃不过一轮大洗牌。目前来看,直播还未走到这一步。也许想一想这两个问题也很有意思:直播的大洗牌会在什么时候?或者,直播领域也会出现大洗牌吗?你觉得呢?





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