Hooked on Hollywood projects in China, Wang opened 40% rebate offer-IT information
With the temple on the second and 11th successful launch of Shenzhou space ushered China regulars. Space science fiction films, is inseparable from China. From the Chinese element of the gravity, of deliberately avoiding Chinese-made Star Trek through, to help China's rescue of Mars ... ... Hollywood in the struggle of the Chinese market, investment, as well as the story, more and more fascinating.
Of the latest Hollywood blockbuster space travellers (Passengers) to be released during the Christmas season, a popular actor Chris Pratt (Galaxy convoy and Jurassic world hero) and "Cousin" Jennifer Lawrence, staged a scene in the movie space certainly loves, comparable to the space version of the Titanic. The producer of the movie shidifen·hameier (Stephen Hamel), recently told the newspaper said in an exclusive interview with, he is now more and more in China, because it's full of fresh elements. "Dreamer", "love story" is his place in China.
ILP Entertainment film financing company (luocheng entertainment) CEO of lofty (Arthur Gao) moved from Los Angeles to Beijing, he told the newspaper reporters: "China's fast-growing film market, strong capital, is a key factor in attracting Hollywood is increasingly interested in China. ”
Hollywood is stepping up its penetration of the Chinese market participation throughout the production process. Disclose according to high, local time on October 17, when Wanda Wang Jianlin, Chairman of Hollywood in Los Angeles: "If Hollywood projects shooting in Oriental cinema film and TV production base in Qingdao, 40% of the rebates. "This cost by Wanda and Qingdao local government share the responsibility.
Wang also said in the above activities, "in the future we might be able to see more Hollywood film project in China in cooperation with China."
"Now the United States culture too block"
As a veteran Hollywood producer, Hamel is a low profile, the tone humble. At the completion of the space travelers prior to the making of, he participated in the film all I heard growing up--the independence day, ' gravity, ' transformers, ' she ', and so on. These films have a common feature: science fiction.
However, Hamel, sci-fi just gave birth to a scene, science fiction is not about the distant future instead of real life maps. Just from the life of the imagination of science fiction, science fiction is full of emotion--as the space travellers in the Avalon spacecraft Visual spectacle is the show, ultimately with a romantic love story to shake the heart.
"I think this represents the development trend of future films-the original plot. Unlike in the last ten years we have seen a lot of Hollywood, adapted from science fiction script, stereotyped, this tired the audience. , "Hamel said.
Synchronization with the space trip and Hamel's another film produced by of the reproductions, tablets based nu·liweisi plays an intrepid neuroscientists tried to revive due to a car accident family. To end his confrontation at Government-controlled laboratories, even at all science challenge rules.
Keanu Reeves is Hamel's partner, who co-founded and owns a home in Los Angeles Film Company Film. Most of the company's current film project IP concept is completed by Hamel. He himself has been viewed as a "walk in the forefront creating producer". China is one of the sources of his inspiration and imagination.
"Every time I sit on the plane to China, I am very excited and look forward to a journey can bring surprises to me. "Hamel said he's nearly two-year stay in China longer and even more so in the future. Hamel are often spent a month in China, "I like talking to people here, I'm trying to learn Chinese."
"People here love to dream, love stories, there is a great deal of creativity and imagination, this has gradually lost in Hollywood. People just kept repeating, we all became bored. ”
He felt that different creative cultural environment in China and Hollywood, people in pursuit of money and cooperate in order to achieve a just, but to good content and storyline. Precisely Hamel wanted to express. "The only story able to connect people over the past thousands of years like this, rather than money or contracts. "Hamel stressed in a constant" story "two characters.
"Shanghai is the closest to the city of the future, is also one of the places where I can tell a good story. "Hamel to his participation in the production of Kirk Jones's film she, for example," background of the film is set in Los Angeles, but mainly in the Shanghai scene. Director hopes the film's Los Angeles is a ' utopian ', ' exciting ' metropolis, so he borrowed a Shanghai high-rise jungle and skyline. ”
Hamel already and some of China's independent film-makers cooperative, such as the setting of the production team of the embarrassing. He also with the huayi brothers (300027.SZ) United States producers "STX entertainment" Team China and IMAX (01970.HK) cooperate at present, including the new Shanghai (New Shanghai, tentative name), five in Chinese script is the set.
Hamel said, with China as the background of the content, combining professionalism with Hollywood, the resulting value will be infinite. "The Chinese Entertainment has just started, is still very fresh. Now is the best way to enter the stage, very inclusive, and with great potential. Things I like to do you can implement your own value, and Chinese film-makers cooperative, able to combine my values to create a unique piece. ”
Hamel again compared with the Hollywood Chinese, "current United States culture is very closed, fresh and open enough, but I also hope that in a global perspective, make some more international, United States outside of things. So I'm going to get to know Chinese culture. I want to use the more emotional elements in the film, I can use these new elements in China and be calm. ”
Changing China and Hollywood's "passive"
In fact, Wanda acquisition of legendary pictures, the huayi brothers and United States "STX entertainment" single investment, universal pictures and perfect world (002624.SZ) set up investment funds, Lions Gate and broader investment in Hunan, a series of cooperation in recent years, show that Hollywood is increasingly valued cooperation with China.
On October 9, Participant Media to shareholders, the famous Director Steven Spielberg's Amblin Partners with Alibaba, a Studio Group announced a strategic partnership. Previously, universal pictures the former joint Chairman of Participant Media, Chief Executive of Linde (David Linde) Switzerland Locarno International Film Festival, said: "China is the future of movies, as producers need to be aware of current changes. ”
However, Hamel also believes that the relationship between Chinese investors and Hollywood remains in a passive relationship. "If you just use the money to invest in Hollywood, not content related, and not chemical reaction. ”
"When I see them and the relationship of this substance in Hollywood, trying to change this situation, establishing a real bridge between Chinese and Western cultures. So I hope to cooperate positively and Chinese filmmakers, creative, not just money. , "Hamel said.
He also said that China's capital into Hollywood is an improvement, although it is difficult to predict the result, but he still holds a positive attitude. "You know that Hollywood has a lot of great filmmakers. "Hamel said with a smile," but you know, financing difficulties than in Hollywood. ”
But he wanted to argue is that finance is not the primary purpose of coming to China. He said: "I'm not bad money, and money is not an issue in China. Financing is the content of the negotiations, but is not the primary content, mainly for the story. ”
Hamel did not bad money. You know, the production scale of the space visitors reached 150 million US dollars. Hamel also told reporters his future budget would be making films in China from 8 million to between $ 70 million, while also investing in TV.
"We are very interested in the field of Chinese TV shows. Such as the new Shanghai, will be premiering on a well-known Chinese network platform for free. This is a science fiction TV show, we also worked with the local VR companies, improve audience viewing experience for the senses. We want to do some advanced attempt. The most important is to find the right partner, establish good relations. "
Hamel trying to show his understanding of Chinese culture, and concluded: "in China, the prized".
To understand and integrate into the Chinese market is a trend, such as Warner Brothers, is strengthening its localization strategy in the Chinese market. In August this year, Warner Brothers appointed for the first time in China China General Manager, Wanda television Director General Zhao Fang served as. While China's summer film flight of the Jedi, directed by Hollywood director leini·halin.
United States producers Union head in China Lady Elizabeth attended activities in Beijing last week, said: "the current Hollywood filmmakers hope the mood is positive and looking forward to the cooperation with China. ”
"Many Hollywood projects across the Atlantic Ocean to employers to negotiate with China, Hollywood filmmakers will come to China to seek development opportunities. "Height said to the reporter.
好莱坞项目迷上中国，王健林开出40%退税优惠 - IT资讯
随着天宫二号与神舟十一号成功发射，太空迎来了中国常客。再看太空科幻题材影片，已处处离不开中国。从充满中国元素的《地心引力》，刻意规避中国制造的《星际穿越》，到中国出手相助的《火星救援》……好莱坞在纠结中对中国市场、投资，以及故事，越来越着迷。
最新的好莱坞大片《太空旅客》(Passengers)即将在圣诞季上映，当红影星克里斯·帕拉特(《银河护卫队》与《侏罗纪世界》男主角)与“大表姐”詹妮弗·劳伦斯在片中上演一幕太空绝恋，堪比太空版《泰坦尼克号》。而该片制片人史蒂芬·哈梅尔(Stephen Hamel)日前在接受《第一财经日报》的独家专访时表示，他现在越来越多地呆在中国，因为这里充满了新鲜元素。“爱做梦”、“爱讲故事”正是中国吸引他的地方。
电影融资公司ILP Entertainment(洛诚娱乐)的CEO高远(Arthur Gao)从洛杉矶搬到北京，他对《第一财经日报》记者表示：“中国快速增长的电影消费市场、雄厚的资本，是吸引好莱坞日益对中国感兴趣的关键因素。”
中国市场正加紧渗透参与好莱坞的制作全过程。据高远透露，当地时间10月17日，万达董事长王健林在洛杉矶访问好莱坞时提出：“如果好莱坞项目在青岛的东方影都影视基地拍摄，可获得40%的退税优惠。”这笔费用由万达和青岛地方政府共同承担。
王健林在上述活动中还表示，“未来我们也许可以看到更多与中国合作的好莱坞电影项目来华”。
“现在的美国文化太闭塞”
作为好莱坞资深制片人，哈梅尔为人低调，语气谦和。在完成《太空旅客》制作前，他所参与的影片个个如雷贯耳——《独立日》、《地心引力》、《变形金刚》、《她》等等。这些影片都有一个共同的特点：科幻。
不过在哈梅尔看来，科幻只是孕育了一个场景，科幻片并不是在讲述遥不可及的未来，相反是对现实生活的映射。科幻只是源于生活的想象，科幻也是充满情感的——就像《太空旅客》中阿瓦隆号飞船的展现是视觉奇观，最终仍以浪漫爱情故事撼动心魄。
“我想这代表未来电影的发展趋势——原创的情节。不像近十年来我们所看到的很多好莱坞大片，改编自科幻小说的剧本，千篇一律，这令观众产生了审美疲劳。”哈梅尔说。
与《太空之旅》同步制作的还有哈梅尔的另一部电影《复制品》，片中基努·里维斯饰演的一位大胆的神经科学家，试图复活因车祸丧生的家人。为达目的，他不惜对峙政府控制的实验室，甚至不惜挑战一切科学规则。
基努·里维斯也是哈梅尔的搭档，他们在洛杉矶共同创立并拥有一家电影公司Company Film。该公司现有的电影拍摄计划中大部分IP构思都是由哈梅尔完成的。他一直把自己看作是一名“走在创作最前沿的制片人”。而中国，是他灵感与想象力的来源之一。
“每一次坐在来中国的飞机上，我都很兴奋，期待一段能够给我带来惊喜的旅程。”哈梅尔对记者说，自己近两年来在中国待的时间越来越长，而且将来会更是如此。哈梅尔通常在中国一待就是一两个月，“我很喜欢和这里的人聊天，我也在努力学习中文”。
“这里的人们还爱做梦，爱讲故事，有很大的创造力和想象力，这一点在好莱坞已经渐渐地缺失了。人们只是不断地去重复，大家都变得厌倦。”
他觉得，中国的文化创作环境和好莱坞不同，人们不仅仅是为了追求金钱或是为了达成某个合作，而是为了好的内容和故事情节。这恰恰是哈梅尔最想表达的。“只有故事能够把人连接起来，过去几千年都是这样，而不是金钱或者合约。”哈梅尔不断地强调着“故事”二字。
“上海是最接近未来的城市，也是一个最能讲好故事的地方。”哈梅尔以他参与制作的斯派克·琼斯的影片《她》为例，“影片背景被设置在洛杉矶，但主要在上海取景。导演希望影片中的洛杉矶是一个‘乌托邦式的’、‘让人向往的’大都市，因此他借用了上海的高楼丛林和天际线。”
哈梅尔已经在和一些中国的独立电影制作人合作，比如《泰囧》的制作团队。他同时也在与华谊兄弟(300027.SZ)的美国制片方“STX娱乐”团队，以及IMAX中国(01970.HK)进行合作，目前有包括《新上海》(New Shanghai，暂定名)在内的五部中文剧本正在拍摄中。
哈梅尔表示，以中国为背景的内容，与好莱坞专业度相结合，所产生的价值将会是无穷的。“中国娱乐刚刚起步，还很新鲜。现在是最好的进入阶段，包容性很强，潜力很大。我喜欢做可以实现自己价值的事情，和中国的电影制作人合作，能够结合我的价值创造出独特的作品。”
哈梅尔再次把中国与好莱坞比较，“现在的美国文化非常闭塞，不够新鲜和开放，但是我更希望站在全球的角度来看问题，做出一些更加国际化的、美国以外的东西。所以我会去了解中国文化。我想在电影中使用更多情感的元素，在中国我可以使用到这些新的元素，而且会有所触动。”
改变中国与好莱坞的“被动关系”
事实上，万达收购传奇影业、华谊兄弟与美国“STX娱乐”的片单投资、环球影业与完美世界(002624.SZ)设立投资基金、狮门与湖南电广的片单投资，近年这一系列的合作，都表明好莱坞对与中国的合作日益看重。
10月9日，Participant Media为股东、著名导演斯皮尔伯格的Amblin Partners与阿里巴巴影业集团宣布达成战略合作。此前，环球影业前联合主席、Participant Media首席执行官林德(David Linde)在瑞士洛迦诺国际电影节上表示：“中国是电影的未来，作为一个制片人有必要了解到当前的变化。”
不过，哈梅尔也认为，中国投资人和好莱坞的关系目前仍然处于一种被动的关系。“如果仅仅是用钱来投资好莱坞，没有内容的联系，并不能产生化学作用。”
“当我看到他们和好莱坞的这种物质的关系后，极力想改变这种状况，建立一座真正的中国和西方文化之间的桥梁。所以我希望以积极的态度来和中国电影人合作，一起创作，而不仅仅是金钱关系。”哈梅尔说。
他还表示，中国资本进军好莱坞是一种进步，尽管很难预测结果，但他仍然对此持积极态度。“你知道好莱坞有很多出色的电影人。”哈梅尔笑着说，“但是要知道，在好莱坞的融资要比中国困难。”
不过他想极力辩解的是，融资并不是他来中国最主要的目的。他说：“我不差钱，况且在中国钱不是问题。融资一直是谈判的内容，但不是首要内容，主要还是为了故事。”
哈梅尔确实不差钱。要知道，《太空旅客》的制作规模达到了1.5亿美元。哈梅尔还对记者透露，他未来在中国制作电影的预算将会介于800万到7000万美元之间，同时也会投资拍摄电视剧。
“我们对中国的电视剧领域也非常感兴趣。比如《新上海》将会在一个知名的中国网络平台上免费首播。这是一部科幻电视剧，我们还与中国本土的VR公司合作，提升观众的感官观影体验。我们希望去做一些前沿的尝试。最重要的是找到对的合作伙伴，建立起良好的关系”。
哈梅尔努力展示他对中国文化的理解，总结道：“在中国，人们非常看重关系”。
理解并融入中国市场是一个趋势，如华纳兄弟，也加强了其中国市场的本地化战略。今年8月，华纳兄弟在华首次任命中国区总经理，由于万达影视前总经理赵方出任。而中国的暑期档电影《绝地逃亡》，也由来自好莱坞的导演雷尼·哈林执导。
美国制片人工会中国区负责人伊丽莎白女士上周在北京出席活动时也表示：“当前好莱坞的电影人希望能与中国进行合作的心情是积极期待的。”
“众多好莱坞项目会跨洋过海来与中国资方洽谈，好莱坞的电影人也会来中国寻求发展机会。”高远对本报记者说。