Dong mingzhu: become a reticulocyte-Dong-I'm proud of IT information
In late 2016, my head wearing a "net red" hat. Zhuhai yinlong of gree electric appliances to buy failed, I gree Group Chairman was ousted, society also has a variety of angles to describe to me.
Someone asked me, "Dong mingzhu, do you stress? "I mean, these things were not going to lick me, only he himself can overwhelm a person's heart.
It brings me a lot of these things. My phone number is public, some time ago, a lot of people texting me I don't know, there are, on the expression of gree electric appliances support says to me. I am 62 years old, was not easily shed tears, but when I see those messages floated like a snowflake, shed a tear.
"Net red", in fact I was quite proud of. I received this kind of attention, because of gree electric appliances has been better. Gree electric appliances, from 1991 to today, with a market value of 1000duogeyi. In 1997, we don't have a penny Bank loans, to achieve this performance, it is very beautiful. What do? Depends on system change, rely on our own management style.
I asked the employees of gree electric appliances, the job requirements of each post is hanging on the wall, we work every day first thing is a point of reference to review his actions. Employees not late in the morning, work cannot eat, my office perimeter is made of transparent glass, watch them every day. This is a very stupid way, but it helps us to achieve maximum cost control.
Recently, many air conditioning businesses say 2017 air conditioning prices would rise. Then, rising prices must eventually be passed on to consumers: air conditioning manufacturer of product prices, dealers will follow up, and going up a lot more, because they also have to count the tax part of the layers increases. I can promise, gree air conditioning in 2017 not price. This is because we can use the internal cost control, reduced loss and absorb rising prices of raw materials.
End of the year, I gree electric appliances each employee's wages by 1000 Yuan a month, also caused a stir. Someone asked if I was angry because, having lost his Chairman position, because investment acquisition did not succeed. I would like to say that if I were the enteric and I can not take this seat. The entrepreneur bears responsibility, not of its own making money can, to make life better for employees, and responsible for them.
There are no notes, I actually do something, starting this September, install air conditioning workers install a additional 100 Yuan each. China installed before the installation fee paid off tax is running out of workers, heavy labor and life has not improved, formally has felt he didn't have dignity. This is an era of innovation, entrepreneurs think about is how to use technology to improve enterprise efficiency, not by labour income deduction to make money.
However, as we can see, beautiful performance also gave us a problem, that is, the "barbarians" knocking at the door. We have too much money, and gree electric appliances from 1995 profit, net profit margin this year can reach 13%, now 1000duogeyi in the account, who do not envy?
However, using economic levers to make a fortune, this practice is a crime on the real economy, I will never allow that to happen. Real economy is not easy to come this far, we spend a lot of money to develop the technology. Many people use money speculation and shares of listed companies, this is not the way. China cannot simply rely on financial leverage to achieve dreams of power, must rely on the real economy.
Zhuhai yinlong of gree electric appliances to buy, because I see hope, and even can be said that the silver support development of its technology, is a way to become a manufacturing powerhouse of China.
Countries are now encouraging the development of new energy vehicles, but have you ever wondered, now electric vehicles, battery needs to be replaced in three years time, that consumers need to take secondary cost how much? Reduce costs of consumers do not think of this problem, but the thought. Storage battery does not solve the problem, it is hard to be perfect for new energy vehicles.
Bluntly speaking, many gasoline-electric hybrid vehicles, still rely on gasoline to drive more, its advanced technology would like to place a big question mark. But now I can confidently say that if consumers use Renon battery, guarantees change for ten years. No one dared to shout with me in that case.
In addition, the development of gree electric appliances also need batteries for the smart home of the future, and good battery is essential. I believe that there must be capacity in the past, China backward, backward technology, product and backward conditions to catch up. In the next five years, such as yinlong technology enterprise will continue to emerge and challenge themselves.
Many people think that the acquisition did not succeed because some minority shareholders blocked. Wrong. Shareholders on the day when 99.9% of people have adopted. Although it was agreed that the purchase price a little high, not very satisfied, but also acknowledged that technology is beyond doubt. Lead to failure, is actually an emergency. This is indeed regrettable, damaged the interests of not just the gree electric appliance stock, also have the country's interests.
We used to speak a Word, says our country to achieve the "overtaking", new energy vehicles have been able to let us and others stood in a starting line racing, it is a creative change, not to imitate changes. As I said, if the acquisition is successful, in fact, I would have to pay more and more responsibilities, I have tried to do, there is no success, I would rather work less. However, I support for Renon, never stop, I used the personal status to investments.
Many of my friends asked me this year, gree electric appliances, why not do purify? The smog is very serious in China, foreign companies into China. An investor tell me a special Switzerland sign Purifier sold more than 16,000 yuan per unit, he said very well. Later, I back tested it and found no targets, because the fog is too serious, tiny Purifier before conversion. Cleaner only at home, but it is impossible to 24 hour live in the House. I remember in 2010 during a visit to Europe, asked the local people do need cleaning equipment, they answered me, "you look at our air and needs? "This sentence has been deeply imprinted in my mind. For manufacturers, the real technological innovation, technological breakthroughs, I'm afraid is going to address the causes of smog was born, so I finally choose is investing in new energy vehicles.
董明珠：成为网红其实我挺骄傲的 - 董明珠 - IT资讯
2016年下半年，我的头上一直戴着“网红”的帽子。格力电器收购珠海银隆失败，我在格力集团担任的董事长职务被罢免，社会上对我也有各种角度的描述。
总有人问我，“董明珠，你的压力大吗？”我想说，这些事情都压不垮我，能够压垮一个人的只有他自己的内心。
这些事情反而给我带来很多感动。我的电话号码是公开的，前段时间，很多我不认识的人发短信给我，里面都是对我、对格力电器表达支持的肺腑之言。我今年62岁，本来已经不会轻易流泪了，但看到那些短信像雪花一样飘来的时候，流下了眼泪。
成为“网红”，其实我挺骄傲的。我能受到这样的瞩目，是因为格力电器发展得好。格力电器从1991年走到今天，市值1000多个亿。1997年开始，我们再也没有用过一分钱的银行贷款，能够做到这个业绩，非常漂亮。靠什么？靠的是制度的变化，靠的是我们自创的管理模式。
我曾经要求格力电器的员工，把每个岗位的工作要求都挂在墙上，大家每天上班第一件事就是参照标准检讨自己的行为。员工早晨不许迟到，上班不能吃东西，我的办公室外围是透明玻璃的，每天都会看着他们。这是一个很笨的方法，但它帮助我们实现了成本的最大控制。
最近，很多空调企业都在说，2017年空调的价格要上涨了。那么，最终上涨的价格肯定会转嫁给消费者：空调制造企业的产品涨价，经销商也会跟着涨，而且会涨得更多，因为他们还要算上扣税的一部分，层层加价。我就可以承诺，格力的空调2017年不会涨价。这就是因为我们可以用内部的成本控制，把损耗降低下来，消化掉原材料价格的上涨。
年底，我给格力电器每位员工的工资每月上调了1000元，也引起了轰动。有人问我是不是因为赌气，因为失去了集团董事长的职位，因为投资收购没有成功。我想说，如果我是这样小肚鸡肠的人，我坐不到今天这样的位子。企业家身上背负着责任，不是自己赚钱就可以的，要让员工生活得好，对他们负责。
大家没有注意到，我其实还做了一件事，今年9月开始，安装空调的工人每安装一台多给100元。之前中国安装工人的安装费交完税后是所剩无几的，劳动繁重，生活又没有得到改善，从形式上就已经觉得自己没有尊严了。这是一个创新的时代，企业家该思考的是怎样利用技术提高企业效益，不是靠克扣劳工的收入来赚钱。
不过，大家也看到了，业绩漂亮也给我们带来了一个问题，就是“野蛮人”的敲门。我们太有钱了，格力电器从1995年开始实现盈利，今年的净利润率可以达到13%，现在1000多个亿摆在账上，谁不眼红？
但是，用经济杠杆来发财，这样的做法是对实体经济的犯罪，我绝不允许这样的事情发生。实体经济走到这一步很不容易，我们投入了非常多的资金来发展技术。很多人利用上市公司圈钱、炒股价，这是不对的。中国也不可能单纯依靠金融杠杆就实现强国之梦，必须依靠实体经济。
格力电器想要收购珠海银隆，就是因为我看到了希望，甚至可以说，支持银隆发展它的技术，是中国成为制造业强国的一条必经之路。
国家现在鼓励发展新能源汽车，但是你有没有想过，现在的电动汽车，电池用三年就需要换一次，这其中消费者需要承担的二次成本有多少？降低成本这个问题不是消费者该想的，而是企业该想的。储能电池的问题不解决，新能源汽车就很难做到完美。
不客气地讲，现在很多油电混合动力汽车，更多地依然是依靠汽油来驱动的，它的技术先进性要打一个大大的问号。但是现在我可以非常自信地讲，如果消费者用银隆的电池，保证十年不用换。没有人敢跟我一起喊这样的话。
另外，格力电器的发展也需要电池，对未来的智能家居而言，好的电池是必不可少的。我相信，中国一定有能力在过去产能落后、技术落后、产品落后的状况下奋起直追。在未来的五年当中，像银隆这样追求技术、挑战自我的企业会不断地涌现。
很多人认为，这次收购没有成功是因为一些小股东的阻挠。错。当天股民表态时，现场99.9%的人都通过了。尽管大家认为收购价格高了一些，不是很满意，但是也都承认技术是无可置疑的。导致收购失败的，其实是一个突发事件。这确实令人遗憾，受损的不仅仅是格力电器股民的利益，还有国家的利益。
以前我们总讲一句话，说我们国家要实现“弯道超车”，其实新能源汽车已经能够让我们和其他国家站在一条起跑线上赛车了，它是创造性的改变，不是模仿性的改变。我说过，如果收购成功了，其实我要付出更多、责任更大，我得拼命地干，现在没有成功，我反而少干一些。但是，我对银隆的支持绝不停止，我用个人的身份来投资。
今年很多朋友问我，格力电器为什么不做净化器？中国的雾霾非常严重，外国企业的产品打入中国。有一位投资者专门给我介绍了一个瑞士的牌子，每台净化器卖一万六千多元，他说效果很好。后来，我拿回来测试了一下，发现根本不达标，因为雾霾太严重了，小小的净化器来不及转换。净化器只能摆在家里，但是人们不可能24小时生活在家里。我记得2010年去欧洲参观时，问当地人需要净化设备吗，人家回答我，“你看我们这里的空气，需要吗？”这句话一直深深地印在我的脑海里。对于制造业来说，真正的科技创新、技术突破，恐怕是要去解决雾霾诞生的根源，所以我后来选择的是投资新能源汽车。