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The author:(作者)aaapublished in(发表于) 2013/12/6 12:32:45 Shenyang “onshoring“ sell BBQ online earning less than Super，
Shenyang "sea turtles" online selling barbecue, those employees earning tens-micro--IT information Shenyang "sea turtles" online selling barbecue, those employees earning
Now, micro-role in people's life, is no longer a chat tool as a single, it can be a new way to access to information, or you can share it with my friends, the new carrier.
Guy Wang Yang Ming was born in 1987 to Shenyang by on a tiny circle of friends gathered in the "food goods" barbecue business development from offline to online, micro-letter has become his new marketing "talisman".
From the "it" to "best BBQ"
For a man who likes food, Wang Yangming, this man is far less than that he runs the barbecue restaurant "blast King grilled chicken" fame. "Shenyang snacks", "best barbecue restaurant in Shenyang," and a series of names, so he is now referred to by many food lovers "best BBQ in Shenyang." Dubbed "the best" of the title, in addition to delicious barbecue, before Wang Yangming's experiences and other Grill shop owner was different, because he was an "it".
"I was a college student, in the shop prior to when the boss has been in Russia engaged in translation work. "26 years old admitted to reporters, Wang Yangming, from a Russian translation to personally Grill stove guest skewers under the boss, this is while in College, he did not foresee. "In 2011, I have returned to start businesses, investigate the market find barbecue after the industry has great potential, but a lot of stores are ' baked ', it is difficult to tasty. Early because my mother opened a butcher shop in soy sauce, some sauce recipe, so in the end I decided to do a roast meat cooked in soy sauce before store. ”
Take "food goods" easy to find business opportunities
In May 2011, Wang Yangming's barbecue restaurant opening, after two years of development, now full of barbecue restaurants popular. Around December 4, reporters saw in the shop, although winter is not the barbecue season, but still a guest at the door. As boss of Wang Yangming did not attend to business in the store, but in another room in the stock.
"These are customers in the goods ordered micro-letter. "Greet Wang Yangming and reporters dressed in white overalls, while busy with chicken after baking and cooling, chicken necks, pig's feet, put it in the bag and vacuum packaging machine pressure. Wang Yangming told reporters that sells BBQ micro letter is entirely a coincidence. "My mother-in-law lived in jiamusi, one day she told me that would like to eat BBQ in my shop. I have a vacuum-packaged compressor, I roasted a few things, and then into vacuum packaging for her mail in the past. Didn't think about it then, which some people found out about it, a lot of people don't go out to eat at my house barbecue, so I simply through letters, accepted with reservations, and then get out of the vacuum packaging, express in the past. "Wang Yangming says now in his store every day do a land-Office business, through the popularity of micro-reservation is not bad. Now he sells on the micro Grill, can earn USD each month.
沈阳“海归”网上卖烧烤，月入超万 - 微信 - IT资讯沈阳“海归”网上卖烧烤，月入超万
当下，微信在人们生活中扮演的角色，已不再是聊天工具那样单一，它可以是获得资讯的新途径，也可以是和朋友分享生活的新载体。
1987年出生的沈阳小伙王扬茗，靠着微信朋友圈里聚集的“吃货”，烧烤生意从线下发展到了线上，微信已经成了他的全新营销“神器”。
从“海归”到“最牛烧烤哥”
对于喜欢美食的人来说，王扬茗这个人远远不如他经营的烧烤店“爆烤鸡头王”有名气。“沈阳名小吃”、“沈阳最牛烧烤店”等一系列名头，让他如今也被不少美食爱好者称为“沈阳最牛烧烤哥”。而能够被冠以“最牛”的称号，除了烧烤味道好，王扬茗之前的经历也和其他烧烤店老板不太一样，因为他是一名“海归”。
“我是一名大学生，在开店当老板以前，一直在俄罗斯从事翻译工作。”今年26岁的王扬茗对记者坦言，从一名俄语翻译到经常亲自下灶给客人烤串的烧烤店老板，这种转变是他在上大学时没有预见到的。“2011年我有了回国创业的想法，考察市场之后发现烧烤这个行业很有潜力，但很多店都是‘生烤’，很难入味。因为我母亲早年开过酱肉店，有一些酱肉的秘方，所以最后我决定要做一家把肉先酱熟再烧烤的店。”
抓住“吃货”图省事的心理找商机
2011年5月，王扬茗的烧烤店开业了，经过两年多的发展，如今他的烧烤店人气十足。12月4日18时左右，记者在店内看到，尽管冬季已经不是烧烤行业的旺季，但是依然有客人在门口等位。而作为老板的王扬茗却并没有在店里张罗生意，而是在另一个房间里备货。
“这些都是顾客在微信上订的货。”穿着白色工作服的王扬茗一边和记者打招呼，一边忙着把烤好、冷却后的鸡头、鸡脖、猪蹄等放到包装袋里，并通过机器压成真空包装。王扬茗告诉记者，把烧烤卖到微信上完全是一个偶然。“我岳母在佳木斯生活，有一天她跟我说特别想吃我店里的烧烤。正好我家里有一台真空包装压缩机，我就烤了几样东西，然后压成真空包装给她邮了过去。没想到这事后来就被一些顾客知道了，好多人表示也想不出门就能吃到我家烧烤，所以我干脆就通过微信，接受顾客订餐，然后打成真空包装，快递过去。”王扬茗说，现在他的实体店里每天顾客盈门，通过微信订餐的人气也不差。如今他在微信上卖烧烤，每个月也能净赚万元。
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