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The author:(作者)aaa
published in(发表于) 2013/12/21 23:23:06
His mark hammer, cell phone,

Mobile phone-the hammer of the hammer of his mark, Yong-Hao Luo-IT information His mark hammer handset

Two years earlier if Yong-Hao Luo entered the mobile phone rings, or his overall team speed and then some, maybe hammer phone really can succeed, but today, nobody is so confident that, even though Yong-Hao Luo himself.

This time, Yong-Hao Luo released had become evident in the tone of the message is full of anxiety, back in June, when Yong-Hao Luo has in micro-Bo Shang revealed had 470 million valuations of news, then he is is confidence full, we not difficult imagine is what shake has Yong-Hao Luo, more besides this once announced of financing amounts, although scale quite, media of warmly reaction also reached has expected of publicity effect, but specific seems, this times financing and cannot representative what, said it show has industry to Yong-Hao Luo this block signs of confidence and to hammer phone of recognized more is too had optimistic.

After all Yong-Hao Luo has slow Yu throughout industry too more has, even behind to "slow workers out wins the" are cannot clothing all of point, especially this a years to, market cloud transform, abroad Nokia easy main, black Berry for handsome, HTC dying, Cook led of Apple also spent has most by controversy of stage, domestic OPPO and step step high constantly refresh industry records, millet and so you think you can family began to international March, and in abroad made big area success of ZTE Huawei go came spoiler continental market, the road disputes has constantly, Hammer phone and cannot escape any wars do, the opposite is more likely to be spike.

Wine good deep fear alley?

Was not the author of Yong-Hao Luo and hammer the phone's future is much too pessimistic, as said in the beginning that same, who even dare to hammer a baopiao cell phone now, Hammer is on the phone for the industry is not considered a threat to this, from big brother Yong-Hao Luo names ignore it.

Hammer to do an Internet phone, the millet-like pattern of the troika, is learnt by Yong-Hao Luo made the hammer series ROM – App – phone hardware combination. First available of is hammer ROM, this based on CM shell of small modified ROM does not enough to Crown Shang OS of name head, and on author using of situation seems, while handheld first suitable enjoy of Samsung i9300 is due to Orion processor and CM long-standing of compatible problem and feel troubles, late of optimization followed up also tamp; so-called humanized of design or exists experience drop or feel does not obviously, wait wait problem, and as time of passes and constantly jumped votes of cycle, Hammer ROM's attention is already less fiery than when originally released.

Recently, Yong-Hao Luo announced to will hammer ROM in the of software made general App and released to iOS and Android platform Shang, this had to let people Lenovo to has millet initially of meters talk, but problem is, hammer and no millet that of influence and city accounted for rate, meters talk this social communications software its user stickiness also far is greater than clock, to most general user,, this just several application, also only stop Yu application itself just, even is meals Qian dessert, also let people no filling of desire.

Last on round to hammer phone has, this paragraph has been is not see wind shadow of products while shorter maturities long, but actual research time may and no more long, do phone now on many people for are not hard, problem is Yong-Hao Luo this his mark of way, early two years may it as long as face millet and so you think you can family, now on even Huawei and gionee are reaches Internet products has, market already not deficiency Yong-Hao Luo this craftsman and it of products has.

And coming from the big picture says, leaves Smartphone innovation space is very narrow, the camera screen and processor's rapid development will make the hammer phone innate soul was less, coupled with existing firms in the different price corresponds to attack, has a dazzling array of products in every price range, many times down, hammer geometry about the advantages of the phone?

You can even pessimistic view, the market is almost saturated, but Yong-Hao Luo did not come in.

Yong-Hao Luo of team is a has only and has products of team, this is in domestic indeed has some advantage, but this also can't help but let I thought has so you think you can family and Huang Zhang, craftsman spirit most began said said, or uses it earned a start indeed desirable, but long-term down, also is to by solid of marketing and products to talk, but said back, in products yet available zhiqian, said what are only will is pale.


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刻舟求剑的锤子手机 - 锤子手机,罗永浩 - IT资讯
刻舟求剑的锤子手机

如果早两年罗永浩进入手机圈,或者他的整个团队速度再快上一些,也许锤子手机真的可以取得成功,但现今,谁都不敢如此确信,即便是罗永浩自己。

这一次罗永浩放出消息的口吻中明显已经满含了焦虑,而早在6月份的时候,罗永浩已经在微博上透露过4.7亿估值的消息,那时候他则是信心满满,我们不难想象是什么动摇了罗永浩,更何况这一次公布的融资数额,虽然规模相当,媒体的热烈反应也达到了预期的宣传效果,但是结合实际看来,此番融资并不能代表什么,说它展示了业界对罗永浩这块招牌的信心和对锤子手机的认可更是太过乐观。

毕竟罗永浩已经慢于整个行业太多了,甚至落后到“慢工出细活”都不能服众的地步,特别是这一年来,市场风云变换,国外诺基亚易主,黑莓换帅,HTC垂死,库克率领的苹果也度过了最受争议的阶段,国内OPPO和步步高不断刷新业界记录,小米和魅族开始向国际进军,而在国外取得大面积成功的中兴华为转过来搅局大陆市场,各路纷争已然不断,锤子手机的到来并不能躲避任何干戈,相反更有可能的是被登时秒杀。

酒好不怕巷子深?

倒不是笔者对罗永浩和锤子手机的未来看待的太过悲观,正如同开头说的那句一样,现在谁都不敢给锤子手机打一个包票,而锤子手机对于行业而言也算不上是一个威胁,这一点,从各位大佬对罗永浩的谩骂毫不理会的态度就看得出来。

锤子要做的是互联网手机,采用的也是类似于小米的三驾马车模式,被罗永浩借鉴过来做成了锤子ROM–一系列App–手机硬件的组合。最先面世的是锤子ROM,这个基于CM外壳的小改ROM并不足以冠上OS的名头,而就笔者使用的情况看来,虽然手持最先适配的三星i9300却由于猎户座处理器和CM由来已久的兼容问题而倍感烦恼,后期的优化跟进也不紧不慢;所谓人性化的设计要么存在体验落差要么感受并不明显,等等等等问题,而且随着时间的流逝和不断跳票的周期,锤子ROM的关注程度更是早已不如最初发布时那么火热。

近期,罗永浩宣布要将锤子ROM中的软件做成通用App并发布到iOS和Android平台上,这不得不让人联想到了小米最初的米聊,但问题是,锤子并没有小米那样的影响力和市占率,米聊这种社交通讯软件其用户黏性也远远大于时钟,对大部分普通用户而言,这不过是几个应用,也只能止步于应用本身而已,就算是餐前甜点,也让人毫无果腹的欲望。

最后就轮到锤子手机了,这款一直未见风影的产品虽然风传许久,但实际研发时间可能并没有多长,做手机现在对很多人来说都不是难事,问题在于罗永浩这种刻舟求剑的方式,早两年也许它只要面对小米和魅族,现在就连华为和金立都伸手互联网产品了,市场早已不缺罗永浩这个工匠和它的产品了。

而且从大局上来说,留给智能手机的可创新空间已经十分狭窄了,镜头屏幕和处理器的飞速发展也会使锤子手机先天就少了几分魂魄,再加上现有厂商在不同价位的对应出击,使得各个价格区间都有了琳琅满目的产品,几番比较下来,锤子手机的优势又有几何呢?

你甚至可以悲观的认为,市场已经快要饱和了,可罗永浩还没有进来。

罗永浩的团队是一个有才和有品的团队,这一点在国内的确具备些许优势,但这也不禁让我想到了魅族和黄章,工匠精神最开始说说,或者利用它赚取个开门红的确可取,但长期下来,还是要靠扎实的营销和产品来说话,不过话说回来,在产品尚未面世之前,说什么都只会显得苍白。


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