Millet investments India online music video suppliers, products will integrate its content-millet, India-IT information

4th night Beijing time, Bloomberg said, millet company is leading to India online music and video supplier HungamaDigital Media Entertainment investment of 25 million US dollars, seeking the world's fastest-growing smartphone market to attract more customers.

Millet, Vice President for global business Hugo Barra said, "for us, India is a region of strategic importance to rapid growth, and we are here to establish service. "Rice will start to include themes and ringtones, Hungama's content into their products.

The world's fifth-largest smartphone maker millet, with Samsung Electronics, Apple (111.18, 1.19, 1.09%) and other competitors compete in India selling products. Although the global mobile phone market growth expectations are no longer double digits, but India has bucked up; according to Gartner Inc., is expected in 2016 India sales to rise by 29%.

Hungama has 8,000 India language film stock, its platform for music, videos and movies of more than 65 million users per month. Expected India 4G the rapid expansion of mobile network will boost demand for digital content.

Barra said millet investment in Hungama is quite large, Intel Capital, Cypress is investment and India billionaire Rakesh Jhunjhunwala and other existing investors participating in this round of funding.

Neeraj Roy, Hungama, founder and Chief Executive said in a statement, "after receiving the investment, we intend to further strengthen our film and television services, and, in fact, HungamaPlay will soon increase by 1,500 hours of India and English content. ”

小米投资印度在线音乐视频供应商，产品将整合其内容 - 小米,印度 - IT资讯

北京时间4日晚彭博称，小米公司正牵头对印度在线音乐和视频供应商HungamaDigital Media Entertainment投资2500万美元，寻求在全球增长最快的智能手机市场吸引更多的客户。

小米负责全球业务的副总裁Hugo Barra表示，“对我们来说，印度是一个快速增长、具有战略意义的地区，我们是时候在这里建立服务供应。”小米将开始把包括主题和铃声在内的Hungama的内容整合到其产品中。

全球第五大智能手机制造商小米，与三星电子、苹果(111.18, 1.19, 1.09%)及其他竞争对手竞相在印度销售产品。虽然全球手机市场增长预期不再为两位数，但印度却逆势而上；据Gartner Inc.，预计2016年印度销量将增长29%。

Hungama拥有8，000部印度语电影库存，其音乐、视频和电影平台的每月用户超过6500万。预计印度4G移动网络的快速扩张将刺激数字内容需求。

Barra表示，小米对Hungama的投资是相当大的，Intel Capital、柏尚投资和印度亿万富豪Rakesh Jhunjhunwala等现有投资者参与了这轮融资。

Hungama创始人兼首席执行官Neeraj Roy在声明中表示，“获得此次投资后，我们打算进一步加强我们的电影和电视服务，而且实际上，HungamaPlay将很快增加1，500小时印度语和英语内容。”