Robin: Baidu will open up United States and the European Union market-Li-IT news
Foreign media reports, Baidu CEO Robin Li said today in Paris "Viva science and Technology Conference," said Baidu will eventually expand to the United States and European markets.
Li said: "we definitely want to expand the international market. I think that we will enter the European and American markets, and will continue to expand to other markets. Currently we have access to many countries, but we still need to find a new battlefield. Search matures, but mobile platforms with traditional PC platforms are very different. We need to look for a way to enter the new market. ”
Into the US and European markets is not easy
For now, Baidu's efforts to expand the international market mainly in emerging markets, such as Brazil, and Indonesia and Thailand. Smartphone market is growing rapidly in these countries, Internet penetration is also improving. In addition, Baidu Japan market has business operations.
In each international market, Baidu is focused on providing local language version of the search engine. Meanwhile, Baidu also provide other services to enhance market competitiveness. For example, in Indonesia, Baidu launched its own Android app store "MoboMarket".
But Europe and the United States are two completely different markets, the market is currently dominated by Google. Given Google's dominance in both markets, particularly taking into account the Android platform is prevalent in these two markets, Baidu wants to gain a foothold in these two markets is not an easy thing.
In addition, Baidu also have to face different regulatory issues. Based on historical experience, especially the United States market, Chinese companies are not very friendly. Unclear Baidu to expand strategies to European and American markets, but Baidu has invested in some United States companies, like Uber, perhaps Baidu can use this as a starting point.
Other Chinese Internet companies have begun to expand the European and American markets, such as Alibaba. Last year, the company began to enter Italy and United Kingdom markets. In addition, Alibaba PayPal also works with European companies to build partnerships, allows Chinese users also use PayPal when traveling to Europe.
Alibaba focuses on Chinese consumers can also use their services in a foreign country, or to help foreign companies putting their products on the Chinese market. Insiders believe that Baidu can emulate Ali Baba.
At present, Baidu has a map to help tourists in local hotels or restaurants. Li believes that such services can also be extended to other markets. He said: "from here, we will gradually expand to other places. ”
Search important?
In addition, Li also talked about the "search is still important" issues. He said: "we are faced with a new problem, search important? Now people can go directly to the app, Facebook, and many other different applications. We need to worry about this problem, we have to solve this new consumer behaviors, we need sustained innovation, we need to provide users with a better solution. ”
Recently, Facebook opened its Messenger platform, allowing developers to create chat bots. The chat robot can help people do a lot of things, such as ordering flowers, to answer all the questions. In addition, users can even obtain news or weather information, such as which search engine is responsible for these things before.
Facing the challenge of these non-traditional search competitors, Baidu also began to actively develop other business, such as automatic driving automobile and finance. Li said that Baidu may be in the future for consumers to provide loan services. Finally, Li said: "opportunities unlimited, I think people will continue to rely on search engines to do a lot of things. ”
李彦宏：
百度将开拓美国和欧盟市场 - 李彦宏 - IT资讯
国外媒体报道，百度CEO李彦宏今日在巴黎“Viva科技大会”上表示，百度终将拓展到美国和欧洲市场。
李彦宏称：“我们肯定要拓展国际市场。我认为，我们终将打入欧美市场，然后还会继续拓展其他市场。当前我们已经进入许多国家，但我们仍需要寻找新战场。搜索日趋成熟，但移动平台与传统的PC平台有很大不同。我们需要寻找各种方式来进入这种新市场。”
进军欧美市场不容易
到目前为止，百度拓展国际市场的努力主要集中在新兴市场，如巴西、印度尼西亚和泰国。这些国家的智能手机市场正在迅速发展，互联网普及率也在提高。此外，百度也日本市场也有业务运营。
在每一个国际市场，百度都专注于提供当地语言版本的搜索引擎。与此同时，百度也在通过其他服务来强化市场竞争力。例如，在印度尼西亚，百度就推出了自己的Android应用商店“MoboMarket”。
但欧洲和美国则是两个完全不同的市场，这两大市场目前由谷歌所主导。鉴于谷歌在这两大市场的主导地位，尤其是考虑到Android平台在这两大市场的盛行，百度要想在这两大市场占有一席之地并不是一件容易的事情。
此外，百度还必须要面对不同的监管问题。基于历史经验，尤其是美国市场，对于中国公司向来不是很友好。目前还不清楚百度拓展欧美市场的战略，但百度已经投资了一些美国公司，如Uber，也许百度可以以此作为切入点。
其他一些中国互联网巨头已经开始拓展欧美市场，如阿里巴巴。去年，阿里巴巴开始进军意大利和英国市场。此外，阿里巴巴支付宝还与欧洲公司建立起合作关系，允许中国用户到欧洲旅游时也能使用支付宝。
阿里巴巴专注于让中国消费者在国外也能使用其服务，或者帮助国外企业将其产品打入中国市场。有业内人士认为，百度在这方面可以效仿阿里巴巴。
当前，百度拥有一项地图服务，可以帮助旅游者在当地寻找酒店或餐馆。李彦宏认为，这样的服务也可以拓展到其他市场。他说：“就从这里开始，我们将逐渐拓展到其他地方。”
搜索还重要吗？
此外，李彦宏还谈到了“搜索是否依旧重要”的问题。他说：“我们面临一个新问题，搜索还重要吗？现在人们可以直接进入微信、facebook，以及其他许多不同的应用。我们有必要担心这个问题，我们要解决这种新的消费者行为，我们需要持续创新，我们需要为用户提供更好的解决方案。”
近期，Facebook开放了其Messenger平台，允许开发者创建聊天机器人。这种聊天机器人能够帮人们做许多事情，如订花、回答各种问题。此外，用户甚至还能获取新闻或天气预报等信息，而这些事情以前都是由搜索引擎来负责的。
面对这些非传统搜索竞争对手的挑战，百度也开始积极拓展其他业务，如自动驾驶汽车和金融等。李彦宏称，百度将来可能面向消费者提供贷款服务。李彦宏最后说：“机会无限，我认为人们还会继续依靠搜索引擎来做许多事情。”