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published in(发表于) 2016/7/22 7:55:11
Google accounts: $ 450 million investment the EU and attempts to evade billions of dollars fines

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Google accounts: $ 450 million investment the EU, trying to avoid billions of dollars fines-Google, Google, EU-IT information

IT the information Google last days difficult in the EU, repeatedly accused by EU monopolies, most recently Google was accused of abuse of dominant position search earn advertising fees, these allegations, once established, the company could face billions of dollars in fines.

Although Google's deep pockets, but billions of dollars is not a small sum, pay the fine is too bad, so Google tried to avoid this risk, the specific method is to spend $ 450 million "charity" to help EU countries the construction of cultural and education. For example for Ireland high school teachers with a year's digital training courses funded European news organizations adapt to the Internet, VR of the Renaissance artists exhibition, organized, these initiatives not only to increase the EU's affection for Google, but also to promote the Google brand influence.

These projects had begun as early as 2014, but the EU does not seem to be fully eaten it, or this period continue to Google for antitrust charges. But as the saying goes "short eats a human, short staff", since the Google gift has been received, perhaps there is some effect.


谷歌会算账:投资欧盟4.5亿美元,试图规避数十亿美元罚款 - 谷歌,Google,欧盟 - IT资讯

IT资讯讯 谷歌最近在欧盟的日子不太好过,多次被欧盟指控垄断,最近一次谷歌被指控滥用搜索支配地位大赚广告费,这些指控一旦成立,该公司将面临数十亿美元的罚款。

虽说谷歌财大气粗,但几十亿美元也不是小数目,交罚款是在太可惜,因此谷歌试图规避这一风险,具体方法就是花费4.5亿美元“做慈善”,帮助欧盟国家建设文化和教育事业。例如为爱尔兰高中教师提供一年的数字培训课程,资助欧洲新闻机构适应互联网,举办文艺复兴画家作品的VR展览等,这些举措既能够增加欧盟国家对谷歌的好感,又能够提升谷歌品牌的影响力。

这些项目早在2014年就已经开始实施,不过似乎欧盟并没有完全吃这一套,还是在此期间继续对谷歌进行反垄断指控。但俗话说“吃人嘴短,拿人手短”,既然谷歌这份大礼已经有人收下,也许总会有一定的效果。






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