The storm mirror: layoffs because teams are so big, VR development in the coming year will be more than expected-IT information
Yesterday, the storm mirror official letter released its CEO Huang Xiaojie, the public is entitled to all concerned article storm mirror friend.
In the article, Huang Xiaojie to respond about the storm mirror suspicions, claiming that current capital environment is poor, they operate a team of more than 500 people have a lot of pressure, so they make a number of spin-off and job cuts:
First hatching out of business who has made certain achievements, eco subsidiaries, with better development of external capital. In addition, through the layoff survival of the fittest, and enhance the efficiency of internal operations, and focus on business.
However, Huang Xiaojie think VR is still one of the most promising industries, he said "the ultimate VR will be the ultimate state of mankind."
VR industry continues to cool, but Huang Xiaojie but I don't think this is a sign of recession, his three VR Conference in October as an example:
Google has launched its annual fashion show on Daydream View helmet, handle and a Daydream ready Pixel cell phones. This not only solves the problem of dizziness, clarity, and also enhance the interactive experience, popularity and cost reduction, and ordinary users need to spend 200 Yuan could soon have a good VR experience.
Facebook Oculus Developer Conference was held, also announced that it will launch mobile machine.
Microsoft held a new Conference, introduced a $299 VR helmets, while supporting the Creators and Paint-d Update the software, make everyone content builders.
In his view, companies involved, is the rapid development of the industry will sign, but "2017 VR development will exceed everyone's expectations." Meanwhile, he said China and the United States almost in the same position in VR, but public opinion in the country should be given a suitable environment in the industry:
For VR to please everyone more tolerant, not because of excessive pursuit of short-term good of the industry, not because of some slight excessive belittling it.
Following are storm mirror CEO Huang Xiaojie articles full text:
Thank you all for your concerns mirror the recent turnover of the storm, whether recommendations made by, or critical or worried, I believe that everyone is good, because we are concerned about how VR industry, as representatives of domestic VR industry vendors storm mirror what had happened.
The past year, VR from unknown to hot, cool to today's industry, many people begin to worry: "VR does have a future? VR timing too early? "It reminds me of two years ago for the first time use the Oculus, although still very dizzy, but immediately made me think of the matrix--the prototype of today's VR is the Matrix?
If a company can create a people can not distinguish between reality and the virtual world that allows people in this world entertainment, make friends, make money, consume, and experiencing a variety of life, then this company is the world's most valuable company. Of course today's technology from the matrix experience is still a big gap, and historical development is not linear, but I believe that eventually VR will be the ultimate state of mankind.
I firmly believe that the future of VR.
Just this past October was very interesting, there are three important Conference on VR, from Google, Facebook and Microsoft, respectively.
On October 4, Google launched Daydream in its annual fashion show on View helmet, handle and a Daydream ready Pixel cell phones.
This is a qualitative upgrade to mobile VR experience, because it not only solve the problem of dizziness and clarity, and enhanced interaction. Ordinary users need to spend 200 Yuan soon, buy a Cardboard helmet with a handle, combined with a Daydream mobile phones can have a good VR experience.
In the coming year, believes mainstream flagship Android phone manufacturers will launch Daydream phone. In 2017, at least 10 million-20 million Daydream phone, expected in 2018, at least 30 million to 50 million new Daydream phone, 2019 add at least 100 million: the next three years there will be nearly 200 million Daydream phone ownership.
This will be a new Blue Ocean, new growth point of the entire Internet; as for VR, as well.
On October 7, the organized Oculus Facebook Developer Conference, showing the future of virtual networking, also announced that it will launch mobile machine. Oculus CTO John Carmack predicted: "I think the future belongs to mobile, we should think it over 1 billion users, so many users are not built on the PC platform.
PC VR software will play on ' creative group ' and ' laboratory ' role as a source of creativity, and successful examples will be extended to lower-end platforms. "This mirror set up the first day and the storm began to adhere to the route is exactly the same! We see the future 90% of the VR market is moving in, 10% is a PC or mainframe platforms.
On October 26, Microsoft held a new Conference, introduced a $299 VR helmets, while supporting the Creators and Paint-d Update the software, 3D production easier, so that everybody can operate, as we now are simple Office Office software, make everyone content builders.
Facebook the Internet giant, Google and Microsoft operating systems companies, will undoubtedly promote rapid development of VR as a whole ecosystem. So I think it was on the eve of the outbreak of VR, 2017 VR development will exceed everyone's expectations.
In the past two years, because of poor China VR industry, so the mirror as a pioneer of the storm had to do a lot of basic work. In addition to the hardware, we got an app store, video, social networking and gaming, and industry vertical application attempts, such as real estate, automobiles, tourism, UGC and other directions. Today, our hardware sales exceed 2 million units, market share of more than 80% on the East, users use every day more than 30-minute monthly active users exceeded 1.5 million. This suggests that users actively embracing VR, and as experience upgrading from Daydream, user time and activity will be further increased.
The capital's cold winters for our team of more than 500 people, there is a great deal of pressure, so we do split some time ago and layoffs. First hatching out of business who has made certain achievements, eco subsidiaries, with better development of external capital. In addition, through the layoff survival of the fittest, and enhance the efficiency of internal operations, and focus on business. Now mirror team has 300 people, this is the team the largest VR firm, we will focus on the core software and hardware platforms, do better helmets, core technology and access platforms.
We should be grateful, at the VR in the Internet revolution, China and the United States almost at the same starting line, of course, Americans are considerably ahead in technology, but I believe Chinese companies will quickly catch up while taking advantage of huge market innovation.
For VR to please everyone more tolerant, not because of excessive pursuit of short-term good of the industry, not because of some slight excessive belittling it.
I think every Chinese VR practitioners deserve respect because they are brave, trying to do all kinds of attempts, which will promote the development of industry, we meet our VR spring soon.
2017 it would be VR exponential outbreak one year; and Daydream of power, I believe mobile VR experience will be better. Storm mirror sales above 10 million units next year. Over the next 5 years, we want to serve 1 billion users!
The storm mirror CEO Huang Xiaojie
The year 2016.11.6
暴风魔镜：裁员是因为团队太庞大，来年VR发展会超过预期 - IT资讯
昨日，暴风魔镜官方微信公众号发布了其CEO黄晓杰题为《致所有关心暴风魔镜的朋友》的文章。
在文章中，黄晓杰回应了外界对于暴风魔镜的猜疑，声称现在的资本环境比较恶劣，他们运营一支超过500人的团队有着很大的压力，所以他们做了一些分拆和裁员：
首先把那些取得了一定成绩的业务孵化出去，成为生态子公司，借助外部资本更好的发展。另外，通过裁员优胜劣汰，提升内部运营效率，并聚焦业务。
但是，黄晓杰还是认为VR依然是最有前景的行业之一，他表示“最终VR将会是人类终极的生存状态”。
VR行业在持续降温，但黄晓杰却不认为这是行业衰退的表现，他以10月份的三个VR发布会为例：
Google在其年度新品发布会上推出了Daydream View头盔、体感手柄和Daydream ready的Pixel手机。这不仅解决了晕眩、清晰度的问题，也增强了交互的体验，而且普及的成本降低了，很快普通用户只需要花200块人民币就可以有良好的VR体验。
Facebook举办了Oculus开发者大会，同时宣布将会推出移动一体机。
微软举办了新品发布会，推出了299美元的VR头盔，同时配套了Paint 3D和Creators Update这样的软件，让每个人都成为内容的建造者。
他认为，巨头公司的介入，才是这个行业将要迅速发展的征兆，而“2017年VR的发展一定会超出大家的预期”。同时，他认为中国和美国在VR上几乎在同一个起跑线上，但是国内的舆论应当给这个行业一个合适的生长环境：
请大家对VR多一些宽容，既不要因为这个行业短期的利好就过度追捧它，也不要因为一些风吹草动就过度贬低它。
以下为暴风魔镜CEO黄晓杰文章全文：
感谢大家对暴风魔镜最近人员调整的关注，无论是提出的建议，还是批评或者担忧，我相信大家都是善意的，因为大家关心的是VR这个行业怎么了，作为国内VR行业代表厂商的暴风魔镜怎么了。
过去一年，VR从默默无闻到炙手可热，再到今天行业降温，很多人开始担忧：“VR是否有前途？VR的时机是否太早了？”这让我想起两年前第一次使用Oculus的感受，虽然还很晕，但是立刻让我想到了《黑客帝国》——今天的VR不就是Matrix的原型吗？
如果有一家公司能够创造一个让人无法区分现实和虚拟的世界，能够让人在这个世界里娱乐、交友、赚钱、消费，乃至体验到各种不同的人生，那么这家公司一定是世界上最有价值的公司。当然今天的技术离《黑客帝国》的体验还有很大差距，而且历史的发展从来都不是线性的，但是我相信，最终VR将会是人类终极的生存状态。
我坚定地相信VR的未来。
刚刚过去的10月份非常有意思，出现了三场关于VR的重要发布会，分别来自Google、Facebook和微软。
10月4日，Google在其年度新品发布会上推出了Daydream View头盔、体感手柄和Daydream ready的Pixel手机。
这对移动VR体验来说是一个质的升级，因为它不仅基本解决了眩晕和清晰度问题，还增强了交互。很快普通用户只需要花200块人民币，买一个Cardboard头盔加上一个手柄，配合一台Daydream手机就可以有良好的VR体验。
在未来一年，相信主流的Android手机厂商的旗舰机都会推出Daydream手机。这样2017年，全球至少1000万-2000万台Daydream手机，预计2018年，全球至少新增3000万-5000万台Daydream手机，2019年至少新增1亿台：这样未来三年就会有接近2亿台Daydream手机的保有量。
这将会是一片新的蓝海，整个互联网新的增长点；对于VR而言，也是如此。
10月7日，Facebook举办了Oculus开发者大会，展示了虚拟社交的未来，同时宣布将会推出移动一体机。Oculus的CTO卡马克预测：“我认为未来属于移动，我们应该多考虑考虑10亿用户，如此庞大的用户不是建立在PC平台之上的。
PC上的VR软件将扮演‘创新组’和‘实验室’的角色，成为创意的源头，而成功的例子将被推广至低端平台。”这个判断和暴风魔镜成立第一天开始所坚持的移动路线是完全一致的！我们认为未来90%的VR市场是属于移动的，10%是属于PC或者主机平台的。
10月26日，微软举办了新品发布会，推出了299美元的VR头盔，同时配套了Paint 3D和Creators Update这样的软件，将3D制作变得简单，让人人都会操作，就像大家现在都会简单使用Office办公软件一样，让每个人都成为内容的建造者。
Facebook这样的互联网巨头公司、Google和微软这样的操作系统公司介入，无疑将会推动整个VR生态链迅猛发展。因此我认为现在是VR爆发的前夜，2017年VR的发展一定会超出大家的预期。
在过去两年里，因为整个中国VR行业一穷二白，所以暴风魔镜作为拓荒者不得不做了大量基础性工作。除了硬件，我们还做了应用商店、视频播放、社交和游戏，还有行业垂直应用的尝试，如房产、汽车、旅游、UGC等方向。到今天，我们的硬件销量已经突破200万台，在京东上市场占有率超过80%，用户每天的使用时长超过30分钟，月活跃用户突破150万。这说明用户在积极的拥抱VR，而随着Daydream带来的体验升级，用户的使用时长和活跃度会进一步的增加。
这次的资本寒冬很冷，对于我们一度超过500人的队伍而言，有很大的经营压力，所以我们前段时间做了拆分和裁员。首先把那些取得了一定成绩的业务孵化出去，成为生态子公司，借助外部资本更好的发展。另外，通过裁员优胜劣汰，提升内部运营效率，并聚焦业务。现在魔镜团队有300人，这依然是国内团队规模最大的VR公司，我们将会聚焦在最核心的软硬件平台上，把头盔、核心技术和入口平台做的更好。
我们应该庆幸，在这次VR互联网革命中，中国和美国几乎在同一个起跑线上；当然，美国人在技术上相对领先，但我相信中国公司会快速赶上，同时利用巨大的市场做模式创新。
请大家对VR多一些宽容，既不要因为这个行业短期的利好就过度追捧它，也不要因为一些风吹草动就过度贬低它。
我觉得每个中国的VR从业者都值得尊敬，因为大家都很勇敢，在努力的做各种尝试，这些创新都会推动行业的发展，我们马上就会迎来VR的春天。
2017年注定将是VR指数级爆发的一年；而有了Daydream的助力，我相信移动VR的体验会更好。暴风魔镜明年的销量要突破1000万台。在未来5年，我们希望服务10亿的用户！
暴风魔镜CEO黄晓杰
2016.11.6