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published in(发表于) 2017/5/10 21:36:12
Baidu has formally split the independent operation of the game: how cool to 1.186 billion yuan of the Fund buyers,

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Baidu has formally split the independent operation of the game: how cool to 1.186 billion yuan of the Fund buyers-Baidu games, Baidu, cool game-IT information

On May 8, Baidu announced the renaming of the game for cool games, Baidu has been the business split out separate operations, disk access for more funds.

Jinzhou Xin Hua long industry molybdenum company limited (603399, Xin Hua long) notice to disclose, how cool Fund and B.D.Mobile Telecommunications Limited and other stakeholders of the games business sale agreement was signed. Cool move funds to 1.186 billion yuan on Baidu network technology (Beijing) co 100% of the stock, and by controlling Protocol 4 of the agreement the equity of controlled entities, that is, Baidu games.

(Network diagram)

Public information, cool Fund, namely Ningbo Meishan bonded Harbor area equity partnership (limited partnership), was established on October 25, 2016, is youfanan to give investment management (Shanghai) Limited (hereinafter "Van Gogh An Ci") established, long and thick all-equity partnership in jiaxing, Xinhua company (limited partnership) joint participation in the Fund.

Among them, Van Gogh hath invested 100,000 yuan in monetary terms, 0.02% per cent of the total registered capital of; long invested 150 million yuan in monetary terms, Xinhua, 28.3% per cent of the total registered capital of; jiaxing thick invested 380 million yuan in monetary terms, total registered capital of 71.68%.

According to the Ningbo cool prescribed in the partnership agreement, how cool the long-term duration of the Fund, in the continuance of major investments in the games cultural industries, including but not limited to, domestic and foreign assets of high quality games, gaming IP, games and culture a combination of derivatives and assets.

On March 31, Baidu, according to documents submitted to the Securities and Exchange Commission, Baidu's mobile games business has been sold, the transferee for the two companies. After surging Baidu News (www.thepaper.CN) responded by saying that Baidu Baidu games "aircraft carrier programme" good assets, both sides will continue to maintain close contact on the business of the future, and will continue to establish the depth of cooperation. Detailed information will be announced after the deal officially completed delivery.

Announcement of new China Dragon, as of April 14, Baidu has not completed the final delivery of the project, there are modifications to the final transaction documents, determine how cool the Baidu games amounted to 1.199 billion yuan of the Fund. Among them, cool Fund of 500 million Yuan, 686 million yuan of bank financing. It was revealed, as of now, cool fund raising is completed, the total size of the Fund is 530.1 million Yuan.

New China Dragon's announcement pointed out that how cool the investment scope and direction of the Fund for the cultural industry investment game, Baidu games is one of the leading game distribution platform, through good cooperation with thousands of domestic and international game developers, developer, to provide users with a wide range, all-round game and has brought hundreds of millions of gamers, with relatively stable cash flows and profitable growth. Baidu how cool games in line with the Fund's investment and development. Cool Fund after Baidu games, according to the subsequent operation of Baidu games and considering market conditions, may hold or sell premium.

External analysis, Baidu split mobile game, or ineffective with the business.

In July 2013, Baidu announced that wholly-owned acquisition 91 wireless for $1.9 billion, that amount had also set a maximum amount of mergers and acquisitions in the history of the Internet at home. 91 wireless distributed primarily involving mobile Internet applications, and wireless core capital mainly consists of 91 91 Mobile Assistant, Android market, 91 mobile open platforms, Panda books, hand travel portal, and other components.

April 2014, 91 wireless integration with Baidu cool. 91 wireless business mainly involves three games: game distribution, game publishers, and game portals, game distribution business was incorporated into Baidu cool, mobile games and changed its name to Baidu. Mobile Games Division Assistant Zhang Dongchen as Baidu CEO Robin Li, reporting to Baidu, Wang Zhan, Deputy.

In August 2014, Deputy Liao Jun was expelled from Baidu Baidu's gaming Division Director, and judicial. Anecdotes are, Liao Jun Baidu games platform for its own profit.

End of April 2016, Baidu games business in taking charge of Vice President Wang Zhan, to "unethical, damaging the interests of the company" were dismissed. Baidu, Wang Zhan was involved in the formation of "forward-charging business groups", including games, e-commerce, music, numbers, reading, etc. Reports from September 2012, Wang Zhan in Baidu Baidu has been directly responsible for the game Department.


百度游戏正式拆分独立运营:多酷基金以11.86亿元接盘 - 百度游戏,百度,多酷游戏 - IT资讯

5月8日,百度游戏宣布更名为多酷游戏,百度已将该业务拆分出去独立运营,接盘方为多酷基金。

锦州新华龙钼业股份有限公司(603399,新华龙)的公告披露,多酷基金与B.D.Mobile Telecommunications Limited等相关方签署了《游戏业务出售协议》。多酷基金以11.86亿元人民币受让百度移信网络技术(北京)有限公司的100%的股权,及其通过控制协议控制的4家协议控制实体的股权,即百度游戏。

(网络配图)

公开资料显示,多酷基金,即宁波梅山保税港区多酷股权投资合伙企业(有限合伙),成立于2016年10月25日,是由梵安赐投资管理(上海)有限公司(以下简称“梵安赐”)发起设立,新华龙和嘉兴厚全股权投资合伙企业(有限合伙)共同参与的基金。

其中,梵安赐以货币方式出资10万元,占出资总额的0.02%;新华龙以货币方式出资15000万元,占出资总额的28.3%;嘉兴厚全以货币方式出资38000万元,占出资总额的71.68%。

根据宁波多酷合伙协议的约定,多酷基金的存续期为长期,将在存续期内主要投资于游戏文化产业,包括但不限于国内、国外的优质游戏资产、游戏IP、游戏及文化相结合的衍生产品及资产等。

3月31日,百度提交给美国证券交易委员会的文件显示,百度已经将旗下移动游戏业务出售,受让方为两家公司。此前百度向澎湃新闻(www.thepaper.cn)回应称,百度游戏是百度“航母计划”的优良资产,未来双方将继续保持业务上的紧密联系,并将建立持续深度的合作。详细的信息会在交易正式完成交割后公布。

新华龙的公告显示,截至4月14日,百度项目还未完成最终交割,还存在对最终交易文件的修改,目前确定多酷基金受让百度游戏金额为11.99亿元。其中,多酷基金出资5亿元,银行融资6.86亿元。据披露,截至目前,多酷基金已募集完毕,基金总规模为5.301亿元。

新华龙的公告指出,多酷基金的投资范围和方向为投资游戏文化产业,百度游戏是国内主要游戏运营发行平台之一,通过与国内外数千家游戏研发商、开发商的良好合作,向用户提供多元化,全方位游戏并已汇聚了上亿游戏用户,具有比较稳定的现金流与利润增长。百度游戏符合多酷基金的投资和发展方向。多酷基金受让百度游戏后,将根据百度游戏的后续运营情况及市场的情况进行综合考虑,可能长期持有或者溢价出售。

外界分析,百度剥离移动游戏业务或与业务开展不力有关。

2013年7月,百度宣布作价19亿美元全资收购91无线,这一金额还曾创下当时国内互联网历史上的最大金额的并购案。91无线主要涉及移动互联网应用分发,而91无线的核心资产主要由91手机助手,安卓市场,91移动开放平台,熊猫看书,手游门户等组成。

2014年4月,91无线与百度多酷进行整合。91无线主要涉及三大游戏业务:游戏分发、游戏发行和游戏门户,其中游戏分发业务被并入百度多酷,并更名为百度移动游戏。李彦宏助理张东晨出任百度移动游戏事业部CEO,向百度副总裁王湛汇报。

2014年8月,百度游戏事业部总监副廖俊被百度开除,并移交司法。当时的坊间传闻是,廖俊通过百度游戏平台为己牟利。

2016年4月底,百度游戏业务分管负责副总裁王湛,以“违反职业道德、损害公司利益”为名被开除。王湛参与组建了百度“前向收费业务群组”,其中包括游戏、电子商务、音乐、数字阅读等。有报道称,从2012年9月起,王湛在百度内部就已经开始直接负责百度游戏部门业务。





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