Facebook has a great ambition! Zuckerberg's coveted new Overlord prepare for battle-Facebook, Zuckerberg-IT information

On April 9, the latest issue United Kingdom wrote the Economist magazine, chat Facebook hopes to use artificial intelligence, robots and virtual reality, avant-garde technology to grasp the future technological trends, build your own massive Empire. However, although promising, but privacy and security issues are likely to constitute a serious obstacle to the company's development.

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Ever since the Roman Empire, the "thumbs up" symbol has never been like this with such a powerful force. Although since it was launched in only 12 years, but Facebook has become a has a large population, vast wealth and a great leader of the Empire, its reach and influence is incredible.

The world's largest social network, with 1.6 billion users, of which 1 billion people use the service every day, and use per capita for more than 20 minutes. In the Western world, Facebook in the most widely used computing devices (smartphones) dominate the most popular activity (social network), the lion's share. Its application in mobile Internet usage reached 30% per cent of Americans. Not only that, it also relies on $ 325 billion became the 6th World valuation of listed companies by market capitalisation.

While there has been a phenomenal record, 31, founder and CEO Mark Zuckerberg Faceboook (Mark Zuckerberg) is also in the offing on the inside larger ambitions. He hopes solar-powered drone to send signals for people in poor countries who have no Internet access with Internet access, he aggressively betting chat on artificial intelligence, robotics and virtual reality. In order to compete for supremacy in the new era, he and several other large Empires in technology increasingly violent clashes have taken place, especially in Google. This fight will be shaping the future of digital industry, each of us lives would be real consequences.

Data Empire

Facebook through development to attract a large number of users of the service a success, after they sold these concerns to advertisers in order to earn income. Google is also using the same method. But the two companies played a different role in the life of the user: Google has a great number of data about the world, Facebook is more about you and your friends you went to Google in order to complete a task, but Facebook is on to pass the time.

However, the dominance of the two companies and their strategies are very similar. Data for the two companies to build a wide, deep moat, making it invincible, and reap huge profits. They will be able to invest a lot of resources, a bold bet, to address potential challenges through acquisitions. In addition, the two companies are also hungry for more users and more data-and for that reason, they can't wait to use unmanned aircraft or balloons to provide developing countries with Internet signal.

Their mission is to collect a lot of data, this new service, and find new ways to generate income. Facebook bets on the artificial intelligence that "machine learning" will become an important weapon--a technique in which software can analyze the data independently, without having to write a clear program. For example, the company also uses artificial intelligence techniques to recognize faces in a photo, and to determine what to show each user status updates, and advertising.

Facebook chat in advancing Digital Assistant based on artificial intelligence and robots, through short messages and user interaction. The company next week is expected to open the Messenger Service (this service can be used by Uber cars) in order to expand the chat robot user. Facebook investment in virtual reality (2014 the company invested US $ 2 billion acquisition of the industry's leading enterprise Oculus) is a bold bet, mark on the Smartphone after the prospect of the future of computing and communications technology.

But Facebook still faces formidable competitors in those three areas. Google is also using artificial intelligence technology to improve Internet service and guided driverless cars, other industry giants also invested heavily in AI – but with huge amounts of money and a huge amount of data, Facebook and Google to attract the best researchers and the most promising startups.

Facebook personal voice Assistant field behind Amazon, Apple, Google and Microsoft. In the chat robot, the company also faces competition from Microsoft and all the startups, they all want chat bot application into a new era. And the company on the development of virtual reality (he thought it was "augmented reality" springboard) takes against a strong opponent. Microsoft has with HoloLens goggles into the field of augmented reality, which is the company's recent impressive product. Google, which has been very active in the field of virtual reality, augmented reality startups Magic Leap investment.

Facebook's huge ambitions and the challenges they face show that the industry has reached a consensus that these technologies will change the way interactions between man and man, and the way people interact with the data and the surrounding environment. Artificial intelligence will help the equipment and services you need (Google Inbox app is already available for you reply). Dialog interface to let you through voice or text communication with robots to complete a variety of tasks. In artificial intelligence services also penetrated into a wide range of products, including a wearable device, automotive, and virtual reality/augmented reality goggles.

After decades of calculated in the form of augmented reality interface, through artificial intelligence to provide user services. Gesture and voice will become the mode of operation, the whole world is its display. Information will be directly projected on the world around us, so as to build a new form of communication and promote better creation and collaboration.

That's what Facebook, Google, Microsoft and the major technology giant's ambitions, but also the direction of their efforts. But in the course of development, there are different privacy and security issues. By analyzing all the information to provide personalized service, it is easy to think of monitoring in the traditional sense. If consumers believe that more harm than good, or security mechanism is not reliable enough, it will backfire.

The power of the people

Also concerns arising from the excessive concentration of power monopoly, closed system may also lead to people to easily switch between the different services. Facebook free Internet service for only a handful of sites, but that the company takes this Internet Gatekeeper role to play, India has been blocked by regulators. Germany's regulators are also investigating Facebook the way personal data are used. As the dominant position is strengthened, Facebook may be just like Microsoft and Google before, facing more and more similar lawsuits.

How to balance personal privacy and the relationship between the huge profits, will become one of the biggest challenges of this century. Even if it is the reign of the Roman Emperor, suddenly was turned around by the people. Is the so-called "water can carry a boat, it can also overturn it." So, while cheering for Zuckerberg, people can not help but he was wary.

Facebook野心甚大！扎克伯格秣马厉兵觊觎新时代霸主 - Facebook,扎克伯格 - IT资讯

4月9日，最新一期英国《经济学人》杂志撰文称，Facebook希望借助人工智能、聊天机器人和虚拟现实等前卫的技术把握未来的科技趋势，构建自己的庞大帝国。然而，虽然前景广阔，但隐私和安全等问题却有可能对该公司的发展构成严重的障碍。

以下为文章全文：

自从罗马帝国以来，“拇指向上”的符号从来没有像现在这样具有如此强大的威力。虽然创办至今只有短短12年时间，但Facebook已经成了一个拥有众多人口、巨额财富和非凡领袖的帝国，它的触角和影响力令人难以置信。

这个全球最大社交网络拥有16亿用户，其中有10亿人每天都会使用该服务，人均使用时间超过20分钟。在西方世界，Facebook在使用最广泛的计算设备(智能手机)上占据了最受欢迎活动(社交网络)的最大份额。它旗下的各类应用在美国人的移动互联网使用量占比达到30%。不仅如此，它还凭借3250亿美元的市值成为了全世界估值第6的上市公司。

尽管已经取得了如此骄人的战绩，31岁的Faceboook创始人兼CEO马克·扎克伯格(Mark Zuckerberg)的内心却还在酝酿更大的野心。他希望通过太阳能无人机来发送信号，为贫穷国家那些无法上网的人提供上网服务，他还对人工智能、聊天机器人和虚拟现实大举下注。为了争夺新时代的霸权，他与科技行业的另外几个庞大的帝国发生了越发激烈的冲突，尤以谷歌为甚。这场斗争将会塑造数字行业的未来，我们每个人的生活也都会因此受到真切的影响。

数据帝国

Facebook通过开发能够吸引大量用户的服务取得了成功，他们之后将这些关注度出售给广告主，以此赚取收入。谷歌也采用了同样的方法。只不过，这两家公司在用户的生活中扮演了不同的角色：谷歌掌握了大量与世界有关的数据，Facebook则更了解你和你的朋友；你去谷歌是为了完成一项任务，但上Facebook却是为了消磨时间。

然而，这两家公司的主导地位以及他们的战略却非常相似。海量数据为这两家公司建起了又宽又深的护城河，使之立于不败之地，并且攫取了巨额利润。他们也因此得以投入大量资源，大胆下注，通过收购来应对潜在挑战。另外，这两家公司的也都渴望更多的用户和更多的数据——也正因如此，他们才迫不及待地想要使用无人机或气球为发展中国家提供上网信号。

他们的任务是收集大量数据，借此提供新的服务，并寻找新的创收方式。Facebook对人工智能的下注表明“机器学习”将成为他们的重要武器——在这种技术中，软件可以通过分析数据自主学习，而不必编写明确的程序。例如，该公司还使用人工智能技术来识别照片中的人脸，并判断应该向每个用户展示哪些状态更新和广告。

Facebook还在推进基于人工智能的数字助理和聊天机器人程序，通过短消息与用户互动。该公司下周有望开放他们的Messenger服务(这项服务已经可以用于通过Uber叫车)，以便扩大聊天机器人的用户。Facebook对虚拟现实的投资(该公司2014年斥资20亿美元收购了这个行业的领导企业Oculus)也是一次大胆下注，标志着他们对智能手机之后的未来计算和通讯技术的展望。

但Facebook依然在这三大领域面临强大的竞争对手。谷歌也在使用人工智能技术改进互联网服务和引导无人驾驶汽车，其他行业巨头同样在大举投资人工智能——但由于拥有雄厚的资金和庞大的数据，Facebook和谷歌吸引了最优秀的研究人员和最有潜力的创业公司。

Facebook在个人语音助理领域还落后于亚马逊、苹果、谷歌和微软。在聊天机器人领域，该公司也面临来自微软和一众创业公司的竞争，他们都希望将聊天机器人打造成新时代的应用。而该公司对虚拟现实领域的拓展(扎克伯格认为这是“增强现实”的跳板)也需要对抗强大的对手。微软已经凭借HoloLens眼罩进军了增强现实领域，这也是该公司近年来最打动人心的产品。而已经在虚拟现实领域非常活跃的谷歌，则投资了增强现实创业公司Magic Leap。

Facebook的巨大野心及其面临的艰巨挑战表明整个行业已经达成共识，认为这些技术将改变人与人之间的互动方式，以及人们与数据和周围环境的互动方式。人工智能将帮助这些设备和服务预测你的需求(谷歌的收件箱应用已经可以为你推荐回信内容)。对话界面则可以让你通过与机器人之间的语音或文本沟通来完成各种任务。人工智能服务同样会渗透到各种各样的产品中，包括可穿戴设备、汽车以及虚拟现实/增强现实眼罩。

几十年后，计算将以增强现实的界面形式，通过人工智能为用户提供服务。而手势和语音则会成为真正的操作方式，整个世界都是它的显示屏。信息将会直接投射在我们周围的世界中，从而构建全新的通讯形态，促进更好的创造和协作。

这正是Facebook、谷歌、微软和各大科技巨头所胸怀的野心，也是他们努力的方向。但在发展过程中，难免会遇到隐私和安全问题。通过分析所有信息来提供个性化服务，很容易让人想到传统意义上的监视。倘若消费者认为得不偿失，或者安全机制不够可靠，就会适得其反。

人民的力量

还有人担心权力过度集中所带来的垄断问题，而封闭的系统也有可能导致人们难以在不同服务之间随意切换。Facebook的免费互联网服务仅针对少数几家网站，但由于担心该公司借此扮演互联网看门人的角色，印度监管部门已经将其封杀。德国的监管部门也在调查Facebook使用个人数据的方式。随着主导地位增强，Facebook可能会像之前的微软和谷歌一样，面临越来越多类似的官司。

如何平衡个人隐私与巨额利润之间的关系，将成为本世纪最大的商业挑战之一。即便是古罗马皇帝的统治，都会突然之间遭到人民的反戈一击。正所谓“水能载舟，亦能覆舟”。所以，在为扎克伯格喝彩的同时，人们也都不免对他心存戒备。