Facebook amazing performance analysis: only one truth! -
Facebook, Zuckerberg-IT information
Wired magazine published an article this week, Facebook's recent strong performance. After a series of risky decisions the companies have now received worked wonders, whether it is the development of the video business, also is acquiring Instagram, WhatsApp and Oculus. Facebook made this achievement is only one of the keys, and that's what CEO Mark Zuckerberg.
Following is the full text of the article:
Facebook is "rolling." Facebook's biggest rivals are underperforming, and Facebook this week's quarterly earnings far exceeded Wall Street's expectations. The company said daily active users currently has more than 1 billion monthly active users to reach 1.65 billion. The first quarter of this year, Facebook's profit of 3 times in the same period last year, for $ 1.5 billion, while revenues reached $ 5.3 billion. After the earnings release, Facebook's shares on Thursday United States hit a record high in the stock market trading.
Poor global market intelligence Deputy Director of global securities research Scott Kessler (Scott Kessler) said that at present, the technology industry is facing a lot of uncertainty, especially for the largest companies. He said: "Facebook is quickly becoming one of the world's largest technology company. Compared to other companies, as well as the expectations of the outside world, better performance, greater continuity of Facebook. ”
Facebook is a complicated company, its success is even more surprising. As with the Alphabet, Facebook to invest heavily for "Moon" items, such as drones. Similar to the Apple, Facebook relies heavily on past products, such as message flows. We also cannot guarantee that, watched Oculus Rift caused a sensation in the consumer market this year.
In the development of Facebook, however, it is consistent, that's what CEO Mark Zuckerberg (Mark Zuckerberg). On Facebook this week's earnings conference call, Zuckerberg announced plans to adjust the ownership structure of the company. In short, Zuckerberg hopes to hold more shares to charity, but don't want to give up control of the company. Sounds, Zuckerberg is manipulative. But if you are a Facebook shareholder, so are your ideas: give him more power.
Open arms
How did all this happen? There is no doubt that Facebook knows how more people like the product and know how to use these products to make money. When companies such as Twitter and Google's mobile advertising business in deep trouble, Facebook has skilfully led advertisers to buy more mobile advertising.
On the whole, Facebook is very good at one step ahead. The past few years, the company made a series of smart decisions, and these decisions have begun to bear fruit. With mobile ads, Facebook is giving priority to the development of video, and video ads. In addition, Facebook acquired WhatsApp and Instagram. Despite these acquisitions were initially questioned, but the current situation is, users will spend a lot of time in these applications, share photos, send and receive messages. And the deal to buy Oculus makes Facebook getting ready for the next generation media platform, and has attracted close attention.
About the future would be like, Facebook has lofty goals. On the basis of these objectives, Facebook launched a continuous testing, iterative, and exploration. Earlier this month, Facebook made 10-year development roadmap. Facebook get the jump on Apple and Alphabet before doing so, it is somewhat by surprise. Zuckerberg is the leader of the strategy behind this initiative.
As a separate group
He has the ability to put their ideas into the company, and not just because he is CEO, and also because he is the controlling shareholder. Last year, Zuckerberg and his wife pulixila·Chen (Priscilla Chan) said they planned in his life will hold most of the shares into their own Foundation. The stake worth tens of billions of dollars. Such donations appears to be a threat to Zuckerberg on the company's control, and Facebook this week proposed to set up a new reason for the class c shares.
The existence of these c stocks meant that Facebook may issue more shares, diluted Zuckerberg's but not the right to vote. Earlier, the class a shares with 1 vote per share on class b shares have 10 votes per share, but Zuckerberg held most of the class b shares. Similar to the approach taken by Google's parent company Alphabet, which enabled Google's founders to keep control of the company. Professor of corporate finance at Santa Clara University School of law shidifen·daimengde (Stephen Diamond) that on Facebook, this is very important, because the company needs to issue new shares for employee equity incentive or acquisitions.
Zuckerberg said in the proposal of the Board: "I can keep as founder of control over Facebook, so we can continue to focus on long-term development. The other hand, Priscilla and I can come up with their own money more quickly to fund important work. "The proposal is likely to be approved, as Zuckerberg is now the controlling shareholder of the company.
All this shows that Facebook and Zuckerberg's strength. Zuckerberg told shareholders that his future goals led to Facebook adventure actions, such as buying Instagram and WhatsApp, but in the long run, this will contribute to the development of the company. He said, by keeping control, he can continue to make these decisions. Kessler said: "he is considered one of the best CEO in the world, do not lose to anyone. ”
However, not everyone is happy. Mr diamond said: "there is only one type of shares in many companies, but also to make acquisitions and to engage in risky activities, such as Microsoft, IBM and Apple. "In addition, institutional investors will hope that their voices are able to exert influence as shareholders. He said: "when you use other people's money, as well as financing for ourselves through the open market, you need to balance accountability and transparency. ”
But for now, Facebook is "rolling." As shown by rapidly rising stock prices, investors are very happy. So there is reason to believe that, even if Zuckerberg hopes soon to donate their shares, shareholders did not want him in the short term from Facebook.
Facebook惊人业绩分析：真相只有一个！ -
Facebook,扎克伯格 - IT资讯
《连线》杂志本周刊文称，Facebook近期的业绩表现强劲。该公司此前一系列看似冒险的决策目前都收到了奇效，无论是发展视频业务，还是收购Instagram、WhatsApp和Oculus。Facebook取得这一成绩的关键只有一个，这就是CEO扎克伯格。
以下为文章全文：
Facebook正在“碾压一切”。Facebook最大的竞争对手们业绩不佳，而Facebook本周发布的季度财报则远超华尔街预期。该公司表示，目前的日活跃用户数已超过10亿，而月活跃用户数达到16.5亿。今年第一季度，Facebook的利润达到去年同期的3倍，为15亿美元，而营收则达到53亿美元。财报发布后，Facebook股价在周四美国股市的交易中创下历史新高。
标准普尔全球市场情报全球证券研究副总监斯科特·凯斯勒(Scott Kessler)表示，目前，科技行业正面临许多不确定性，尤其是其中最大的一些公司。他表示：“Facebook正迅速成为全球最大的科技公司之一。相对于其他公司，以及外界的期望，Facebook的成绩要更好、更具延续性。”
Facebook是一家复杂的公司，因此其成功也更令人惊讶。与Alphabet一样，Facebook投入巨资用于“登月”项目，例如无人机。与苹果类似，Facebook非常依赖过往的产品，例如消息流。此外我们也无法保证，备受关注的Oculus Rift今年能在消费市场引起轰动。
然而在Facebook的发展过程中，有一点始终如一，这就是CEO马克·扎克伯格(Mark Zuckerberg)。在Facebook本周的财报电话会议上，扎克伯格公布了调整公司股权结构的计划。简而言之，扎克伯格希望将所持的更多股份用于慈善，但不想放弃公司的控制权。听起来，扎克伯格很有控制欲。但如果你是Facebook股东，那么你的想法会是：给他更大的权力。
公开的武器
这一切是如何发生的？毫无疑问，Facebook知道如何提供更多人喜欢的产品，也知道如何利用这些产品去赚钱。当Twitter和谷歌等公司的移动广告业务深陷困境时，Facebook已经有技巧地促使广告客户去购买更多移动广告。
整体上来看，Facebook很善于先人一步。过去几年，该公司做出了一系列明智的决策，而这些决策已开始收到效果。与移动广告一样，Facebook正优先发展视频，以及视频广告。此外，Facebook收购了Instagram和WhatsApp。尽管这些收购最初备受质疑，但目前的情况是，用户会在这些应用中花大量时间，分享照片，收发消息。而收购Oculus的交易则使得Facebook为下一代媒体平台做好了准备，并吸引了外界密切关注。
关于未来会是什么样，Facebook有着远大的目标。在这些目标的基础上，Facebook展开了持续的测试、迭代和探索。本月早些时候，Facebook提出了10年发展路线图。Facebook抢在苹果和Alphabet之前这样做，这令人有些惊讶。扎克伯格是这一切举措背后战略的主导者。
自成一派
扎克伯格有能力把自己的想法注入公司，这并不仅仅是因为他是CEO，也是由于他是控股股东。去年，扎克伯格及其妻子普里西拉·陈(Priscilla Chan)表示，他们计划在一生中将所持的大部分股份投入自己的基金会。这部分股份价值数百亿美元。这样的捐赠似乎将威胁到扎克伯格对公司的控制力，而这也是Facebook本周提出设立新的C类股的原因。
这些C类股的存在意味着，Facebook可以发行更多股份，但不会摊薄扎克伯格的投票权。此前，A类股每股有1票投票权，B类股每股有10票投票权，而扎克伯格持有的大部分为B类股。这与谷歌母公司Alphabet所采取的做法类似，而这种做法使得谷歌的创始人能保持对公司的控制权。圣克拉拉大学法学院企业金融教授史蒂芬·戴蒙德(Stephen Diamond)表示，对Facebook来说，这点很重要，因为公司需要发行新股，用于员工的股权激励或收购。
扎克伯格在董事会的提案中表示：“我可以保持作为创始人对Facebook的控制权，因此我们可以继续着眼于长期的发展。另一方面，普里西拉和我可以更快地拿出自己的钱，资助重要的工作。”这一提案很可能获得批准，因为扎克伯格目前是公司的控股股东。
这一切也表明了Facebook和扎克伯格所具有的强大实力。扎克伯格对股东表示，他关于未来的目标促成了Facebook一些冒险的举措，例如收购Instagram和WhatsApp，但从长期来看，这将有助于公司的发展。他表示，通过保持控制权，他可以继续做出这些冒险的决策。凯斯勒表示：“他被认为是全球最优秀的CEO之一，不输给任何人。”
不过，并不是所有人都对此感到高兴。戴蒙德表示：“有许多公司只有一类股份，但也在进行收购，并从事有风险的活动，例如微软、IBM和苹果。”此外，机构投资者会希望他们作为股东的声音能发挥影响力。他表示：“当你利用他人的资金，以及通过公开市场为自己的公司融资时，你需要平衡好责任和透明度。”
但目前，Facebook正在“碾压一切”。正如快速上升的股价所表明的，投资者对此感到非常高兴。因此有理由认为，即使扎克伯格希望很快捐出自己的股份，股东们也不希望他在短期内脱离Facebook。