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published in(发表于) 2016/5/13 7:19:14
How to make Apple you? ,

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How to make Apple you? -Apple investment drops, Apple-IT information

Today, drop drops quickly after the merger was announced progress in the second round of funding , the round of financing is expected to total $ 2.5 billion, Apple invested US $ 1 billion, before this round of financing valued at 24 billion dollars, financed after the valuation of US $ 25.026 trillion.

Apple, world Shang cash reserves most rich of enterprise, sat hold 210 billion dollars cash, over Google and Microsoft of and , even let some small envy, hand lot funds, natural to spent on place, but Apple has never no in money this pieces thing Shang lavishly, in iPod hot Hou up more than 10 years of time in Apple almost didn't do had any said have Shang scale of investment, and merger action, but this, Apple is on a China travel service provides business generously.

The past, Apple's biggest investment projects which are: 2011 joint Microsoft paid $ 2.6 billion to buy Nortel group thousands of important patent portfolio and 2014 year spent $ 3 billion to buy music-streaming media and music Beats. But compared to the hundreds of billions of dollars in cash reserves, these two acquisitions up to even a fraction of it.

Apple's small acquisitions abound, Apple will be happy to acquire start-up businesses, basic control that every time the price of millions of dollars to hundreds of millions of dollars. Most of the reason are associated with Apple products and services directly.

Is the most famous example in 2012 of Apple's research and development is equipped with fingerprint recognition iPhone5s, in search of AuthenTic top fingerprint recognition research and development enterprise technology directly when authorization to use cash to buy the company.

Merger AuthenTic Apple during the two-year monopoly of positive press for the fingerprint recognition technology, for two generations of iPhone and iPhone 5s 6 brings a clear competitive advantage in 2010 and $ 200 million acquisition of Siri company, followed by Apple based on the company's speech recognition technology developed the iOS powered Siri voice Assistant.

In addition to acquisitions, little Apple with a large stake in the form of financial investments. Reports quoted Lei feng's network, last century 90 's Apple have ARM approximately 90% shares of the company, but in the latter listed almost sold out. Since then, Apple rarely does a shareholder of the company: in addition to 2011 joint acquisition of Nortel and Microsoft patent package form of equity investment stake in a specialized establishment of investment companies, Apple's most famous equity investment only in Imagination of GPU development enterprises occupy about 30% shares. Imagination is the only GPU iOS device suppliers, there has also been speculation that Apple would seek to buy the company.

Such a style is entirely different from other rich companies, Microsoft, Google, Facebook has invested heavily in companies such as Alibaba and Tencent in China is very keen to venture, would rather eat billions of dollars lying in the bank interest than do high-yield ventures.

So, to get the Apple investment is extremely difficult unless you value the products, technology, Apple, or just want your Apple is working on new products exclusive technology.


怎样让苹果公司投资你? - 苹果投资滴滴,苹果公司 - IT资讯

今日,滴滴公布了在滴滴快的合并后的第二轮融资进展,该轮融资的总额预计为25亿美元,其中苹果投资10亿美元,本轮融资之前的估值为240亿美元,融资过后估值将为250-260亿美元。

苹果,世界上现金储备最丰富的企业,坐拥2100亿美元现金,超过谷歌微软之和,甚至让一些小国羡慕,手握大把资金,自然要花对地方,不过苹果从来没有在花钱这件事上大手大脚,在iPod火爆后长达十多年的时间里苹果几乎没做过任何称得上规模的投资、并购行动,但这次,苹果却对一个中国出行服务提供商慷慨解囊。

过去,苹果最大的两笔投资项目分别是:2011年出资26亿美元联合微软抢购北电集团上千项重要专利组合,以及2014年花费30亿美元买下音乐流媒体和音乐设备Beats。但相比于千亿美元的现金储备,这两项收购最多就算个零头而已。

苹果的小规模收购不胜枚举,苹果非常乐意收购初创型企业,每次收购价格基本控制在千万美元到上亿美元之间。绝大多数的收购原因都与苹果的产品、服务直接关联。

最著名的例子当属2012年苹果研发配备指纹识别功能的iPhone5s时,在寻求顶级指纹识别研发企业AuthenTic的技术授权时直接用现金收购了这家公司。

并购AuthenTic让苹果在长达两年的时间里都垄断正面按压指纹识别技术,为两代iPhone 5s和iPhone 6带来了明显的竞争优势;2010年2亿美元收购Siri公司,随后苹果以该公司的语音识别技术为基础开发了iOS搭载的Siri语音助手。

除了收购,苹果极少以大规模入股的形式进行财务投资。援引雷锋网的报道,上世纪90年代苹果曾拥有ARM公司约9成的股份,却在后者上市后几乎卖光。自那以后苹果就很少做某家公司的大股东:除了2011年和微软联合收购北电专利包时以股权投资的方式入股一家专门建立的投资公司外,苹果最知名的股权投入也不过是在GPU研发企业Imagination中占据3成左右的股份了。Imagination是iOS设备的唯一GPU供应商,外界也一直猜测苹果会寻求收购这家公司。

这样的风格与其他有钱公司大相径庭,微软谷歌Facebook均有大量投资,我国的阿里巴巴、腾讯等企业更是非常热衷于风投,宁可让巨额资金躺在银行里吃利息也不做高收益风投。

所以,想获得苹果的投资是极难的,除非你的产品、技术被苹果所看重,或者恰好苹果正在研发的新产品渴求你的独家技术。






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