VR this "pipe dream", Cook, and Jack Ma and Lei, MA Qi Dian-Zambia-VR, Lei, MA, MA-IT information
The annual Google I/O Developer Conference last month in United States San Francisco. As in the past, Google has released many products at the Conference, including a virtual reality based on the Android operating system (VR) platform Daydream. Google also announced that adapter Daydream of cell phones, VR helmet will be formally listed in the autumn of this year.
Outlet of VR is attracting domestic and foreign many entrepreneurs have joined. Google's announcement of the VR platform at the same time, Lei the first time Twitter announced that rice will be the first to support Android 7.0 "daydreaming" features. VR has become a technology giant in the areas of participation, which is due to you science guys unanimously bullish on VR.
Apple CEO Tim Cook: VR is not a small group
Cook on the VR issue when released in early first quarter of 2016, he said: "as for VR, I don't think it is a niche technology. Instead, which would be very cool, and has some interesting applications. ”
In the past few years, Apple has been bought a number of specialized in facial recognition, real-time 3D motion capture and the area of augmented reality technology company, and netting many VR experts in the field and still continuing to recruiting talent. Meanwhile, according to public information, Apple has applied for several patents associated with VR and AR, involves head-mounted display, mobile mapping solutions, iPhone-driven virtual display, real-time object recognition based on artificial intelligence techniques.
Zuckerberg: it's a new platform
After the purchase of Oculus, Facebook CEO Mark Zuckerberg wrote in an open letter: this is a new platform, because of extreme sense of real experience that you can share with people around the space and emotion. In view of the wide range of potential applications, VR technology will become the next generation of social networking and communications platform.
In May this year, Zuckerberg said Facebook has set up a team in public Social VR (social-VR) teams, exploring how people using VR technology to communicate and connect, and VR will become an important platform for the process. He stressed: "even though VR application more in the field of entertainment, games, but will soon be extended to the social field. ”
MA: with VR business sales
In March this year, he and Zuckerberg joined the "China Development Forum 2016". In the two dialogue sessions, MA expressed the hope that through VR technology to help businesses boost sales.
In March this year, Ali announced the creation of VR laboratory. For the VR group strategy, officials publicly described as "Ali will take advantage of platform, synchronous boost cultivation and hatch hardware VR content. In terms of content, Ali had started Buy+ plans to lead the future shopping experience, and will work with its pictures, music, videos, websites, promoting quality VR content output. On the hardware side, Ali will rely on the world's largest e-commerce platform, build VR business, popularity accelerated VR equipment to help hardware manufacturers. ”
Tencent CEO Ma Huateng: Subversion app may be VR
Three bosses of the BAT, Ma Huateng of VR is most concerned about, he has publicly mentioned the importance of VR. Late last year, Tencent Salon devoted developers, Tencent announced VR SDK and developer support program; the company even made VR station (VR.QQ.com), and operate the micro-VR industry media account "VR" ... ...
Wuzhen at last year's World Conference on Internet, MA at the end of statements, to everyone asking, "micro-letter in five years was a success, future what products to subvert it? Next-generation information terminals will be? ”。 Subsequently, he replied: "perhaps VR. ”
Lei: VR is epoch-making technology
In February this year, millet research laboratory was formally established. First research project is already pretty popular VR projects. During the two sessions this year, Lei said millet team are currently studying VR,VR is cross-age technologies, millet will actively participate in the industry.
Steven Spielberg: dangerous media
Unlike the science leaders actively look to VR, in a recent interview, Hollywood director Steven Spielberg expressed his concerns. He expressed concern that VR technicians, as they may in the future be "usurper." In Cannes, Spielberg called VR technology for "dangerous media."
"I think VR is very dangerous because it gives viewers a 360-degree view, so that the directors ' storytelling ' became a big problem," Spielberg said.
Cinema is an old medium, and the Director has been the center of the media, he decided in the end to give the audience what to see and do not see anything. "I only hope that VR brings global vision at the same time, does not affect the storyline of the film narrative. "He stressed.
VR这场“白日梦”， 库克、
马云、雷军、马化腾齐点赞 - VR,雷军,马化腾,
马云 - IT资讯
一年一度的谷歌I/O开发者大会已于上个月在美国旧金山召开。一如往届，谷歌在此次大会上发布了众多产品，包括一款基于Android操作系统的虚拟现实(VR)平台Daydream。谷歌同时宣布，能够适配Daydream的手机、VR头盔等将在今年秋天正式上市。
风口之上的VR正吸引着国内外的众多创业者纷纷加入。就在谷歌宣布这一VR平台的同时，雷军第一时间在微博宣布小米将率先支持Android 7.0的“白日梦”功能。VR已成为每个科技巨头都在参与的领域，而这正源于各位科技大佬对VR的一致看好。
苹果CEO库克：VR并不小众
库克在年初发布2016年第一季度财报时谈到VR问题，他表示：“就VR而言，我不认为它是一个小众的技术。反而，认为其会变得非常酷，并拥有一些有趣的应用。”
在过去的几年中，苹果已陆续收购了多家专攻面部识别、实时3D运动捕捉及增强现实技术领域的公司，并笼络了不少VR方面的专家且仍然在持续招聘相关人才。同时，根据公开资料显示，苹果已经申请了多项与VR和AR相关的专利，涉及头戴显示器、移动测图解决方案、iPhone驱动的虚拟显示器、基于人工智能技术的实时物品识别等。
扎克伯格：这是一个新的交流平台
收购Oculus后，Facebook的CEO扎克伯格在公开信中写道：这是一个新的交流平台，因为极度真实的体验感，你可以跟身边的人分享无尽的空间和真情实感。鉴于这些广泛的潜在应用，VR技术有机会成为下一代社交和通信平台。
今年5月，扎克伯格在公开场合表示Facebook已经成立了一支名为Social VR（社交VR）的团队，探索人们如何利用VR技术进行沟通和连接，以及VR将来成为重要平台的进程。他强调：“尽管现在VR的应用更多在娱乐、游戏领域，但很快就将扩展到社交领域。”
马云：借助VR促进商家销售
今年3月，马云和扎克伯格共同参加“中国发展高层论坛2016”。在二人的对话环节中，马云表示希望借助VR科技帮助商家促进销售。
阿里于今年3月宣布成立VR实验室。对于阿里集团的VR战略，官方公开描述为：“阿里将发挥平台优势，同步推动VR内容培育和硬件孵化。在内容方面，阿里已经全面启动Buy+计划引领未来购物体验，并将协同旗下的影业、音乐、视频网站等，推动优质VR内容产出。在硬件方面，阿里将依托全球最大电商平台，搭建VR商业生态，加速VR设备普及，助力硬件厂商发展。”
腾讯CEO马化腾：颠覆微信的可能是VR
在BAT三位大佬中，马化腾对VR最为关注，他多次在公开场合提到VR的重要性。去年年底，腾讯专门举办开发者沙龙，公布Tencent VR SDK及开发者支持计划；腾讯甚至做了VR子站（vr.qq.com），并运营了VR产业媒体微信账号“VR次元”……
在去年的乌镇世界互联网大会上，马化腾在发言的结尾，向所有人发问：“微信在这五年很成功，未来会有什么产品颠覆它呢？下一代信息终端会是什么？”。随后，他自问自答道：“可能是VR。”
雷军：VR是跨时代技术
今年2月，小米探索实验室正式挂牌成立。首个科研项目便是目前已经相当火爆的VR项目。今年两会期间，雷军表示，小米目前有团队正在研究VR，VR是跨时代技术，小米会积极参与到这个产业中。
史蒂文·斯皮尔伯格：危险的媒介
不同于科技大佬们对VR的积极看好，在最近的一次采访中，好莱坞导演史蒂文·斯皮尔伯格表达了他的忧虑。他表示非常担心那帮搞VR的技术人员，因为这些人未来可能会“谋朝篡位”。在戛纳电影节上，斯皮尔伯格甚至称VR技术为“危险的媒介”。
“我认为VR非常危险是因为它给观众提供了360度的观看场景，这样一来，导演如何‘讲故事’就成了大问题，”斯皮尔伯格说道。
电影是一种古老的媒介，而导演一直是该媒介的中心，他决定到底要给观众看什么和不看什么。“我只希望VR在给观众带来全视角视觉享受的同时，不影响电影故事情节的叙述。”他强调。