Google Office was strengthened to challenge Microsoft? -Google, Office, Microsoft-IT information

The Wired Web site said Google its Office productivity suite Google Apps for Work this week changed its name to g-Suite, and to introduce new features such as intelligent machines, but does not change the company's prospects in the corporate market, and still can't get it to compare favourably with market dominated by Microsoft.

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This week, the restructuring of the Google Office software Google Apps for Work, conveying signals its growing interest in the market. The move arguably reasonable: the market has huge growth opportunities, competition is very fierce. Apple continues to use its partnership with IBM into the enterprise market. Facebook also allegedly forthcoming product oriented enterprise Facebook at Work. By virtue of the market position it is difficult to shake the Office application, Microsoft still has its market dominance.

In order to strengthen their competitiveness in the market, Google will use one of its core strengths: "g-Suite". Google Apps for Work now was renamed g-Suite, into a whole new range of machine intelligence feature.

For example, in the Android version of Google Drive, a feature called Quick Access based on your with co-workers interact and your calendar to show you the most relevant documents at any time. Google Calendar (Google Calendar), now according to invitees of free time and you invite them to your meeting schedule. In the Google Sheets, through the Explore the discover function, in the simple search box to enter any natural language, you can make data retrieval.

However, you may be asking: Google is not already involved in this advanced data mining capabilities? Included in Google Apps. I was, indeed. Machine learning techniques are used to block spam in Gmail inbox, messages in the Inbox are given brief artificial voice reply to recommendation, is also used to activate the voice input in Google Docs. Artificial intelligence has been used by Google for a long time. You can see it appear in rapid speech translation system products, see it help machine beat the World Chess Champion Li Shishi.

Jackdaw Research principal analyst market research agencies Guen·daosen (Jan Dawson) said, Google is also not very radical. "The g-Suite changes is not very big. "He said," nothing can only rely on the brand name was changed overnight. ”

Even more crucial is that those improvements that Google still does not let it compete with Microsoft.

Microsoft, the King of the enterprise market

Microsoft continues to dominate the field of enterprise applications. Although your personal life is likely to become a Google's products and services, but you should not need to spend as much time as I can remember the last time the *.doc or *.xls format when did you upload files to the site. In many ways, Microsoft Office has never removed from people's digital culture – even Slack, Box, Trello, and other popular attention startups and services in progress.

According to Microsoft sources, on weekdays, people using Office worldwide reached 1.2 billion, accounting for one-seventh of the total population. Advantage of it not only on the number of users. It also has an unmatched feature set.

"Google g Suite volume is still far less than Microsoft Office, the whole Microsoft Office suite functionality still stronger. "Dawson said," If you need more advanced features, then the g-Suite may not be able to make you feel happy with. "Dawson notes that, although the common worker may start trying to use Google Docs for writing collaboration in the areas of, for example write the press release, but in the actual sending of press releases, only Microsoft can bring advanced templates and formatting features users need.

Google, of course, are not without their advantages. At present, the global monthly active users of Gmail over 1 billion. IDC enterprise social networking research at wanisha·tangpusen (Vanessa Thompson) indicated that for those users who use Google Gmail mail Office application suite can be handy. In addition, as Dawson noted, increasingly popular Chromebook laptop built in these Office applications. Last year, Google Chromebook in the United States accounted for more than 50% of the campus market. 3 years ago, its market share is less than 1%. In other words, large numbers of young people from an early age using the g Suite, to their work, they may want to continue to use those applications.

Nevertheless, Thompson believes that no matter how many cool new features Google released how many young users, it is still far from being able to challenge Microsoft's dominance. She added that Google haven't been able, like other major technology companies in the consumer market and like IBM, Salesforce, Oracle and Adobe companies establish strategic cooperative relationship. "Reinforced very important areas in need of strengthening. "At the same time, like Microsoft Office and Salesforce CRM (customer relationship management) software integration, application means that users no longer have to worry about switching back and forth between questions. Also, Microsoft also incorporates machine learning techniques to his product. It Tell Me features introduced in the latest version of Office to support natural voice search, e-mail applications can learn your habits to determine which messages are most important to you. Microsoft recently added online writing features. In other words, it at the same time promoting the two aspects of innovation.

Dawson said rather than practical functions, machine intelligence is not so important for the user. "Yes, there are a lot of discussion about artificial intelligence. "He said," but the key question is: these functions are in fact able to bring help to the people in their daily lives? "Google can predict which files you are likely to want to deal with, that's great. Sometimes, however, know the user is more important to mail-merge.

谷歌办公应用获强化后就能挑战微软吗？ - 谷歌,Office,微软 - IT资讯

《连线》网站发布文章称，谷歌本周将旗下办公应用套装Google Apps for Work更名为G Suite，并为其引入诸如机器智能的一些新功能特性，但这些并不会改变该公司在企业市场的前景，仍无法让它与占市场主导地位的微软分庭抗礼。

以下是文章主要内容：

本周，谷歌改组办公软件Google Apps for Work，传达出它对企业市场越来越有兴趣的信号。该举可以说在情理之中：该市场的增长机会巨大，竞争也十分激烈。苹果在持续利用其与IBM的合作关系进军企业市场。Facebook据称也即将推出面向企业的产品Facebook at Work。凭借市场地位难以撼动的Office应用，微软仍然占据市场统治地位。

为了强化自身在企业市场的竞争力，谷歌将利用它的其中一项核心优势：“G Suite”。 Google Apps for Work如今被更名为G Suite，融入了一系列全新的机器智能特性。

例如，在Android版Google Drive中，一项名为Quick Access的功能依据你与同事的互动和你的日历来随时给你呈现最相关的文件。谷歌日历（Google Calendar）如今能够根据被邀请者的空闲时间以及你对他们的邀请倾向来优化你的会议时间安排。在Google Sheets中，通过Explore探索功能，在简单的搜索栏中输入任何的自然语言，你就能够进行数据检索。

不过，你可能会问：谷歌不是早就已经涉足这种先进的数据挖掘功能吗？包括在Google Apps当中。的确如此。机器学习技术被用来拦截Gmail邮箱中的垃圾邮件，给出针对收件箱中的邮件的简短人工语音回复建议，还被用来激活Google Docs中的语音输入。人工智能已经被谷歌应用了很长一段时间。你可以看到它出现在快速将语音翻译到系统的产品当中，看到它帮助机器战胜世界围棋冠军李世石。

市场研究机构Jackdaw Research首席分析师贾恩·道森（Jan Dawson）表示，谷歌目前还没有进行过非常激进的应用。“G Suite的改动并不是很大。”他说，“没有东西能够仅凭借品牌更名就一夜之间发生巨大变化。”

更关键的是，谷歌的那些改进仍无法让它与微软分庭抗礼。

微软，企业市场之王

微软仍然在企业应用领域占据主导地位。尽管你的个人生活可能会围绕谷歌旗下的各种产品服务，但你也应该不用花多少时间就能想起自己上一次将*.doc或者*.xls格式的文件上传到网站是在什么时候。在很多方面，微软Office似乎都无法从人们的数字文化中移除——即便Slack、Box、Trello等其它颇受关注的创业公司和服务在取得进展。

据微软透露，在工作日，全球使用Office的人达到12亿，占总人口的七分之一。它的优势不仅仅体现在用户数量上。它还拥有无以伦比的功能组合。

“谷歌G Suite的体量仍远远小于微软Office，整体来看微软Office套装的功能仍要强大很多。”道森说道，“如果你需要比较高级的功能，那么G Suite很可能无法让你感到满意。”道森指出，虽然共同工作者可能会开始尝试使用Google Docs来进行编写方面的协作，比如写新闻稿，但在实际发送新闻稿方面，仍只有微软能够带来用户所需要的高级模板和格式功能。

当然，谷歌也并非毫无优势。目前，Gmail全球月活跃用户量超过10亿。IDC企业社交网络研究主管瓦妮莎·汤普森（Vanessa Thompson）指出，对于那些用户来说，使用已被谷歌附在Gmail邮箱的办公应用套装会很方便。此外，正如道森所指出的，日益流行的Chromebook笔记本内置了这些办公应用。去年，谷歌Chromebook在美国校园市场的占比超过50%。而3年前，它的市场份额不到1%。也就是说，大量年轻人从小使用G Suite，到他们出来工作了，他们可能会想要继续使用那些应用。

不过，汤普森认为，不管谷歌推出多少很酷的新功能，新增多少青少年用户，它还远未能够挑战微软的统治地位。她补充道，谷歌还没能像其它主攻消费者市场的科技公司那样与像IBM、Salesforce、甲骨文和Adobe这样的公司建立战略合作关系。“补强需要补强的地方非常重要。”与此同时，像微软Office和Salesforce CRM（客户关系管理）软件这样的整合，意味着用户不必再烦心应用之间来回切换的问题。而且，微软也给自家产品整合了机器学习技术。它在最新版Office中推出的Tell Me功能支持自然语音搜索，其电子邮件应用能够学习你的习惯，判断哪些邮件对你来说最为重要。微软最近甚至增加了在线文档写作功能。也就是说，它在同时推进两个方面的创新。

道森说道，比起实用的功能，机器智能对于用户来说并没那么重要。“是的，目前有很多有关人工智能的讨论。”他说，“但关键的问题在于：这些功能实际上能够在日常生活中给人们带来帮助吗？”谷歌能够预测你当前很可能想要处理哪个文件，这很好。但有时候，知道用户归并邮件的方式来得更加重要。